From the Site
Who Is AG Club?
August 5, 2021
Meet the alternative rap collective with no ceilings.
Luz Invites Gratitude and Love Into Life's Simpler Moments on "permanent +1"
August 5, 2021
Luz's latest track embraces the quiet, unspoken moments that reaffirm love.
Michi Delivers on the Empowering and Sultry "Talk Big"
August 5, 2021
"Some people can just be trash, and 'Talk Big' is my moment to check them in the most cheeky way possible."
BLACKSTARKIDS Deliver a Y2K-Era Earworm With "Juno"
August 5, 2021
"Juno" speaks to a youthful malaise, the aimless feeling of trying your best to hold on to your childhood in the face of growing up.
Holly Humberstone Releases "Please Don't Leave Just Yet," Announces 'The Walls Are Way Too Thin' EP
August 4, 2021
The new single is co-written and co-produced by The 1975's Matty Healy.
Ill Peach Breaks Down Their Debut EP 'Excuse Us While We Find Our Minds'
August 4, 2021
"No preconception behind it. Just guttural... it's all very colorful and raw to us."
Making Tyler, the Creator His Brown Sugar Salmon
August 3, 2021
This one is dedicated to Tyler Baudelaire.
Dermot Kennedy Pens a Letter to Those in Search of "Better Days"
August 3, 2021
"... something better is always waiting for us on the other side."
Bickle Distinguishes Himself on the Left-of-Center "Talk Words"
August 3, 2021
Bickle is an artist who defies conventions with an infectious fervor.
Ingrid Andress and Sam Hunt Contemplate Another Round on "Wishful Drinking"
August 3, 2021
Andress perseveres in her mission to create authentic country music that is inviting and relatable to all.
Saweetie Is the 'Icy' '90s Rap Goddess We All Need
April 1, 2019
This one is for all the hard-working females out there.
Steve Lacy Breaks His Silence with the Waviest of R&B Jams, "N Side"
April 8, 2019
Two long years since his last solo release, The Internet's Steve Lacy proves that he still has the magic touch.
Dominic Fike's "Phone Numbers" Is Your Soundtrack to Overcast Summer Days
July 8, 2019
If you're wondering why you didn't already have "Phone Numbers" playing on repeat, it's because the distinctive hip-hop and pop amalgamation nonchalantly dropped on the 4th of July.
6LACK Hops on Snoh Aalegra's "I Want You Around" for a Timeless Work of Art
November 1, 2019
This is the definition of a match made in heaven.
Aries' "Conversations" Is Not Afraid to Beg For Your Attention
December 9, 2020
Reveling in an intoxicating fusion of slacker rock, West Coast alternative, and emo rap, Aries' latest feels surprisingly laser-focused.
Arizona Zervas' "24" Is This and Every Weekend's Soundtrack
May 8, 2020
Zervas' larger-than-life vision is intoxicating.
Dean Lewis Questions His Self-Worth in the Stirring "Looks Like Me"
October 21, 2021
"Looks Like Me" views self-doubt and how we value our own self-worth through a uniquely human lens.
![Betcha Pairs Their Alternative Rock Banger With Vintage Vibes in "Lucy Lucy" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/betcha-ones-to-watch.jpg)
Betcha Pairs Their Alternative Rock Banger With Vintage Vibes in "Lucy Lucy" Video [PREMIERE]
May 8, 2019
"A primary focus for making this video was to simply have a great time filming and to showcase a side of the band that people haven't seen before."
Alessia Cara Brings a Heavenly Air to Alec Benjamin's Breakout Hit, "Let Me Down Slowly"
January 8, 2019
The story of Alec Benjamin is an underdog tale nearly too good to be true.
!["Everything Is Just a Mess" Without The Brook & The Bluff's Soulful Indie Rock [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/the-brook-and-the-bluff-ones-to-watch_1570118881.jpg)
"Everything Is Just a Mess" Without The Brook & The Bluff's Soulful Indie Rock [PREMIERE]
October 3, 2019
Their soul-filled indie rock sound is exceptionally neat and mature so it's no surprise that they're finally on our radar.