From the Site
Bearcubs' "Overthinking" Will Definitely Have You in Your Head
February 10, 2020
Bearcubs combines versatile production, nostalgic lyricism, and beautifully melodramatic sensibilities.
Author:
Krista Marina Apardian
Audrey Mika, Joji, slchld, and More Artists You Should Listen to Now | #NowWatching
February 8, 2020
The best new music playlist on Ones To Watch.
Author:
Maxamillion Polo
Raveena's Mesmerizing 'Moonstone' EP Is the Sonification of Nightfall
February 7, 2020
There is something inherently mystic about Raveena's lulling R&B meditations.
Author:
Krista Marina Apardian
Jeremy Zucker's "always, i'll care" Is a Heavenly Ode to Platonic Love
February 7, 2020
"It's a song for my friends, whom I love deeply, and a promise to do better."
Author:
Alissa Arunarsirakul
flor Gives Fan-Favorite Songs (and a Coldplay Cover) New Life in 'reimagined' [Q&A]
February 7, 2020
flor has an impeccable gift for exploring a range of emotional depth and sonic space.
Author:
Paige MacDonald
'Birds of Prey: The Album' Dismantles Sexist Myths One Female Lead at a Time
February 7, 2020
A much-needed step-up from Jared Leto's cringe-inducing Joker.
Author:
Jessica Thomas
OTR Announces Debut Album + Captures a Moment of Serene Bliss in "Midnight Sun" [Premiere]
February 7, 2020
The single will score the opening of <i>TO ALL THE BOYS 2: P.S. I Still Love You</i>.
Author:
Emily Smith
Joji Attempts to Escape Stardom in "Run"
February 6, 2020
Joji continues to break free from genre molds in 2020.
Author:
Alissa Arunarsirakul
Maràa Isabel's "The 1" Is as Lovely an Introduction as They Come
February 6, 2020
"This song is the first part of a bigger story..."
Author:
Maxamillion Polo
Valley - "A Phone Call In Amsterdam" (Live) | All Eyes On
February 6, 2020
Watch Valley deliver a stirring rendition "A Phone Call In Amsterdam."
Author:
Maxamillion Polo
Ones To Watch Presents: SAINt JHN - "IGNORANt FOREVER" Tour [Announcement]
February 6, 2020
Tickets go on sale Friday, February 6 at 10 a.m. local time!
Author:
Maxamillion Polo
ROLE MODEL's "notice me" (acoustic) Is Utterly Captivating
February 6, 2020
notice me ROLE MODEL - senpai (✿ ♥‿♥)
Author:
Alissa Arunarsirakul
beabadoobee's "Sun More Often" Visual Takes Us Out of This World
February 6, 2020
Our favorite space cadet returns with a cosmic video.
Author:
Emily Bird
Introducing Ones To Watch Podcasts: 'Top That Track'
February 5, 2020
The age-old battle of taste versus tasteless kicks off in our first podcast series.
Author:
Precious Kato
BENNEE's "Supalonely" Video Is a Technicolor Dreamscape
February 5, 2020
The anthem for anyone who has ever felt super lonely gets the video treatment.
Author:
Emily Smith
Hinds' "Good Bad Times" Is a Superpowered Bop
February 4, 2020
"When people hear this record I want them to freak out and just go, 'What?'"
Author:
Emily Smith
Chelsea Cutler Navigates Her Way Through Love, Pain, and 'How To Be Human' [Q&A]
February 4, 2020
"Every emotion we have is fleeting, every relationship we have changes for the most part."
Author:
Maggie Einstein
ODIE Rediscovers Himself in "Slowly"
February 4, 2020
"Slowly" serves as a gentle reminder both to ODIE and listeners alike that losing yourself is only a part of the process of creation.
Author:
Bianca Brown
$NOT and Maggie Lindemann Embark for the "Moon & Stars"
February 3, 2020
$NOT samples Lord Huron in his latest infectious offering.
Author:
Maxamillion Polo
Saweetie and GALXARA Grab Back in "Sway With Me"
February 3, 2020
Saweetie and GALXARA deliver a Latin-infused feminist anthem for the ages.
Author:
Jessica Thomas
Ruel and Cosmo's Midnight Make for a Perfect Match in "Down for You"
February 3, 2020
A collaboration a year in the making... it was well worth the wait.
Author:
Maxamillion Polo
Personal Trainer Channels Late Night Drives in "Red Light"
February 3, 2020
"Your Mom's Favorite Artist to Workout to in 1985"
Author:
Alissa Arunarsirakul
Ryan Beatty, $NOT, Raveena, and More Artists You Should Listen to Now | #NowWatching
January 31, 2020
The best new music playlist on Ones To Watch.
Author:
Maxamillion Polo
Ryan Beatty's 'Dreaming of David' Is a Work of Art
January 31, 2020
"Making this album felt like moulding clay-malleable, slow and meticulous-it taught me perseverance, patience and to listen to the world around me."
Author:
Maxamillion Polo
Meet BoyWithUke, the Mysterious DIY Artist Racking Up Streams in the Millions
November 10, 2021
Just who is BoyWithUke?
Author:
Alessandra Rincon
Meet goodboy noah, an Emerging R&B Sensation
January 28, 2021
We had the chance to *virtually* sit down with emerging R&B singer goodboy noah and learn more about the inspiration behind his music.
Author:
Paige MacDonald
Every Song Featured in Euphoria Season 2, Episode 4
January 31, 2022
Happy Euphoria day ✨
Author:
Alessandra Rincon
Powfu's "death bed" Has People Confessing Their Love
February 25, 2020
The Internet is getting swept up in Powfu's sad boy sound.
Author:
Krista Marina Apardian
Peach Tree Rascals' "Mariposa" Is as Colorful & Wholesome as the Band [Q&A]
August 29, 2019
With Mexican, Filipino, and Palestinian roots that run deep, Peach Tree Rascals is one of the most hardworking collectives we've had the honor of introducing.
Author:
Alissa Arunarsirakul
Rainbow Kitten Surprise Brings Pride to the Troubadour [PRIDE MONTH SPOTLIGHT]
June 18, 2019
Rainbow Kitten Surprise is championing Pride Month with more than just their name.
Author:
Brady Moses
Ethel Cain Reckons With Love, Violence, and Religion in Debut Album 'Preacher's Daughter'
May 13, 2022
Cain's debut is emotionally shuddering, producing a crater-deep impact that commands your attention.
Author:
Alessandra Rincon
Meet Laufey, the Gen Z Artist Making Us Fall in Love With Jazz All Over Again
October 13, 2021
Laufey's sublime take on jazz is the perfect soundtrack to your crisp, chill fall days.
Author:
Ali Wu
Alexander 23 Reminds Us We're Not Alone With "IDK You Yet"
April 10, 2020
Alexander 23 tackles the complex emotions many of us are dealing with in isolation.
Author:
Rachael Jansky
The Top 21 Artists to Watch in 2020
January 22, 2020
Say hi to the Ones To Watch class of 2020.
Author:
Maxamillion Polo
EMELINE Rediscovers Herself in the Irresistible "cinderella's dead"
April 1, 2022
"It's the killing of old patterns and rejoice in the freedom of what life can be."
Author:
Maxamillion Polo
Meet Zeph, the Composer of Your Coming-of-Age Soundtrack
February 17, 2022
Zeph is a singer-songwriter, producer, and shitposter that you need in your life.
Author:
Alessandra Rincon
Underscores Is a Hyperpop Legend in the Making
March 10, 2022
"The ultimate goal is to turn people off, then win them back."
Author:
Alessandra Rincon
mazie's "dumb dumb" Is a Surreal Pop Song Inspired By the Capitol Insurrection
July 8, 2021
"dumb dumb" is a deceptively idyllic pop diversion that speaks to a much larger, pressing issue.
Author:
Maxamillion Polo
Meet DOMi & JD BECK, the Kindred Spirits Heralding a New Wave of Jazz
August 10, 2022
The Anderson .Paak co-signed duo is taking the jazz world by storm.
Author:
Dillon Stave
Ashe Reflects on a Messy Divorce in the Magnificent "Moral Of The Story"
February 14, 2019
"You can think you're in love/ When you're really just in pain."
Author:
Maxamillion Polo
Artists on Their Favorite and Least Favorite Animal Crossing Villagers
April 30, 2020
From BENEE to mxmtoon, we learn that not all Animal Crossing villagers are created equally.
Author:
Maxamillion Polo
Who is Joey Valence & Brae?
September 15, 2022
Meet the brash, larger-than-life MCs bringing back a classic sound.
Author:
Ruby Scott
16 Black Artists You Should Listen to This Black History Month (And Every Month)
February 9, 2022
Black artists have and always will shape the music landscape across every genre imaginable.
Author:
Maxamillion Polo
10 K-Pop Groups You Need to Be Stanning Right Now [ONES TO KNOW]
May 22, 2019
There are no two ways about it; K-pop is on the brink of world domination.
Author:
Maxamillion Polo
Yung Gravy Drops the Most Infectious Rick Roll With "Betty (Get Money)"
June 10, 2022
Getting Rick Roll'd has never sounded this good.
Author:
Jazmin Kylene
keshi's "blue" Is a Heartbreaking Ode to Falling Out of Touch
December 17, 2019
Seemingly out of nowhere, keshi emerged as one of 2019's most promising artists.
Author:
Maxamillion Polo
6 Ones To Know If You're a Fan of Hozier
January 15, 2019
Hozier redefined what it meant to pray with his breakout single "Take Me To Church." With new music on the way, we honor the Irish songwriter with 6 artists following his footsteps.
Author:
Kathryn O'Leary
Who Is TOMORROW X TOGETHER?
August 17, 2022
Meet the K-pop group who made history at this year's Lollapalooza.
Author:
Ruby Scott
Genevieve Stokes Longs For a Change of Seasons in "Habits"
August 15, 2022
“Habits” invites us into a mercurial world of teenage growing pains.
Author:
Michelle Dalarossa