From the Site
Siné Establishes Herself as a Promising Newcomer With "2good2u"
August 27, 2021
Siné is a name you'll want to familiarize yourself with.
![lewloh Opens Up on the Striking 'michigan/missinghim' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lewloh-michiganmissinghim_1630078931.jpg)
lewloh Opens Up on the Striking 'michigan/missinghim' [Q&A]
August 27, 2021
lewloh's <i>michigan/missinghim</i> is a 13-track tour de force rife with emotion and sonic exploration.
Baby Keem and Kendrick Lamar Illustrate Their "family ties" as Hip-Hop Royalty
August 27, 2021
If <i>DONDA</i> never arrives, "family ties" may just be hip-hop's greatest offering of the year.
![Stevedreez Is an Old Soul With a Fresh Sound in "Darling" Music Video [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/stevedreez-interview-darling_1630021844.jpeg)
Stevedreez Is an Old Soul With a Fresh Sound in "Darling" Music Video [Premiere + Q&A]
August 26, 2021
In both sight and sound, Stevedreez is the human embodiment of the '70s.
Ella Isaacson's "Out of My Head" Is an Ambitious Pop Stunner
August 26, 2021
Ella's latest single is very likely to get stuck in your head.
The Velveteins Drop Laid-Back, '60s-Tinged "Cosmic Saturation"
August 26, 2021
Inspired by the colors, sights, and magic the band witnessed whilst on tour, "Cosmic Saturation" is a feast for the senses.
Who is cavetown? | A Wholesome Chat With Robbie
August 25, 2021
cavetown has gone from posting covers on YouTube to connecting with sold-out audiences the world over.
![mazie Is Transforming the World Around Her Into a Surreal Pop Dream [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mazie-the-rainbow-casette-interview_1629915041.jpg)
mazie Is Transforming the World Around Her Into a Surreal Pop Dream [Q&A]
August 25, 2021
"I feel like the entire project is centered in this experience, whether we liked it or not."
![The Happiest Accident: a Conversation With Motel 7 [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/motel-7-interview_1629907259.png)
The Happiest Accident: a Conversation With Motel 7 [Q&A]
August 25, 2021
"We never expected Motel 7 to even be a thing and here we are."
![For Louyah, One Viral TikTok and His Closest Friends Changed Everything [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/louyah-i-used-to-care-tiktok_1629831304.jpeg)
For Louyah, One Viral TikTok and His Closest Friends Changed Everything [Q&A]
August 24, 2021
"I'm 25 and I've spent my whole life working for this moment."
Sampa the Great's "Final Form" Is a Middle Finger to Oppression
June 7, 2019
Sampa the Great is next in line for the throne bearing the most unapologetically political artist.
Holly Humberstone Pens an Ode to Her Best Friend "Scarlett"
September 7, 2021
"Scarlett" is as much of a fuck you to all the toxic partners out there as it is an ode to the best friends that keep us sane.
![Joy Oladokun Demands Truth From the Unspoken in "Blink Twice" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/joy-oladokun-ones-to-watch_1570643508.jpg)
Joy Oladokun Demands Truth From the Unspoken in "Blink Twice" [PREMIERE]
October 9, 2019
Oladokun explores the unsavory mess of "situationships" in heartbreaking fashion.
Kailee Morgue Covers Metric's "Black Sheep" for all Those Scott Pilgrim Stans Out There
August 9, 2019
"Black Sheep" is a testament to Morgue's impressive range, one that extends far beyond that of atmospheric pop numbers.
![Flower Face Delivers a Song For the Season With "Pisces Moon" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/flower-face-pisces-moon_1646684214.jpg)
Flower Face Delivers a Song For the Season With "Pisces Moon" [Q&A]
March 4, 2022
Flower Face is an artist who has battled life.
Elevating Hip-Hop Standards: "Arya" Sees Nigo and A$AP Rocky Return in Full-Force
January 31, 2022
"Arya" is a full dose of modern culture, where fashion, music, and film collide into one harmonious fusion.
Meet BEXY, the New Zealand Dark Pop Rising Star
August 9, 2022
“I only do music for healing and sharing."
![Yoke Lore Gives Us a Peek at the Man Behind the Banjo [Tour Diary]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-ones-to-watch-12_1575320447.jpg)
Yoke Lore Gives Us a Peek at the Man Behind the Banjo [Tour Diary]
December 2, 2019
Yoke Lore takes us backstage of his most recent tour in these behind-the-scenes photos.
Ava Max Crushes Societal Norms With Latest Pop Smash, "So Am I"
March 7, 2019
"'So Am I' is about loving yourself, being different, being an outcast and not fitting in the format that society wants to put us in - just celebrating what really makes you different."
![Fiji Blue on All the 'Reasons You Should Care' About the Duo's Debut EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/fiji-blue-reasons-you-should-care-interview_1620675647.jpg)
Fiji Blue on All the 'Reasons You Should Care' About the Duo's Debut EP [Q&A]
May 10, 2021
"There's so many reasons you should care. It's right there in the title."