From the Site
Doechii Channels Creative Mayhem on New "Crazy" Visual
April 8, 2022
The viral star seems incapable of missing.
Omar Apollo Cements His Star Power With 'Ivory'
April 8, 2022
<i>Ivory</i> is a humble wink at anyone who dared to doubt the inevitable star.
Allison Ponthier Isn't Content to Live Life Stuck on "Autopilot"
April 8, 2022
Ponthier's deeply personal sonic musings never fail to capture an air of the universal.
Who Is Jessie Murph?
April 7, 2022
Meet the Gen Z tour de force proving everyone that told her no wrong.
Suki Waterhouse Reignites an Old Flame in "Wild Side"
April 7, 2022
"'Wild Side' is about recognizing each other's past, the beauty and the fear that comes in reminiscing about who you used to love."
![Homeschool Sounds Happier Than Ever in "The Strangest Thing" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/homeschool-the-strangest-thing-book-ii_1649346303.jpg)
Homeschool Sounds Happier Than Ever in "The Strangest Thing" [Premiere]
April 7, 2022
"Music has shown me what I don't want, not just in the industry but in my life..."
James Mantis Unleashes a Hard-Hitting "SUCKAPUNCH"
April 6, 2022
"I wanted to make something really fun that people could go crazy to and let loose."
à˜HENRY Claims His Throne in 'My Turn to Be King'
April 6, 2022
"We're all kings and queens, we're all royal."
![The GREAT Campaign and SoFar Sounds Bring a Taste of the UK to the US [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/great-calling-2_1649190929.jpg)
The GREAT Campaign and SoFar Sounds Bring a Taste of the UK to the US [Q&A]
April 5, 2022
The British invasion took to the streets of New York to celebrate everything our neighbors across the pond have to offer.
Wallice Rides a Rollercoaster of Emotions in "90s American Superstar" Ahead of Sophomore EP
April 5, 2022
Equal parts breakup and diss track, Wallice kicks off the rollout of her new project in exuberantly cathartic fashion.
![Lillian Hepler Is Aiming to Be a Real Pop Star [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lillian-hepler-used-to-it_1623879750.jpg)
Lillian Hepler Is Aiming to Be a Real Pop Star [Q&A]
June 16, 2021
"I don't care to put on this picture-perfect human being. I'm more than willing to show my flaws."
Little Simz's "I Love You, I Hate You" Sees the UK Rapper at the Top of Her Game
July 14, 2021
"I Love You, I Hate You" synthesizes the best parts of both classic and contemporary hip-hop.
![OTR Announces Debut Album + Captures a Moment of Serene Bliss in "Midnight Sun" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/otr-ps-i-still-love-you_1581096489.jpeg)
OTR Announces Debut Album + Captures a Moment of Serene Bliss in "Midnight Sun" [Premiere]
February 7, 2020
The single will score the opening of <i>TO ALL THE BOYS 2: P.S. I Still Love You</i>.
SYTË Search For Love in Cinematic Visual For "Where Did the Love Go"
May 4, 2022
SYTË is looking to change the landscape of modern pop music
Ylona Garcia Is "Vibin" in New Summertime Slowburn
May 27, 2022
Garcia is a grandmaster of pop.
The Will of God Is Queer and King Princess Is Our "Prophet"
July 19, 2019
Long live King Princess.
Lana Del Rey Brings Out Matt Maeson to Perform "Hallucinogenics"
November 18, 2019
The collaboration we never knew we so desperately needed.
Take a Trip With the Enigmatic Aries to "SANTA MONICA"
January 30, 2019
Aries' latest sun-soaked venture is the perfect backing soundtrack for coasting down PCH, or any occasion really.
![Confidence Is Key and SwaVay Has Plenty in "Who We Be" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/swavay-ones-to-watch-2_1560364255.jpeg)
Confidence Is Key and SwaVay Has Plenty in "Who We Be" Video [PREMIERE]
June 12, 2019
"'Who We Be' is my most liberating song. It's me telling myself to embrace who I AM."
![Ananya Birla Shares 5 Artists Helping Her Change Indian Music Stereotypes [TABLES TURNED]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ananya-birla-ones-to-watch 2.jpeg)
Ananya Birla Shares 5 Artists Helping Her Change Indian Music Stereotypes [TABLES TURNED]
March 5, 2019
Birla is the first Indian born-and-raised artist to go platinum with an English track in India.