From the Site
Emotional Oranges Concludes 3-Part Love Story in "Hold You Back"
January 18, 2019
"We were inspired by the guitars on Sade's 'No Ordinary Love' all the way over to the drum beat on Drake's 'Just Hold On, We're Going Home.'"
half•alive Hits the Bullseye Once Again With "arrow" Video
January 18, 2019
More than just experts at putting together phenomenal music videos, half•alive's true talent lies in how they transform inner turmoil into purely infectious indie pop.
Sigrid Pushes Through Dark Times with "Don't Feel Like Crying"
January 18, 2019
Our favorite Norwegian popster Sigrid is back with a taste of her anxiously awaited forthcoming album, 'Sucker Punch.'
![The Moth & The Flame's Triumphant Return Has "Only Just Begun" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/The Moth & The Flame.png)
The Moth & The Flame's Triumphant Return Has "Only Just Begun" [PREMIERE]
January 17, 2019
An entrancing explosion of alternative rock, the new single will make you appreciate the beauty and simplicity of life's generous offerings.
YUNGBLUD Invites You to His Grandma's for a Cup of Tea in "Loner" Video
January 17, 2019
"Loner" is a brilliant reminder that no matter what heights YUNGBLUD may climb to in the years to come, he will always be that slightly mischievous kid out of Doncaster.
If "You Don't Know" Loyle Carner Yet, Now Is the Time to Get Familiar
January 17, 2019
Existing between an old school hip-hop flow and spoken word poetry, every time Carner hits the track feels like a remarkably impactful moment.
![Kid Bloom Doesn't "Sugarcoat" With Bittersweet New Single
[PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kid-bloom-sugarcoat_1586292946.jpeg)
Kid Bloom Doesn't "Sugarcoat" With Bittersweet New Single [PREMIERE]
January 17, 2019
"Its concept is melancholy, but you can't help but feel happy when you hear it; like being at a relative's wedding on acid."
![Meet The Songwriter Behind Lele Pons's Latin Pop Hit, "Celoso"
[ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ale-alberti-ones-to-watch-4.jpg)
Meet The Songwriter Behind Lele Pons's Latin Pop Hit, "Celoso" [ANATOMY OF A SONG]
January 17, 2019
"I personally think it's just such an easy record. It's not overly complicated, and even though it's in Spanish, it still feels good to people that don't speak the language."
Mark Evich Drizzles Soul Over Sizzling New Single, "Stuck"
January 17, 2019
"It was inspired by Robert Glasper's rendition of 'Letter to Hermione' by David Bowie."
Minke Channels Her Inner Ariana Grande in "Too Late"
January 16, 2019
"This was a moment after a bad break up that I needed to get out my system...Thank you, next."
Ghost Orchard Shares Bedroom-Pop Paragon Entitled 'bunny'
August 27, 2019
The genre-mixing artist taps into lo-fi, experimental-pop, Soundcloud rap, and other unworldly echoes to create a distinguishing resonance of his own.
Are Virtual Concerts the Future of Live Music? Omar Apollo Live From Paisley Park
November 3, 2020
Concerts and concert reviews look a lot different in 2020.
Katya Mila's "Fake Friends" Welcomes Us Into Her World
December 29, 2020
For her final release of 2020, Katya Mila released her most intimate song to date.
Priya Ragu Proves Music Is a Universal Language With "Chicken Lemon Rice"
February 10, 2021
Tamil-Swiss artist Priya Ragu has released her latest single, "Chicken Lemon Rice," the follow up to her critically acclaimed debut song, "Good Love 2.0."
Empty Glass? Pour Yourself Some milk.
February 11, 2021
The earring-wearing, sweater-sporting foursome titled milk is putting the alt back into pop with their newest single "You&I."
Alex Porat Walks Us Through Her Iridescent Mini Album 'Miss Sick World,' Track By Track
October 6, 2021
Porat delivers on a project full of emotional and sonic highs.
![ID:EARTH (ì•„ì´ë""ì - ¼ìŠ¤) Searches For Solace on "Home" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/idearth-home_1645809456.jpg)
ID:EARTH (ì•„ì´ë""ì - ¼ìŠ¤) Searches For Solace on "Home" [Q&A]
February 25, 2022
"I dedicate this song to my beloved Orion star."
![Loverground Pens a Message to His Higher Self With "How U Feel" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Loverground-interview_1645822727.JPG)
Loverground Pens a Message to His Higher Self With "How U Feel" [Q&A]
February 25, 2022
"It's about connecting with your true self and surrendering to it."
![Jutes' "Bad Dream" is a World of Dysphoria [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Bad dream jutes otw_1597941659.jpg)
Jutes' "Bad Dream" is a World of Dysphoria [Premiere]
August 20, 2020
Canadian-native, Jutes, has blessed us with the video for "Bad Dream."
KROWNS Celebrates Realness with 'Fake It' EP
January 23, 2019
A rising alternative band from Calgary, KROWNS refuses to waste a single bar on mediocrity in their thrilling new EP.