From the Site
RITUAL and Tove Styrke Take Us to the End With "Love Me Back" Video
January 23, 2019
RITUAL enlists Tove Styrke for their most noteworthy collaboration yet.
Dayo Bello Promises Unshakable, Everlasting Love in "Wait for You"
January 23, 2019
It is becoming more evident with each release that Bello is not just creating music, but moments.
![From Childish Gambino to 'Atlanta' & Everything in Between: The Rise of Creative Genius Donald Glover [WHERE ARE THEY NOW?]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/childish-gambino-ones-to-watch.jpg)
From Childish Gambino to 'Atlanta' & Everything in Between: The Rise of Creative Genius Donald Glover [WHERE ARE THEY NOW?]
January 23, 2019
We recount the rise of the renaissance man who has not just left a mark on culture but arguably shaped it.
![Kuri Emotionally Bares All in Stunning New Visual For "Human Nature" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kuri-ones-to-watch-2.jpeg)
Kuri Emotionally Bares All in Stunning New Visual For "Human Nature" [PREMIERE]
January 23, 2019
"As a solo artist, I enjoy the freedom to express exactly what I want by drawing on what I see."
KROWNS Celebrates Realness with 'Fake It' EP
January 23, 2019
A rising alternative band from Calgary, KROWNS refuses to waste a single bar on mediocrity in their thrilling new EP.
Natty Reeves Indulges The Hopeless Romantic In Longing New Single, "November"
January 23, 2019
Bristol-based crooner Natty Reeves is back and pulling at our heartstrings once again.
Sam Fender Presents a Chilling Dystopian Vision in "Play God" Video
January 22, 2019
"'Play God' is set in an alternate dystopian reality that shares similarities with our own world."
Dean Lewis Recounts the Feeling of Sudden Heartbreak in "7 Minutes"
January 22, 2019
With over a billion streams worldwide, Lewis' brutally honest lyrics has genuinely resonated with listeners.
Indie-Pop Darling UPSAHL Combats Superficiality with "Drugs"
January 22, 2019
19-year-old UPSAHL's latest single is a powerfully provocative piece of indie pop that isn't even about taking drugs.
![Noé Embraces Self-Deprecating Humor in Playful "Pity Party" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/noe-ones-to-watch.jpg)
Noé Embraces Self-Deprecating Humor in Playful "Pity Party" Video [PREMIERE]
January 22, 2019
, "Pity Party" is an indie pop anthem for every emotional soul.
Phoebe Bridgers' Annual Holiday Single Comes With a Cause
December 12, 2019
"Happy Holidays to everyone whose family has been literally or figuratively torn apart by Donald Trump."
![Baby Rose Steps In as the New Voice of R&B with 3 Soulful Ballads [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baby-rose-ones-to-watch.jpg)
Baby Rose Steps In as the New Voice of R&B with 3 Soulful Ballads [NEW ARTIST DISCOVERY]
May 3, 2019
"Borderline," "Mortal," and "Sold Out," are only glimpses of what's coming next from the magnificent Atlanta-based songstress.
Jelani Aryeh Is Blissfully Sentimental on New Single "Marigold"
March 25, 2021
Jelani Aryeh is a name you should definitely be familiar with.
MorMor Shares an Eye-Opening Perspective on Love in "Won't Let You"
October 14, 2019
MorMor whisks listeners down a melancholic tunnel of love in a track that is nothing short of haunting.
![George Taylor's "Roses" Is a Masterful Use of Sonic Space [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/george-taylor-ones-to-watch-2_1561662511.jpeg)
George Taylor's "Roses" Is a Masterful Use of Sonic Space [PREMIERE]
June 27, 2019
British singer-songwriter George Taylor has shown from the jump that he can build worlds inside your headphones.
Cybertrash Reinvents Himself With Two New Genre-Blurring Singles
June 1, 2022
Cybertrash is moving the hyperpop genre forward with refreshing originality.
Eliza Rose Is Really Proving to Be the "Baddest of Them All"
September 13, 2022
Infectious and electrifying, nostalgic and empowering, Rose's breakthrough hit is the moment.
CYN Channels a Cult-Like Obsession in the High-Spirited "Holy Roller"
May 21, 2019
Balancing its most radio-friendly pop inclinations with a smattering of reverbed-out electric guitars that could be taken straight from a St. Vincent record, "Holy Roller" is CYN at her best.
![Ruby Waters Has a "Supernatural" Gift for Alternative Songwriting [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ruby-waters-ones-to-watch.jpg)
Ruby Waters Has a "Supernatural" Gift for Alternative Songwriting [PREMIERE + Q&A]
March 20, 2019
Always honest in her outstanding songwriting, Waters channels her purest emotions and expresses her truest self.
Conan Gray Is "The King" of Bedroom Bops
March 8, 2019
All hail the new king of bedroom pop.