From the Site
"Do Not Disturb" Mahalia's Rise to the Top of the R&B World
February 6, 2019
"Do Not Disturb" is continued evidence as to why Mahalia has earned comparisons to R&B legends MS. Lauryn Hill and Erykah Badu.
![KennyHoopla's "Lost Cause//" Visuals Paint Him as an Alt-R&B Purveyor [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kennyhoopla-ones-to-watch-2.jpeg)
KennyHoopla's "Lost Cause//" Visuals Paint Him as an Alt-R&B Purveyor [PREMIERE]
February 6, 2019
KennyHoopla is building the foundation for one of music's most compelling new acts.
![R&B-Pop Artist Shae Jacobs Obsesses Over A Girl He's "Not Supposed To" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/shae-jacobs-ones-to-watch.jpg)
R&B-Pop Artist Shae Jacobs Obsesses Over A Girl He's "Not Supposed To" [PREMIERE]
February 6, 2019
"The director Cole and I wanted to make sure we captured the battle between logic and emotion from the guy's point of view..."
![lemin. - "New Friend" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lemin-ones-to-watch.gif)
lemin. - "New Friend" [Live + Interview] | Northside Sessions
February 6, 2019
It has been quite some time since we have heard a voice as entrancing as lemin.'s.
![Indie-Pop Duo joan Are Set to Support The Aces Tour & Take 2019 by Storm [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/joan-ones-to-watch-3.jpg)
Indie-Pop Duo joan Are Set to Support The Aces Tour & Take 2019 by Storm [NEW ARTIST DISCOVERY]
February 6, 2019
One might hear the name and picture a young blonde country singer, but indie pop duo joan is far more complex.
![Jump into Your 'Superdream:' Big Wild Talks Debut Album & Finding His Voice [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/big-wild-ones-to-watch.jpg)
Jump into Your 'Superdream:' Big Wild Talks Debut Album & Finding His Voice [Q&A]
February 5, 2019
Producer, composer and first-time singer Big Wild just released his debut album, Superdream, establishing his individuality as a standout artist.
Myles Cameron Warms Us Up With His Latest Single "Yellow"
February 5, 2019
The new project revolves around two major themes, warm summer aesthetics and the suburban blackness.
8 Ones To Know If You Stan GRAMMY-Nominated Artist Dua Lipa
February 5, 2019
Pop fans unite!
Reach Nirvana with TACHES' Chill Dance Instrumentals in 'Heart Over Heels' EP
February 5, 2019
"If you have even the tiniest inclination that you are here to create, you owe it to yourself (and the rest of humanity) to make it your mission."
FINNEAS Introduces Us to His Unpredictable "New Girl" in Sultry Music Video
February 4, 2019
With its bluesy instrumentals and seductive vocals, it's no surprise that "New Girl" has become one of heartthrob FINNEAS' most performed tunes.
Elijah Waters Hits His Creative Stride on New Single "Grey"
August 20, 2021
"Grey" is Elijah Waters at his best.
KayCyy's "ASTK!" Takes Us on the Trip of a Lifetime Ahead of His Debut Project
September 16, 2021
The Kanye West protegée is up next.
Cuco, Clairo, Hope Tala, & More | #NowWatching Playlist
July 26, 2019
Cuco's debut album is finally here and there's another "Old Town Road" remix? This week's new music playlist is not to be missed.
![Bluebiird's "Good Girl" Proves She Has the Vocals to Justify Her Namesake [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bluebiird-ones-to-watch-2_1561053236.jpeg)
Bluebiird's "Good Girl" Proves She Has the Vocals to Justify Her Namesake [PREMIERE]
June 20, 2019
The track's sole instrumentation beyond Osment's own voice is a supple acoustic guitar, leaving an open canvas on which the artist paints her immaculate vocals.
![Abhi The Nomad Thinks You and The Planet Are Both "BTFL" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ATN_1568333958.jpg)
Abhi The Nomad Thinks You and The Planet Are Both "BTFL" [PREMIERE]
September 12, 2019
In the first two singles from his 'Modern Trash' album, Abhi focuses on themes of self love and the deterioration of our planet.
Dayglow, Charlotte Lawrence, Lauren Sanderson & More | #NowWatching Playlist
September 27, 2019
Following Dayglow's "Nicknames" is a moody number by our pop princess Charlotte Lawrence, a softer side of Lauren Sanderson, and much more.
![Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ayelle-effort-nomad-mixtape_1584115324.jpg)
Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]
March 13, 2020
"In today's social media climate, it's difficult to stay present sometimes and it's noticeable in all kinds of relationships."
Zella Day Makes a Triumphant Return With the Transcendent "People Are Strangers"
April 27, 2020
The new single marks the first original release from Day in over five years.
The Backfires' "Song 55" Is an Electrifying Attack on Capitalism
October 19, 2021
"People give up their passions and loves, move to cities they don't like, and sit at desks that drain their souls."
'The Sun Will Come Up, The Seasons Will Change' but Nina Nesbitt Is the Future of Pop
February 1, 2019
Nesbitt's much-anticipated debut is brimming with everything the pop genre has to offer, but at no point does it ever begin to feel trite.