From the Site
![Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sam-setton-ones-to-watch-2.jpg) 
        
    
    Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]
                            February 13, 2019
            
                            This is a super emotional song for me, inspired by a tough breakup I went through.
            
        
                    
                Author:
    Andra Nechita
                
        
                    
        
    ![Ginette Claudette Is On To Something with Alluring "Slow Up" Video  [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg) 
        
    
    Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
                            February 13, 2019
            
                            "It's no secret a lot of my influence comes from '90s R&B."
            
        
                    
                Author:
    Anna Scholfield
                
        
                    
        
     
        
    
    Calpurnia Stars in Nostalgia-Inducing Weezer Video for "Take On Me"
                            February 13, 2019
            
                            "Calpurnia has covered Weezer in the past and I'm really honored that they asked us to do this."
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
    ![Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!"  [ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brett-mclaughlin-ones-to-watch-5.jpg) 
        
    
    Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]
                            February 12, 2019
            
                            "To get to experience bucket list moments with one of your best friends who stands for something so powerful...it's so incredible. "
            
        
                    
                Author:
    Anna Scholfield
                
        
                    
        
    ![Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/talos-ones-to-watch.jpg) 
        
    
    Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]
                            February 12, 2019
            
                            "Longevity. Everything else is just noise. If your music can stand the test of time and if you continue to persist, then that in my eyes is success."
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
     
        
    
    Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video
                            February 12, 2019
            
                            Donna Missal is living up to her reputation as a rising artist who never ceases to surprise and impress. 
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
    ![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg) 
        
    
    Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
                            February 12, 2019
            
                            Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.
            
        
                    
                Author:
    Dana Jacobs
                
        
                    
        
    ![Yoke Lore - "Fake You" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-live-ones-to-watch_1562627475.gif) 
        
    
    Yoke Lore - "Fake You" [Live + Interview] | All Eyes On
                            February 11, 2019
            
                            All Eyes On the one and only Ones To Watch and Taylor Swift - approved Yoke Lore. 
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
     
        
    
    2020 GRAMMYs Predictions: Who Is the Next "Best New Artist?"
                            February 11, 2019
            
                            With Dua Lipa taking home the honor at the 2019 GRAMMY Awards, who is next in line for the crown? 
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
    ![Meet Smino's Dynamic Opening Acts: EARTHGANG and Phoelix [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Earthgang-Phoelix-Ones-To-Watch.jpg) 
        
    
    Meet Smino's Dynamic Opening Acts: EARTHGANG and Phoelix [NEW ARTIST DISCOVERY]
                            February 11, 2019
            
                            EARTHGANG and Phoelix have different styles, but both acts's witty lyrics and electrifying rap beats  will impress audiences across the country.
            
        
                    
                Author:
    Kelly Itatani
                
        
                    
        
    ![Groove with Quincy Mumford in Soulful 'Every Wednesday' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/quincy-mumford-ones-to-watch-2.jpeg) 
        
    
    Groove with Quincy Mumford in Soulful 'Every Wednesday' EP [PREMIERE]
                            March 14, 2019
            
                            The love child of D'angelo and Al Green, Quincy Mumford has continuously proved himself as a force to be reckoned with.
            
        
                    
                Author:
    Andra Nechita
                
        
                    
        
    ![Weathers Personifies the Inner Demons of Success in "Dirty Money" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Weathers-Ones-To-Watch-1.jpg) 
        
    
    Weathers Personifies the Inner Demons of Success in "Dirty Money" [PREMIERE]
                            January 31, 2019
            
                            "We wanted to...have a different take on mental health with that being the route of being successful and the internal battle fighting your inner demons such as greed, arrogance, and envy."
            
        
                    
                Author:
    Dana Jacobs
                
        
                    
        
     
        
    
    FRENSHIP Previews Their Debut Album With the Captivating "Keep You Close"
                            April 24, 2019
            
                            FRENSHIP returns with yet another breathtaking number.
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
     
        
    
    GoldLink's Plethora of Summer Projects Further Unfolds with "Joke Ting"
                            June 3, 2019
            
                            As if he wasn't already busy enough, Goldlink was just announced as an opener for Tyler, The Creator's  'IGOR' tour this fall. 
            
        
                    
                Author:
    Jessica Myers
                
        
                    
        
     
        
    
    emawk Breathes New Life Into Breezy R&B
                            January 29, 2021
            
                            It's the first of many new tunes to come from emawk, and what a bold re-entry onto the scene! 
            
        
                    
                Author:
    Precious Kato
                
        
                    
        
     
        
    
    KUÄŒKA Ascends to Experimental Pop Stardom With the Ethereal 'Wrestling'
                            April 30, 2021
            
                            Whether you like to go out and listen to Ariana Grande, or sit in your room meditating to Merzbow, <i> Wrestling</i> is a masterclass in forward-thinking pop.
            
        
                    
                Author:
    Carter Fife
                
        
                    
        
     
        
    
    PinkPantheress' 'to hell with it' Is a Euphoric and Wistful Glimpse Into Her World
                            October 15, 2021
            
                            <i>to hell with it</i> is evidence that while PinkPantheress' sound may be distinctive, in no way is it one-dimensional.
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
     
        
    
    riela Surges Forward With an Effortless Grace on "if you let me"
                            November 19, 2021
            
                            riela truly is casting the light of a star.
            
        
                    
                Author:
    DJ Connor
                
        
                    
        
    ![MEYY Conjures Up the Ethereal World of  'Neon Angel'  [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/meyy-interview_1639768262.jpg) 
        
    
    MEYY Conjures Up the Ethereal World of 'Neon Angel' [Q&A]
                            December 17, 2021
            
                            <i>Neon Angel</i> is a celebration of love and all of its contours.
            
        
                    
                Author:
    Ruby Scott
                
        
                    
        
     
        
    
    It's Camp. It's Drill. It's Millie Go Lightly's "Drillie Go Lightly"
                            March 2, 2022
            
                            "I knew he was posh when he hit and said 'Golly!'"
            
        
                    
                Author:
    Carter Fife