From the Site
![FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/frankie-ones-to-watch.jpg)
FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]
February 14, 2019
'Boy...' It's almost like teasing someone on the playground. I've never been so mean in a song. I feel bad... But also, wow was that cathartic!"
![Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/armors-ones-to-watch.jpg)
Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]
February 14, 2019
Armors' first-ever music video was well worth the wait.
![Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/love-sadkid-ones-to-watch.jpg)
Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]
February 14, 2019
At a notably young age, Ben McGibboney sacrificed a promising career in football and created the innovative moniker love-sadKiD to serve as their entry way into the booming rap world.
![Dylan Jordan Finds It Hard to "Love Again" After Devastating Breakup [ACOUSTIC PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dylan-jordan-ones-to-watch.jpg)
Dylan Jordan Finds It Hard to "Love Again" After Devastating Breakup [ACOUSTIC PREMIERE]
February 14, 2019
"This year, I want to write several more 'raw' songs to build a stronger connection with my audience by showing them a different side of me."
YUNGBLUD and Halsey Are Torn Between Love and Hate in "11 Minutes"
February 14, 2019
"Working with Halsey and Travis was a fucking dream - at the end of the day we're all rock kids."
TOBi Finds Inspiration in Sigmund Freud for Voluptuous Single, "Sweet Poison"
February 14, 2019
"In this song, I wanted to be open with my vices to show it's a prominent part of the human experience."
![Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/saba-abraha-ones-to-watch-2.jpg)
Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]
February 13, 2019
Listening to Saba Abraha's music can only be described as ceremonial.
![Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/malu-trevejo-ones-to-watch-3.jpeg)
Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]
February 13, 2019
Her most recent single, "Como TຠMe Quieres," is a bilingual sensation with all the hallmarks of a crossover hit.
AUGUST 08 and Smino Meditate on Lost Love in "Blood on My Hands"
February 13, 2019
The fusion of tribal, hip-hop, and electronica undercurrents that surge forth paint a picture of love lost under the flashing lights of the dance floor.
![The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sunshine-Brothers-Inc.jpeg)
The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]
February 13, 2019
A playlist capable of time travel - an '80s summer in your ears all year round.
Observe the Sonic and Visual Pleasure of Jak Bannon's "Homebound"
December 4, 2020
Tune into the sonic and visual pleasures of Bannon's new single, "Homebound," with Mr. Carmack.
The Trusted Offer up a Track of Reflection and Contemplation in "Criminals"
December 18, 2020
UK indie rock band The Trusted offer up a new video just in time for Christmas.
Caught in a Romantic High, LA Rapper kxvg Looks to the Future on "Titania"
February 2, 2021
After dropping two full-length projects last year, LA rapper kxvg returns this week with his newest single "Titania."
$avvy's 'Boys Wear Pearls' Is R&B's Past, Present, and Future
March 8, 2021
Nashville rapper/singer $avvy released his long-awaited debut project 'Boys Wear Pearls,' an eight-track tape featuring some of the most versatile performances and songwriting seen so far this year.
Palmaria Explore Climate Change and Self-Empowerment on 'Crystallize'
October 14, 2021
<i>Crystallize</i> allows you to wander into undiscovered areas, only to exit the other end with a newfound appreciation for our life on this planet.
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19&You Are Anything but Boring on Latest Single "Bored!"
January 20, 2021
19&You continue their streak of releasing heartfelt singles to sonically commentate on the modern dating scene's highs and lows in their latest single, "BORED!"
Michi Delivers on the Empowering and Sultry "Talk Big"
August 5, 2021
"Some people can just be trash, and 'Talk Big' is my moment to check them in the most cheeky way possible."
Ella Isaacson's "Out of My Head" Is an Ambitious Pop Stunner
August 26, 2021
Ella's latest single is very likely to get stuck in your head.
Max Leone Asks Himself Important Questions on "5″
October 15, 2020
In his new single, "5," Max Leone bravely asks himself, "What have I done? Who have I loved?"
"Can't Move" is Another Solid Addition to Huck's Canon of Grooves
July 16, 2020
New York-based singer and multi-instrumentalist John Wolfe, lead singer of Huck, is making us miss live shows with the release of "Can't Move"