From the Site
![FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/frankie-ones-to-watch.jpg)
FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]
February 14, 2019
'Boy...' It's almost like teasing someone on the playground. I've never been so mean in a song. I feel bad... But also, wow was that cathartic!"
![Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/armors-ones-to-watch.jpg)
Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]
February 14, 2019
Armors' first-ever music video was well worth the wait.
![Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/love-sadkid-ones-to-watch.jpg)
Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]
February 14, 2019
At a notably young age, Ben McGibboney sacrificed a promising career in football and created the innovative moniker love-sadKiD to serve as their entry way into the booming rap world.
![Dylan Jordan Finds It Hard to "Love Again" After Devastating Breakup [ACOUSTIC PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dylan-jordan-ones-to-watch.jpg)
Dylan Jordan Finds It Hard to "Love Again" After Devastating Breakup [ACOUSTIC PREMIERE]
February 14, 2019
"This year, I want to write several more 'raw' songs to build a stronger connection with my audience by showing them a different side of me."
YUNGBLUD and Halsey Are Torn Between Love and Hate in "11 Minutes"
February 14, 2019
"Working with Halsey and Travis was a fucking dream - at the end of the day we're all rock kids."
TOBi Finds Inspiration in Sigmund Freud for Voluptuous Single, "Sweet Poison"
February 14, 2019
"In this song, I wanted to be open with my vices to show it's a prominent part of the human experience."
![Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/saba-abraha-ones-to-watch-2.jpg)
Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]
February 13, 2019
Listening to Saba Abraha's music can only be described as ceremonial.
![Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/malu-trevejo-ones-to-watch-3.jpeg)
Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]
February 13, 2019
Her most recent single, "Como TຠMe Quieres," is a bilingual sensation with all the hallmarks of a crossover hit.
AUGUST 08 and Smino Meditate on Lost Love in "Blood on My Hands"
February 13, 2019
The fusion of tribal, hip-hop, and electronica undercurrents that surge forth paint a picture of love lost under the flashing lights of the dance floor.
![The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sunshine-Brothers-Inc.jpeg)
The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]
February 13, 2019
A playlist capable of time travel - an '80s summer in your ears all year round.
KINGDM Teams Up with Reo Cragun & Rowlan for a Fiery Underdog Anthem, "FRFR"
February 18, 2019
Embrace authenticity with the exhilarating "FRFR."
"Cashmoney" Is No Rome's Impressive Fusion of Lush R&B and Charming Pop
April 18, 2019
The stimulating electronics paired with No Rome's soothing vocals in "Cashmoney" are more than enough to make us adore this rising Filipino talent.
Watch Dizzy Fae's Quirky Clip For "Gut Talk"
March 13, 2020
Love comes in many shapes, sizes, and species. Watch Dizzy Fae's new video for "Gut Talk."
Chase Alex Dives Into Moody and Experimental Hip Hop with the Melodic "Swiper"
August 18, 2020
Chase Alex takes influence from the current trap scene that focuses on song melody, but he does so with an interesting and fresh perspective.
HYRA's "Rendezvous" Displays Her Vibrant Vocals and Engaging Storytelling
June 3, 2021
"Rendezvous" is a colorful electronic pop track brimming with life.
Hope Tala's "Mad" Sublimely Captures a Relationship on the Brink
June 16, 2021
Hope Tala's music is a lucid daydream given sonic form.
Julia Lucius' "Stay a While" Is an Invitation to Love to the Fullest
July 27, 2021
"'Stay a While' is an ode to vulnerability. To open up and give your heart to someone is some scary stuff."
redveil Takes the Plunge on "diving board"
March 9, 2022
On his latest single, the 17-year-old rapper jumps headfirst into new sonic territory.
Ahead Of Debut Record, MattstaGraham Chooses Self-Love in "Not Everyone Is Gonna Love You
March 31, 2022
"Writing a positive song felt like character growth."
Vita Links With Flatbush Zombies' Meechy Darko in "Y.T.B." Video
May 26, 2022
“Y.T.B.” sticks to your skin like sweat, a bug buzzing in your ear.