From the Site
![FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/frankie-ones-to-watch.jpg)
FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]
February 14, 2019
'Boy...' It's almost like teasing someone on the playground. I've never been so mean in a song. I feel bad... But also, wow was that cathartic!"
![Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/armors-ones-to-watch.jpg)
Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]
February 14, 2019
Armors' first-ever music video was well worth the wait.
![Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/love-sadkid-ones-to-watch.jpg)
Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]
February 14, 2019
At a notably young age, Ben McGibboney sacrificed a promising career in football and created the innovative moniker love-sadKiD to serve as their entry way into the booming rap world.
![Dylan Jordan Finds It Hard to "Love Again" After Devastating Breakup [ACOUSTIC PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dylan-jordan-ones-to-watch.jpg)
Dylan Jordan Finds It Hard to "Love Again" After Devastating Breakup [ACOUSTIC PREMIERE]
February 14, 2019
"This year, I want to write several more 'raw' songs to build a stronger connection with my audience by showing them a different side of me."
YUNGBLUD and Halsey Are Torn Between Love and Hate in "11 Minutes"
February 14, 2019
"Working with Halsey and Travis was a fucking dream - at the end of the day we're all rock kids."
TOBi Finds Inspiration in Sigmund Freud for Voluptuous Single, "Sweet Poison"
February 14, 2019
"In this song, I wanted to be open with my vices to show it's a prominent part of the human experience."
![Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/saba-abraha-ones-to-watch-2.jpg)
Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]
February 13, 2019
Listening to Saba Abraha's music can only be described as ceremonial.
![Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/malu-trevejo-ones-to-watch-3.jpeg)
Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]
February 13, 2019
Her most recent single, "Como TຠMe Quieres," is a bilingual sensation with all the hallmarks of a crossover hit.
AUGUST 08 and Smino Meditate on Lost Love in "Blood on My Hands"
February 13, 2019
The fusion of tribal, hip-hop, and electronica undercurrents that surge forth paint a picture of love lost under the flashing lights of the dance floor.
![The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sunshine-Brothers-Inc.jpeg)
The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]
February 13, 2019
A playlist capable of time travel - an '80s summer in your ears all year round.
Brianna Mazzola, Betcha, Sophie Simmons, & Ayoni | Baà±o Flaco Recap
June 12, 2019
It's official; Baà±o Flaco is BACK and bigger than ever.
Slow Hollows' "Get Along" Is the Perfect Component to Your Next Late-Night Drive
June 14, 2019
Fans have commented that the band's sound is maturing with "Get Along," and we can't help but agree.
![Golden Daze Praises Brotherhood with "Took A Fall" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/golden-daze-ones-to-watch-2.png)
Golden Daze Praises Brotherhood with "Took A Fall" [PREMIERE]
January 24, 2019
"Like when the party is over and shit gets kind of real in life, how do you reconcile that..."
Khushi's "From Me" Foreshadows His Potential to Revive the Concept Album
May 17, 2019
Khushi's newest release wastes no time in showcasing the artist's ability to weave ornate tapestries of sound.
mxmtoon and chloe moriondo Join Forces For a Charming Rendition of "1, 2"
July 20, 2020
The new rendition appears on mxmtoon's latest remix EP, <i>dawn (the edits)</i>.
REI AMI's "MAC & CHEESE" Is as Delectable as Its Namesake
September 28, 2020
"MAC & CHEESE" is the latest single from an artist whose acrobatic dexterity seemingly knows no bounds.
Bianca Jade Puts the "Pressure" on in Seductive New Single
August 30, 2022
“Pressure” is a tantalizing ode to 2000’s R&B.
Slayyyter's 'Troubled Paradise' Is Pop at Its Most Uninhibited
June 11, 2021
In her euphoric debut album, Slayyyter holds absolutely nothing back.
DEVORA Manifests a Goth Western Femme Fatale on Debut EP 'Outlaw'
June 28, 2021
<i>Outlaw</i> is a five-track call to stand stall, stand firm, and not to take shit from anyone.
half•alive's Latest Offering Is Nothing but "Pure Gold"
July 19, 2019
half•alive has that Midas touch.