From the Site
![FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/frankie-ones-to-watch.jpg)
FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]
February 14, 2019
'Boy...' It's almost like teasing someone on the playground. I've never been so mean in a song. I feel bad... But also, wow was that cathartic!"
![Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/armors-ones-to-watch.jpg)
Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]
February 14, 2019
Armors' first-ever music video was well worth the wait.
![Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/love-sadkid-ones-to-watch.jpg)
Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]
February 14, 2019
At a notably young age, Ben McGibboney sacrificed a promising career in football and created the innovative moniker love-sadKiD to serve as their entry way into the booming rap world.
![Dylan Jordan Finds It Hard to "Love Again" After Devastating Breakup [ACOUSTIC PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dylan-jordan-ones-to-watch.jpg)
Dylan Jordan Finds It Hard to "Love Again" After Devastating Breakup [ACOUSTIC PREMIERE]
February 14, 2019
"This year, I want to write several more 'raw' songs to build a stronger connection with my audience by showing them a different side of me."
YUNGBLUD and Halsey Are Torn Between Love and Hate in "11 Minutes"
February 14, 2019
"Working with Halsey and Travis was a fucking dream - at the end of the day we're all rock kids."
TOBi Finds Inspiration in Sigmund Freud for Voluptuous Single, "Sweet Poison"
February 14, 2019
"In this song, I wanted to be open with my vices to show it's a prominent part of the human experience."
![Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/saba-abraha-ones-to-watch-2.jpg)
Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]
February 13, 2019
Listening to Saba Abraha's music can only be described as ceremonial.
![Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/malu-trevejo-ones-to-watch-3.jpeg)
Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]
February 13, 2019
Her most recent single, "Como TຠMe Quieres," is a bilingual sensation with all the hallmarks of a crossover hit.
AUGUST 08 and Smino Meditate on Lost Love in "Blood on My Hands"
February 13, 2019
The fusion of tribal, hip-hop, and electronica undercurrents that surge forth paint a picture of love lost under the flashing lights of the dance floor.
![The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sunshine-Brothers-Inc.jpeg)
The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]
February 13, 2019
A playlist capable of time travel - an '80s summer in your ears all year round.
Slow Hollows' 'Actors' Is an Album Free of Genre and Fear of Failure
October 24, 2019
Slow Hollows is sonic proof we are living in a post-genre world.
![Dae Zhen Rejects Music Industry Toxicity in "Leave Me Be" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dae-zhen-ones-to-watch_1572279102.jpeg)
Dae Zhen Rejects Music Industry Toxicity in "Leave Me Be" [PREMIERE]
October 28, 2019
"This song is a reminder to myself of who I do this for: myself."
Maggie Rogers, Scarypoolparty, Gracie Abrams, and More Artists You Should Listen to Now | #NowWatching
November 23, 2019
Maggie Rogers is backing up that Grammy nomination for "Best New Artist" with a brand new single.
LAUNDRY DAY, NIKI, Oliver Tree, and More Artists You Should Listen to Now | #NowWatching Playlist
December 6, 2019
New music that isn't holiday music. Well, mostly.
Ultra Q Answers Your Fan Questions
July 11, 2019
From sharing the craziest thing that's happened at a show to exposing their worst habits and favorite Disney movies, this is another reason to fall in love with one of the best rock bands to emerge in 2019.
half•alive's Latest Offering Is Nothing but "Pure Gold"
July 19, 2019
half•alive has that Midas touch.
![Versatile Songwriter Mark Diamond Elucidates the Unspoken Magic of the "Hummingbird" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mark-ones-to-watch-2_1564373905.png)
Versatile Songwriter Mark Diamond Elucidates the Unspoken Magic of the "Hummingbird" [Q&A]
July 29, 2019
"Hummingbird" is a new mood for the Seattle native, who finds himself typically falling under more somber, acoustic sounds.
![LOVER Paints a Portrait of the Modern "Starving" Artist [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/LOVER_press photo_1 copy_1565809910.png)
LOVER Paints a Portrait of the Modern "Starving" Artist [PREMIERE]
August 14, 2019
"Starving" is a sultry, indie-R&B fusion composition that sounds like Bon Iver took a day trip to Harlem.
![Juke Ross Takes Us Behind the Scenes of His Sold-Out Show in "Drifting Apart" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/juke-ross-ones-to-watch-4_1576087200.jpg)
Juke Ross Takes Us Behind the Scenes of His Sold-Out Show in "Drifting Apart" Video [Premiere]
December 11, 2019
"'Drifting Apart' is a song about me having to leave home for the first time and really not knowing how to."
Top That Track's Got Your Playlist For the Apocalypse in "The End Is Nigh"
March 11, 2020
Precious and Dave put together songs to make your self-quarantine go by faster.