From the Site
![FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/frankie-ones-to-watch.jpg)
FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]
February 14, 2019
'Boy...' It's almost like teasing someone on the playground. I've never been so mean in a song. I feel bad... But also, wow was that cathartic!"
![Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/armors-ones-to-watch.jpg)
Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]
February 14, 2019
Armors' first-ever music video was well worth the wait.
![Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/love-sadkid-ones-to-watch.jpg)
Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]
February 14, 2019
At a notably young age, Ben McGibboney sacrificed a promising career in football and created the innovative moniker love-sadKiD to serve as their entry way into the booming rap world.
![Dylan Jordan Finds It Hard to "Love Again" After Devastating Breakup [ACOUSTIC PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dylan-jordan-ones-to-watch.jpg)
Dylan Jordan Finds It Hard to "Love Again" After Devastating Breakup [ACOUSTIC PREMIERE]
February 14, 2019
"This year, I want to write several more 'raw' songs to build a stronger connection with my audience by showing them a different side of me."
YUNGBLUD and Halsey Are Torn Between Love and Hate in "11 Minutes"
February 14, 2019
"Working with Halsey and Travis was a fucking dream - at the end of the day we're all rock kids."
TOBi Finds Inspiration in Sigmund Freud for Voluptuous Single, "Sweet Poison"
February 14, 2019
"In this song, I wanted to be open with my vices to show it's a prominent part of the human experience."
![Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/saba-abraha-ones-to-watch-2.jpg)
Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]
February 13, 2019
Listening to Saba Abraha's music can only be described as ceremonial.
![Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/malu-trevejo-ones-to-watch-3.jpeg)
Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]
February 13, 2019
Her most recent single, "Como TຠMe Quieres," is a bilingual sensation with all the hallmarks of a crossover hit.
AUGUST 08 and Smino Meditate on Lost Love in "Blood on My Hands"
February 13, 2019
The fusion of tribal, hip-hop, and electronica undercurrents that surge forth paint a picture of love lost under the flashing lights of the dance floor.
![The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sunshine-Brothers-Inc.jpeg)
The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]
February 13, 2019
A playlist capable of time travel - an '80s summer in your ears all year round.
Keep Celebrating Black Music with Top That Track & TeaMarrr
June 16, 2020
Join Teamarr on Top That Track this week as they kick off their Celebrate Black Music series.
![Lauren Sanderson Accepts the Love She Deserves in "Frustrated" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Lauren Sanderson - otw_1597435403.jpg)
Lauren Sanderson Accepts the Love She Deserves in "Frustrated" [Premiere]
August 13, 2020
Lauren Sanderson's new single "Frustrated" puts a moody hue on the alt-pop sound she does so well.
Van Buren Record's 'Black Wall Street' Is a Sinister Look Into Hip-Hop's Golden Future
August 30, 2021
The Massachusetts collective delivers a gritty offering primed to win over even the most hard-headed hip-hop skeptic.
Max Bennett Kelly's "Happy Healthy, Well-Adjusted" Video Is a Three A.M. Fever Dream
October 7, 2021
The video takes us back to waking up in the middle of the night to the sound of George Lopez yelling out from the darkness.
beabadoobee Shares Spirited Single "Talk," Announces New Album 'Beatopia'
March 23, 2022
"It's about doing things that aren't necessarily healthy or great for you, but you can't help indulging."
![Bright Future & Bigger Shows: Meet Me @ The Altar On What's Next [Q&A] | The Noise](https://s3-us-west-2.amazonaws.com/onestowatch-v2/my_project-1655313252.jpg)
Bright Future & Bigger Shows: Meet Me @ The Altar On What's Next [Q&A] | The Noise
June 15, 2022
Meet Me @ The Altar has been boldly breaking barriers for future generations of music lovers since forming online in 2015.
![Richie Quake Isn’t Afraid Of Who He Is in Debut Album ‘I Want Some!’ [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/richie-quake-interview-i-want-some-1656707100.png)
Richie Quake Isn’t Afraid Of Who He Is in Debut Album ‘I Want Some!’ [Q&A]
July 1, 2022
"We should all be ok to look at who we really are and not just who we want to be."
Rewind: Our 5 Favorite Music Videos of the Last Week
July 21, 2022
From MorMor to Catie Turner, these are 5 videos you definitely don't want to miss.
Slush Puppy's Latest Track Is a "Nightmare!" You Won't Want to Wake From
January 21, 2022
"Nightmare!" is a testament to not just the changing landscape of music but Slush Puppy's penchant for experimentation.
Who Is Tate McRae? | Then and Now
September 30, 2021
A lot has and hasn't changed for the future pop star.