From the Site
![FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/frankie-ones-to-watch.jpg)
FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]
February 14, 2019
'Boy...' It's almost like teasing someone on the playground. I've never been so mean in a song. I feel bad... But also, wow was that cathartic!"
![Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/armors-ones-to-watch.jpg)
Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]
February 14, 2019
Armors' first-ever music video was well worth the wait.
![Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/love-sadkid-ones-to-watch.jpg)
Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]
February 14, 2019
At a notably young age, Ben McGibboney sacrificed a promising career in football and created the innovative moniker love-sadKiD to serve as their entry way into the booming rap world.
![Dylan Jordan Finds It Hard to "Love Again" After Devastating Breakup [ACOUSTIC PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dylan-jordan-ones-to-watch.jpg)
Dylan Jordan Finds It Hard to "Love Again" After Devastating Breakup [ACOUSTIC PREMIERE]
February 14, 2019
"This year, I want to write several more 'raw' songs to build a stronger connection with my audience by showing them a different side of me."
YUNGBLUD and Halsey Are Torn Between Love and Hate in "11 Minutes"
February 14, 2019
"Working with Halsey and Travis was a fucking dream - at the end of the day we're all rock kids."
TOBi Finds Inspiration in Sigmund Freud for Voluptuous Single, "Sweet Poison"
February 14, 2019
"In this song, I wanted to be open with my vices to show it's a prominent part of the human experience."
![Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/saba-abraha-ones-to-watch-2.jpg)
Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]
February 13, 2019
Listening to Saba Abraha's music can only be described as ceremonial.
![Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/malu-trevejo-ones-to-watch-3.jpeg)
Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]
February 13, 2019
Her most recent single, "Como TຠMe Quieres," is a bilingual sensation with all the hallmarks of a crossover hit.
AUGUST 08 and Smino Meditate on Lost Love in "Blood on My Hands"
February 13, 2019
The fusion of tribal, hip-hop, and electronica undercurrents that surge forth paint a picture of love lost under the flashing lights of the dance floor.
![The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sunshine-Brothers-Inc.jpeg)
The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]
February 13, 2019
A playlist capable of time travel - an '80s summer in your ears all year round.
![SATICA Lets Her Guard Down in the Silky Smooth "Take A Walk" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/SATICA-stream-ones-to-watch_1558631683.jpg)
SATICA Lets Her Guard Down in the Silky Smooth "Take A Walk" [PREMIERE]
May 23, 2019
"Take A Walk" reflects SATICA's growth as a musician and human.
![Meet Rhys Rich, the New Zealand Artist With an Infectious and Soothing Sound [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rhys-rich-interview_1634666555.jpg)
Meet Rhys Rich, the New Zealand Artist With an Infectious and Soothing Sound [Q&A]
October 19, 2021
Alongside a live performance from MEOW in New Zealand, we take a closer look at the rising talent.
Who Is Noa Kirel?
November 4, 2021
Meet Noa Kirel, the Israeli pop star looking to make a global splash.
Destiny Rogers Adds to Her Growing Collection of Bops With "Lo Lo"
October 11, 2019
Destiny Rogers links up with Bay-Area rappers P-Lo & Guapdad 4000 for a new song.
Donna Missal's "Hurt By You" Is Not Your Typical Break-Up Song
January 29, 2020
"You don't have to be hurt by change."
![Brahny Portrays "Paradise" with Wavy Synths & Intense Beijing Opera [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brahny-ones-to-watch_1566409586.png)
Brahny Portrays "Paradise" with Wavy Synths & Intense Beijing Opera [PREMIERE]
August 21, 2019
"'Paradise' is an attempt to show (in an overly dramatic way) that regardless of how perfect an initial love or infatuation is, there will likely be stuff you've gotta deal with and work on."
Beabadoobee Unleashes Her Inner Grunge Roots on "I Wish I Was Stephen Malkmus"
September 20, 2019
Bea has quickly taken over the indie world and is set to open for Clairo on her North American Immunity tour.
![R.LUM.R on Vulnerability, 'The Last of Us 2,' and His Debut Album 'Surfacing' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rlumr-ones-to-watch_1572636758.jpg)
R.LUM.R on Vulnerability, 'The Last of Us 2,' and His Debut Album 'Surfacing' [Q&A]
November 1, 2019
"The idea that someone may really need to hear what is laid out in the music is more important than whether or not I'm scared to say or express whatever I'm feeling."
Cailin Russo Revels in a Past Mistake in 'Declaration'
November 5, 2019
"a fierce proclamation of a mistake from which I couldn't seem to escape."
Thutmose Is Living the Dream in 'Don't Wake Me' EP
November 5, 2019
Thutmose is living it up and it keeps getting better.