From the Site
![FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/frankie-ones-to-watch.jpg)
FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]
February 14, 2019
'Boy...' It's almost like teasing someone on the playground. I've never been so mean in a song. I feel bad... But also, wow was that cathartic!"
![Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/armors-ones-to-watch.jpg)
Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]
February 14, 2019
Armors' first-ever music video was well worth the wait.
![Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/love-sadkid-ones-to-watch.jpg)
Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]
February 14, 2019
At a notably young age, Ben McGibboney sacrificed a promising career in football and created the innovative moniker love-sadKiD to serve as their entry way into the booming rap world.
![Dylan Jordan Finds It Hard to "Love Again" After Devastating Breakup [ACOUSTIC PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dylan-jordan-ones-to-watch.jpg)
Dylan Jordan Finds It Hard to "Love Again" After Devastating Breakup [ACOUSTIC PREMIERE]
February 14, 2019
"This year, I want to write several more 'raw' songs to build a stronger connection with my audience by showing them a different side of me."
YUNGBLUD and Halsey Are Torn Between Love and Hate in "11 Minutes"
February 14, 2019
"Working with Halsey and Travis was a fucking dream - at the end of the day we're all rock kids."
TOBi Finds Inspiration in Sigmund Freud for Voluptuous Single, "Sweet Poison"
February 14, 2019
"In this song, I wanted to be open with my vices to show it's a prominent part of the human experience."
![Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/saba-abraha-ones-to-watch-2.jpg)
Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]
February 13, 2019
Listening to Saba Abraha's music can only be described as ceremonial.
![Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/malu-trevejo-ones-to-watch-3.jpeg)
Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]
February 13, 2019
Her most recent single, "Como TຠMe Quieres," is a bilingual sensation with all the hallmarks of a crossover hit.
AUGUST 08 and Smino Meditate on Lost Love in "Blood on My Hands"
February 13, 2019
The fusion of tribal, hip-hop, and electronica undercurrents that surge forth paint a picture of love lost under the flashing lights of the dance floor.
![The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sunshine-Brothers-Inc.jpeg)
The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]
February 13, 2019
A playlist capable of time travel - an '80s summer in your ears all year round.
Lucky Daye Illustrates His Artistic Chops With Debut Album, 'Painted'
May 24, 2019
Lucky Daye has not only earned a spot among his contemporaries, but also identified himself as a trailblazer in the world of R&B with his debut LP.
Jay Wile Is At His Most Dynamic on New 'Somewhere in Mind' EP
September 30, 2019
With clear talent, storied direction and a seemingly boundless artistic ability, Jay Wile is going to be talked about for a very long time.
glaive Cements His Place in Music's Next Wave With 'all dogs go to heaven'
August 9, 2021
<i>all dogs go to heaven</i> hints at what's to come for the 16-year-old who has been thrown to the forefront of the hyperpop scene.
![Meet Teenage Joans, the Pop-Punk Powerhouse With an Unstoppable Energy [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/teenage-joans-interview-live-performance_1644534238.jpg)
Meet Teenage Joans, the Pop-Punk Powerhouse With an Unstoppable Energy [Q&A]
February 10, 2022
With a sound they describe as "juice-box punk-pop," Teenage Jones is taking Adelaide by storm.
Oliver Tree Proves Himself a Peerless Entertainer With Debut Album 'Ugly is Beautiful'
July 17, 2020
Part-time living meme, part-time professional scooter enthusiast, part-time JNCO jean brand ambassador, and full-time alternative auteur.
Giveon, keshi, Thomas Headon and More Artists You Should Listen to Now | #NowWatching
March 27, 2020
The best new music playlist on Ones To Watch.
Artemas Is Tired of Feeling "Misunderstood"
April 30, 2021
It's clear that the UK rising star has no ceilings.
Bickle Distinguishes Himself on the Left-of-Center "Talk Words"
August 3, 2021
Bickle is an artist who defies conventions with an infectious fervor.
ROLE MODEL Dreams Up an Irresistible Femme Fatale on "death wish"
September 22, 2021
"I wanted to create this intimidating, powerful, female character to represent that desire we have for things we know aren't good for us."
Lo Village Share an Anthem for The Dream Chasers with New Single, "NERD"
September 17, 2019
Combining elements of neo-soul and hip hop, Lo Village has been able to flourish through its use of creative production and left-of-center delivery.