From the Site

Amy Shark Opens Up About Cheating in Heartbreaking "Mess Her Up" Video
March 1, 2019
"It's beautiful, dramatic and heartbreaking all at once."
Author:
Kelly Itatani

Take A Trip Inside Ambar Lucid's Mind with Stunning Debut EP, 'Dreaming Lucid'
March 1, 2019
Lucid's debut EP is delightfully true to her artistry; down to earth, boundary-pushing and culturally diverse.
Author:
Anna Scholfield

Octavian Is Sparking a Social Media Movement With His "Bet" Video
March 1, 2019
#OKBETCHALLENGE
Author:
Anna Scholfield

Loyle Carner and Jorja Smith Just Dropped the Best Collaboration of 2019 With "Loose Ends"
February 28, 2019
It does not get much better than this glorious fusion of hip-hop and soul.
Author:
Maxamillion Polo

NoMBe Offers a First Look Into 'They Might've Even Loved Me- Re:Imagination'
February 28, 2019
With over 30 features, Nombe is gearing up to release the remix album to end all remix albums.
Author:
Kelly Itatani

A R I Z O N A Enlists Cute Animals for the Infectious "Find Someone" Video
February 28, 2019
"We love animals and literally couldn't contain ourselves the entire day we were shooting this. It probably shows."
Author:
Maxamillion Polo

Sigrid's "Sight Of You" Is a Soaring Ode to Her Fans
February 28, 2019
This one is dedicated to all the Sigrid fans and stans alike.
Author:
Kelly Itatani
![Morgan Saint Is the Left-of-Center Pop Star of Your Dreams [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/morgan-saint-ones-to-watch-2.jpeg)
Morgan Saint Is the Left-of-Center Pop Star of Your Dreams [NEW ARTIST DISCOVERY]
February 28, 2019
If you have yet to familiarize yourself with the pop magic of Morgan Saint, you are doing your playlists a grave disservice.
Author:
Maxamillion Polo
![Listen To Dear Boy's Bittersweet 'The Strawberry EP' a Day Ahead of Release [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/new Dear Boy by Casey Curry copy.jpg)
Listen To Dear Boy's Bittersweet 'The Strawberry EP' a Day Ahead of Release [PREMIERE + Q&A]
February 28, 2019
The EP showcases the band's ability to craft bittersweet songs pulling from 80's post-punk and 90's Britpop, large enough for arenas, but intimate enough to be with you during your most private moments.
Author:
Rae Lemeshow
![Daydream and Dance to Dreamer Boy's Debut Album, 'Love, Nostalgia' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Dreamer-Boy-Ones-To-Watch-2.jpg)
Daydream and Dance to Dreamer Boy's Debut Album, 'Love, Nostalgia' [Q&A]
February 28, 2019
"It's the summer, it's nostalgic, it's romantic, it's warm and colorful."
Author:
Chelsea Devers

The Dismissal of Lil Nas X's "Old Town Road" as Country Speaks to a Larger Issue in Music
March 30, 2019
This is bigger than a country music problem; this is a music problem.
Author:
Maxamillion Polo

Raveena Dedicates a Blissfully Soulful Ballad to Her "Mama" This Mother's Day
May 12, 2019
Raveena is celebrating this Mother's Day by dedicating a special ballad to her personal inspiration.
Author:
Alissa Arunarsirakul

Kaash Paige Honors Eight Years of "Thinkin Bout You" With "Frank Ocean"
April 17, 2020
Paige not only delivers a dreamlike ode to "Thinkin Bout You" but cements her place in tomorrow's R&B landscape.
Author:
Maxamillion Polo

Ant Saunders Is More Than Another TikTok Success Story
December 4, 2019
Saunders may have found his start going viral on TIkTok, but he is not stopping there.
Author:
Joey Legittino
![Kacy Hill Opens Up on the Difficult Desire to Be 'Simple, Sweet, and Smiling' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kacy-hill-interview-simple-sweet-and-smiling_1634327234.jpeg)
Kacy Hill Opens Up on the Difficult Desire to Be 'Simple, Sweet, and Smiling' [Q&A]
October 15, 2021
"It became this kind of aspirational identity, like the persona that I wish I was more of."
Author:
Carter Fife

UMI Lets Her Inner Child Run Free in "whatever u like"
May 2, 2022
"whatever u like" is the perfect soundtrack for sunnier days and minimal responsibility.
Author:
Jazmin Kylene
![Allan Rayman Pokes Fun at the Paradoxical in "6am" Film [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/allan rayman-ones-to-watch_1575658999.jpg)
Allan Rayman Pokes Fun at the Paradoxical in "6am" Film [Q&A]
December 6, 2019
We speak to the most mysterious man in music.
Author:
Jessica Thomas

flor Explores Human Connection in the Heavenly "ley lines"
July 10, 2019
"The more we're able to connect these anchors, the more we can trust ourselves, be unshakeable, and find happiness, regardless of the push and pull of the world around us."
Author:
Maxamillion Polo

Conan Gray's "Jigsaw" Is an Honest and Heartbreaking Diary Entry
January 24, 2022
"By the end of it all it I ended up looking in the mirror and barely recognizing my rearranged and twisted reflection."
Author:
Tatum Van Dam
![NOT THE MAIN CHARACTERS Are Serving Main Character Energy [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/not-the-main-characters-interview-lava_1648485953.png)
NOT THE MAIN CHARACTERS Are Serving Main Character Energy [Q&A]
March 28, 2022
From demanding to be buried in glitter and filler to detailing club penguin boyfriends, NOT THE MAIN CHARACTERS stay iconic.
Author:
Tatum Van Dam