From the Site
        
    
    Ruby Waters - "Last Cigarette" [Live + Interview] | Northside Sessions
                            May 21, 2019
            
                            Performing her yet-to-be released single "Last Cigarette," Waters illustrates that her alternative-songwriting talents & moving vocals are the real deal. 
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
    
        
    
    Dive "head first" into Christian French's Intoxicating Pop Melodies [Q&A]
                            May 21, 2019
            
                            Ones To Watch chatted with Christian French about crushes, his recent tour with Quinn XCII, and of course, "head first."
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
    
        
    
    CYN Channels a Cult-Like Obsession in the High-Spirited "Holy Roller"
                            May 21, 2019
            
                            Balancing its most radio-friendly pop inclinations with a smattering of reverbed-out electric guitars that could be taken straight from a St. Vincent record, "Holy Roller" is CYN at her best. 
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
    
        
    
    Khary Presents A Perfectly Weird Assessment On Growing Up in "Elmer's Single + Video [PREMIERE]
                            May 21, 2019
            
                            "...we'll all have to say goodbye to our former selves but it's ok to cry a little along the way."   
            
        
                    
                Author:
    Jessica Thomas
                
        
                    
        
    
        
    
    YEBBA Blesses Mark Ronson's Sad Banger, "Don't Leave Me Lonely," with Her Angelic Vocals
                            May 20, 2019
            
                            Before YEBBA releases her highly-anticipated debut album, we definitely recommend familiarizing yourself with her unique voice.
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
    
        
    
    Easy Life Transmutes the Mundane into the Glamorous with 'Houseplants'
                            May 20, 2019
            
                            While it's exceedingly difficult to confine Easy Life's music to one specific genre, nothing describes the group's sound more flawlessly than its name.
            
        
                    
                Author:
    Brady Moses
                
        
                    
        
    
        
    
    88rising's Pop Star NIKI Previews Her Forthcoming Album With 'wanna take this downtown?' EP
                            May 20, 2019
            
                            "[The EP] truly expanded my own definition of not only who I am but also who I can be as an artist and that really, there are no rules."
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
    
        
    
    4 Moments of Enlightenment From Kota the Friend's 'FOTO'
                            May 20, 2019
            
                            The 19-track album is chock-full of wisdom and inspiration, making us sure that Kota the Friend is the modern day musical Yoda. 
            
        
                    
                Author:
    Jessica Thomas
                
        
                    
        
    
        
    
    Baker Grace's 'Girl, I Know' EP Proves That She Is Ready to Conquer the Pop World [Q&A]
                            May 20, 2019
            
                            "I would describe my sound as 'an escape into your truth.'"
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
    
        
    
    slowthai's 'Nothing Great About Britain' Is the Only Good Thing About Living in a Post-Brexit World
                            May 20, 2019
            
                            This album resounds like a momentous wake-up call for a nation, as well as the debut of a new force in the English rap game.
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
    
        
    
    Pick Emotional Rose Petals With ARLO in the Captivating "Rivers" Video [PREMIERE]
                            May 24, 2019
            
                            ARLO's atmospheric alt-pop is refreshingly pure, and it's about time you treated yourself to his impressive discography.
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
    
        
    
    Ralph Shares 5 Powerful Female Artists Who Inspired 'Flashbacks & Fantasies'
                            November 13, 2019
            
                            Dua Lipa, Etta James, Miley Cyrus and more went into the making of Ralph's latest EP.
            
        
                    
                Author:
    Bianca Brown
                
        
                    
        
    
        
    
    Phabo's "LNF" Is Cuffing Season Approved
                            December 15, 2020
            
                            Los Angeles singer Phabo has arrived with his cuffing season approved jam "LNF." 
            
        
                    
                Author:
    Malc.
                
        
                    
        
    
        
    
    Fall Down the Rabbit Hole with Aibai on Her New Self-Titled EP
                            March 29, 2021
            
                            23-year-old Minneapolis producer Aibai has just unveiled her debut EP. 
            
        
                    
                Author:
    Joe Beer
                
        
                    
        
    
        
    
    Jake Wesley Rogers Releases Heavenly PRIDE Ballad "Momentary"
                            June 9, 2021
            
                            The heavenly single pays homage to Marsha P. Johnson, Harvey Milk, and Oscar Wilde.
            
        
                    
                Author:
    Ruby Scott
                
        
                    
        
    appleby's 'While You Were Sleeping' Is a Siren Call to Home
                            August 6, 2021
            
                            </>While You Were Sleeping</i> is a love letter to young Black men in the midst of finding themselves. 
            
        
                    
                Author:
    DJ Connor
                
        
                    
        
    
        
    
    Tessa Kaye Battles Anxiety on "You Know Who You Are and I Hate You" [Premiere]
                            November 18, 2020
            
                            Tessa Kaye provides us with a highly relatable track detailing her everyday struggles. 
            
        
                    
                Author:
    Chloe Robinson
                
        
                    
        
    
        
    
    Mills' "Hollow" is a Brutally Honest Confessional
                            January 12, 2021
            
                            Drawing inspiration from the 70's era of Laurel Canyon, Mills' latest release, "Hollow," is an honest dissection of a toxic relationship. 
            
        
                    
                Author:
    Rachael Jansky
                
        
                    
        
    
        
    
    She Loves Boon Subverts Expectation on "For The Weekend"
                            February 12, 2021
            
                            New York City native, She Loves Boon, embodies the rebellious and DIY attitude of the hyperpop community, while still leaning on pop and alternative influences. 
            
        
                    
                Author:
    Tyler Borland
                
        
                    
        
    
        
    
    Yuki Dreams Again's "Pretty Face" Is a Mantra For Post-Pandemic Dating [Premiere]
                            April 20, 2021
            
                            In his latest single, Yuki Dreams Again proclaims there's more to life than a "Pretty Face."
            
        
                    
                Author:
    DJ Connor