From the Site
Ayokay's "Things Fall Apart" Sets You in a Magical Indie-Pop Landscape
June 28, 2019
The LA-based singer, songwriter, and producer's latest is light and whimsical in nature, yet totally danceable.
Clairo's "Closer to You" Is an Anesthetic for Growing Pains
June 28, 2019
While Clairo's earlier work evokes the starry-eyed daydreams of a teen with a long road ahead, "Closer to You" feels like we've opened a door into the more shadowy recesses of the singer's mind.
![BENEE Went From Making Pizzas to Becoming Pop's Next Big Thing [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/benee-ones-to-watch-3_1561752478.jpg)
BENEE Went From Making Pizzas to Becoming Pop's Next Big Thing [Q&A]
June 28, 2019
The initial excitement surrounding BENEE is not unlike that of the first time we heard tale of a young Billie Eilish.
Chase Atlantic's 'PHASES' Is an Astronomical Journey Worth Taking
June 28, 2019
"Chase Atlantic is now dwelling within a realm of its own; it's both scarily isolating and blissfully euphoric at the same time. Welcome to a whole new era."
Shordie Shordie on "Bitchuary" and Getting 03 Greedo's Stamp of Approval | Quick 6
June 27, 2019
This is a thing or six you did not know about the viral artist.
mxmtoon Writes Her Heartbreak on the Wall in "high & dry"
June 27, 2019
mxmtoon is not one to keep her feelings locked up.
![George Taylor's "Roses" Is a Masterful Use of Sonic Space [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/george-taylor-ones-to-watch-2_1561662511.jpeg)
George Taylor's "Roses" Is a Masterful Use of Sonic Space [PREMIERE]
June 27, 2019
British singer-songwriter George Taylor has shown from the jump that he can build worlds inside your headphones.
![Elliot Lee Is Done Feeling like "Dirt" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Photo Mar 01, 5 50 31 PM_1561662161.jpg)
Elliot Lee Is Done Feeling like "Dirt" [PREMIERE]
June 27, 2019
With an eccentric fashion style and distinctive sound, Lee is fearless, bold and authentically herself.
Loote Brings the Party to LA in 14 BTS Photos
June 27, 2019
Loote is on a journey to explore new relationships and develop their signature sound.
NJOZMA Is Infatuating and Ethereal in the Soulful "No One Is Spared"
June 27, 2019
Be prepared for NJOMZA's hypnotic new single to wash over you, envelop you completely, and leave you in a melted puddle of what you once were.
bbno$, Doja Cat, SHY Martin, and More Artists You Should Listen to Now | #NowWatching Playlist
November 8, 2019
This is what we have been streaming on repeat.
![Juke Ross Chronicles the Highs and Lows of His Life in 'Drifting Apart' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/juke-ross-ones-to-watch_1574712265.jpg)
Juke Ross Chronicles the Highs and Lows of His Life in 'Drifting Apart' [Q&A]
November 25, 2019
"I saved up some money, pawned the only jewelry I had, and bought my first guitar."
![Emma Charles Has Some Valid Questions About Friendship on "25″ [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Emma Charles - otw_1590701832.jpg)
Emma Charles Has Some Valid Questions About Friendship on "25″ [Premiere]
May 28, 2020
From the piano hiding in the background of the song, to the drum production, every element of this song complements each other to near perfection. Emma Charles' "25" is a blast from the past, and we're here for it.
Holly Humberstone Is in Full Bloom
May 12, 2020
If you are looking for a new artist to listen to through this strange time, look no further than the transcendent musings of Humberstone.
Ashnikko Reveals Next-Level TikTok, Beats & Fan Collaboration in Kaleidoscopic "Daisy" Video
August 7, 2020
The internet's favorite blue-haired, viral feminist, Ashnikko, graces her loyal subjects with the brand new video for latest single "Daisy."
Ruel and Cosmo's Midnight Make for a Perfect Match in "Down for You"
February 3, 2020
A collaboration a year in the making... it was well worth the wait.
Cautious Clay, Still Woozy, Melanie Faye, and More Link on "Cheesin'," a Song in Support of MuisCares
April 22, 2020
The new charity-based single also features sophie meiers, Remi Wolf, Claud, and HXNS.
Conan Gray Leans Into His Vulnerability in "Heather" Video
August 24, 2020
In the highly anticipated music video to his newest smash single, Conan Gray will leave you asking one question: Who is Heather?
![Suzanne Sheer Is Here For Her Girlies in "Girls on the Internet" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/suzanne-sheer-girls-on-the-internet_1652389168.png)
Suzanne Sheer Is Here For Her Girlies in "Girls on the Internet" [Q&A]
May 12, 2022
"Girls on the Internet" sees Sheer penning both a love letter and accepting her envy.
Ashe Captures the Multiplicity of Life in "Cold in California"
July 19, 2019
"Nothing is ever one-sided or perfect or right all the time."