From the Site
Sachi Admires Internal Beauty Over Superficial Facades on "Rich Girls"
July 10, 2019
Sachi's blend of pop, R&B and alternative is a charming combination that is structured around the complexity of the human spirit.
YUNGBLUD Enlists Justin Bieber for a Bar Fight and Might Run for Prime Minister | Quick 6
July 9, 2019
In anticipation of this year's rapidly approaching Lollapalooza, we have opened up the Ones To Watch vault to uncover footage from 2018′s festival.
The Visual for Mereba's "Sandstorm" feat J.I.D Gives Texture to a Haunting Track
July 9, 2019
R&B singer/songwriter Mereba has released a video for "Sandstorm" ft J.I.D., one that is as mesmerizing and emotional as the single itself.
Beabadoobee Imbues 'Loveworm (Bedroom Sessions)' With a Comfortable Warmth
July 9, 2019
'Loveworm (Bedroom Sessions)' is comprised of somber lullabies that somehow make you feel so warm and full, yet so sad and pensive.
SWMRS Inverts a Nirvana Classic in "Lose Lose Lose" Video
July 9, 2019
"Being a young person in 2019 feels a lot more like being in an inhospitable bingo club than being in the hyper-idealized vision of a punk show."
Mahalia's "Simmer" Is The Theme Song to Your Hot Girl Summer
July 9, 2019
Effortlessly infectious, diaphanous, and iridescent, Mahalia's new single has every one of us dancing our way to the beach with its cool summer vibes.
![Njomza - "Lonely Nights" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/njomza-live-ones-to-watch_1562621638.jpg)
Njomza - "Lonely Nights" [Live + Interview] | All Eyes On
July 8, 2019
Meet Njomza, Mac Miller protà¨gਠand pop's best-kept secret.
![Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/gia-woods-ones-to-watch-crop_1562621124.jpg)
Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]
July 8, 2019
In celebration of the new release, we sat down with Gia Woods to talk about her original inspirations, her passion for authenticity, and the creative direction behind her new video.
![ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vivii-ones-to-watch_1562616308.jpg)
ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]
July 8, 2019
Their hushed soundscape has been compared to the esteemed Lana Del Rey, but where they differ is found within ViVii's ability to draw listeners in with every romantic note.
Dominic Fike's "Phone Numbers" Is Your Soundtrack to Overcast Summer Days
July 8, 2019
If you're wondering why you didn't already have "Phone Numbers" playing on repeat, it's because the distinctive hip-hop and pop amalgamation nonchalantly dropped on the 4th of July.
![Sugar Joans Bookmarks the End of Summer With "Perfect" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sugar Joans - Perfect_1601314155.jpg)
Sugar Joans Bookmarks the End of Summer With "Perfect" Video [Premiere]
September 28, 2020
Los Angeles-based singer Sugar Joans is back with a new video for her latest single "Perfect."
Ari Chi's "Next Fall" Is a Poignant Reminder That You Are Loved
April 2, 2021
"'Next Fall' is a reminder for people (especially women) to take their time, live their life day by day with their heads held high."
Kami Leonne's "No Use Seducing Time" Delivers a Strong Dose Of Seductive Energy
May 11, 2021
Leonne sounds like the secret lovechild between Sango and Grimes in a universe where Elon Musk doesn't exist.
Myles Lloyd Means Business in Commanding New Single "Down Under"
September 24, 2021
"I had enough of being patient and had to start coming for what is mine."
BK Rockstar's Delivers a Wild, High Energy Performance on "Smoke"
March 25, 2021
Brooklyn native, BK Rockstar, is relatively new to the hip hop scene, but he raps as if he's an established veteran.
nobody nobody Debut's With "SAD!" ft. plainfacedgirl
July 23, 2020
The Santa Cruz duo is striving to meld obscure and out of the box production with catchy lyricism.
Celebrate Black Music With Brandon Banks On Top That Track
August 25, 2020
Inglewood's own neo-soul star Brandon Banks joins Top That Track for a hilarious episode.
Celebrate Black Artists This Week With Stevan on Top That Track
September 1, 2020
Joining Top That Track from down under this week is indie pop newcomer Stevan!
Matthew Chaim Explores the Bitter-Sweet Nuances of Sacrifice in "Tear"
September 30, 2020
On his second solo release of 2020, Matthew Chaim explores the concept of sacrifice in his own life.
Sunflower Bean's 'King Of The Dudes' Doesn't Give a Fuck, and It Rocks
January 28, 2019
"It's reactionary, and a sharpened response to our times. Death, birth, aggression, addiction, and power."