From the Site
Sachi Admires Internal Beauty Over Superficial Facades on "Rich Girls"
July 10, 2019
Sachi's blend of pop, R&B and alternative is a charming combination that is structured around the complexity of the human spirit.
YUNGBLUD Enlists Justin Bieber for a Bar Fight and Might Run for Prime Minister | Quick 6
July 9, 2019
In anticipation of this year's rapidly approaching Lollapalooza, we have opened up the Ones To Watch vault to uncover footage from 2018′s festival.
The Visual for Mereba's "Sandstorm" feat J.I.D Gives Texture to a Haunting Track
July 9, 2019
R&B singer/songwriter Mereba has released a video for "Sandstorm" ft J.I.D., one that is as mesmerizing and emotional as the single itself.
Beabadoobee Imbues 'Loveworm (Bedroom Sessions)' With a Comfortable Warmth
July 9, 2019
'Loveworm (Bedroom Sessions)' is comprised of somber lullabies that somehow make you feel so warm and full, yet so sad and pensive.
SWMRS Inverts a Nirvana Classic in "Lose Lose Lose" Video
July 9, 2019
"Being a young person in 2019 feels a lot more like being in an inhospitable bingo club than being in the hyper-idealized vision of a punk show."
Mahalia's "Simmer" Is The Theme Song to Your Hot Girl Summer
July 9, 2019
Effortlessly infectious, diaphanous, and iridescent, Mahalia's new single has every one of us dancing our way to the beach with its cool summer vibes.
![Njomza - "Lonely Nights" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/njomza-live-ones-to-watch_1562621638.jpg)
Njomza - "Lonely Nights" [Live + Interview] | All Eyes On
July 8, 2019
Meet Njomza, Mac Miller protà¨gਠand pop's best-kept secret.
![Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/gia-woods-ones-to-watch-crop_1562621124.jpg)
Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]
July 8, 2019
In celebration of the new release, we sat down with Gia Woods to talk about her original inspirations, her passion for authenticity, and the creative direction behind her new video.
![ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vivii-ones-to-watch_1562616308.jpg)
ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]
July 8, 2019
Their hushed soundscape has been compared to the esteemed Lana Del Rey, but where they differ is found within ViVii's ability to draw listeners in with every romantic note.
Dominic Fike's "Phone Numbers" Is Your Soundtrack to Overcast Summer Days
July 8, 2019
If you're wondering why you didn't already have "Phone Numbers" playing on repeat, it's because the distinctive hip-hop and pop amalgamation nonchalantly dropped on the 4th of July.
Laica's "love u lately" Visual Will Leave You Pining For More
April 7, 2021
Carefully crafting a seductive concoction of electro-pop, R&B, and hip-hop percussion, Laica delivers her fans a smoldering banger.
Rising UK Star Mimi Webb Shows No Signs of Stopping With "Dumb Love"
June 23, 2021
Webb has a voice sure to stop you dead in your tracks.
Noah Elliott Tries His Best to Welcome the "End of Summer"
September 7, 2021
"End of Summer" is the break-up bop we've all been waiting for.
![Jordane Delivers a Transfixing Debut With "Walk" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jordane-walk_1631204839.jpg)
Jordane Delivers a Transfixing Debut With "Walk" [Premiere]
September 9, 2021
Jordane's music plays out with all the intimacy of a secret shared between friends.
![Phangs Is Searching For the Beauty in Everything [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/phangs-i-love-everything_1631725145.jpeg)
Phangs Is Searching For the Beauty in Everything [Q&A]
September 15, 2021
"Even in the worst times. Even in a pandemic. Even with wild politics. You can find beauty."
Aaron Taos Dives Deeper Into Heartbreak in 'Closure and Campari: After Hours'
April 1, 2022
Taos once again comes head to head with feelings of insecurity, imposter syndrome, and warped self-image.
![There Is Only One Netta [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/netta-ones-to-watch-1_1651598903.jpg)
There Is Only One Netta [Q&A]
May 3, 2022
The Israel breakout star stays unapologetically true to her weird and clumsy self.
SAIAH Caps Off the Summer With the Idyllic "radio.fm"
August 12, 2022
"radio.fm" arrives as the introduction to a blood-pumping night where anything and everything is possible.
TRISHES Takes a Stand on World Refugee Day with "Language" Video
June 20, 2019
There are musicians who simply make music, and there are musicians who inspire movements. TRISHES is unequivocally the latter.
LOCS Proves His Self-Worth on "Nothing Less"
August 31, 2020
What started as just a dream is quickly becoming a reality for up and coming hip hop artist, LOCS.