From the Site
Sachi Admires Internal Beauty Over Superficial Facades on "Rich Girls"
July 10, 2019
Sachi's blend of pop, R&B and alternative is a charming combination that is structured around the complexity of the human spirit.
YUNGBLUD Enlists Justin Bieber for a Bar Fight and Might Run for Prime Minister | Quick 6
July 9, 2019
In anticipation of this year's rapidly approaching Lollapalooza, we have opened up the Ones To Watch vault to uncover footage from 2018′s festival.
The Visual for Mereba's "Sandstorm" feat J.I.D Gives Texture to a Haunting Track
July 9, 2019
R&B singer/songwriter Mereba has released a video for "Sandstorm" ft J.I.D., one that is as mesmerizing and emotional as the single itself.
Beabadoobee Imbues 'Loveworm (Bedroom Sessions)' With a Comfortable Warmth
July 9, 2019
'Loveworm (Bedroom Sessions)' is comprised of somber lullabies that somehow make you feel so warm and full, yet so sad and pensive.
SWMRS Inverts a Nirvana Classic in "Lose Lose Lose" Video
July 9, 2019
"Being a young person in 2019 feels a lot more like being in an inhospitable bingo club than being in the hyper-idealized vision of a punk show."
Mahalia's "Simmer" Is The Theme Song to Your Hot Girl Summer
July 9, 2019
Effortlessly infectious, diaphanous, and iridescent, Mahalia's new single has every one of us dancing our way to the beach with its cool summer vibes.
![Njomza - "Lonely Nights" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/njomza-live-ones-to-watch_1562621638.jpg)
Njomza - "Lonely Nights" [Live + Interview] | All Eyes On
July 8, 2019
Meet Njomza, Mac Miller protà¨gਠand pop's best-kept secret.
![Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/gia-woods-ones-to-watch-crop_1562621124.jpg)
Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]
July 8, 2019
In celebration of the new release, we sat down with Gia Woods to talk about her original inspirations, her passion for authenticity, and the creative direction behind her new video.
![ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vivii-ones-to-watch_1562616308.jpg)
ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]
July 8, 2019
Their hushed soundscape has been compared to the esteemed Lana Del Rey, but where they differ is found within ViVii's ability to draw listeners in with every romantic note.
Dominic Fike's "Phone Numbers" Is Your Soundtrack to Overcast Summer Days
July 8, 2019
If you're wondering why you didn't already have "Phone Numbers" playing on repeat, it's because the distinctive hip-hop and pop amalgamation nonchalantly dropped on the 4th of July.
Phabo's "LNF" Is Cuffing Season Approved
December 15, 2020
Los Angeles singer Phabo has arrived with his cuffing season approved jam "LNF."
Fall Down the Rabbit Hole with Aibai on Her New Self-Titled EP
March 29, 2021
23-year-old Minneapolis producer Aibai has just unveiled her debut EP.
Jake Wesley Rogers Releases Heavenly PRIDE Ballad "Momentary"
June 9, 2021
The heavenly single pays homage to Marsha P. Johnson, Harvey Milk, and Oscar Wilde.
appleby's 'While You Were Sleeping' Is a Siren Call to Home
August 6, 2021
</>While You Were Sleeping</i> is a love letter to young Black men in the midst of finding themselves.
![Pick Emotional Rose Petals With ARLO in the Captivating "Rivers" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ARLO-ones-to-watch_1558720841.jpg)
Pick Emotional Rose Petals With ARLO in the Captivating "Rivers" Video [PREMIERE]
May 24, 2019
ARLO's atmospheric alt-pop is refreshingly pure, and it's about time you treated yourself to his impressive discography.
Welp, Mourn Festival Season With Top That Track's 'The Last Fest'
April 14, 2020
Co-hosts Precious and Dave create their dream festival lineup with the help of special guest Aaron Taos.
Tyler Thomas Thinks It's Time For a "Roll Call"
July 1, 2020
Los Angeles-based artist Tyler Thomas won't let the pandemic stop him.
LoveLeo Revels in the Creative Process in Debut EP 'LOOK AT THIS MESS IVE MADE'
July 20, 2020
Each and every track from LoveLeo's debut EP is a testament to his unique ability to exist and create outside his comfort zone.
![Sally Boy Gifts us with More Infectious Indie Pop Melodies on "Stormy" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sally Boy - otw_1597189136.jpg)
Sally Boy Gifts us with More Infectious Indie Pop Melodies on "Stormy" [Premiere]
August 11, 2020
Sally Boy returns with his second single "Stormy."
![Tessa Kaye Battles Anxiety on "You Know Who You Are and I Hate You" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tessa kaye_1605727114.jpg)
Tessa Kaye Battles Anxiety on "You Know Who You Are and I Hate You" [Premiere]
November 18, 2020
Tessa Kaye provides us with a highly relatable track detailing her everyday struggles.