From the Site
Sachi Admires Internal Beauty Over Superficial Facades on "Rich Girls"
July 10, 2019
Sachi's blend of pop, R&B and alternative is a charming combination that is structured around the complexity of the human spirit.
YUNGBLUD Enlists Justin Bieber for a Bar Fight and Might Run for Prime Minister | Quick 6
July 9, 2019
In anticipation of this year's rapidly approaching Lollapalooza, we have opened up the Ones To Watch vault to uncover footage from 2018′s festival.
The Visual for Mereba's "Sandstorm" feat J.I.D Gives Texture to a Haunting Track
July 9, 2019
R&B singer/songwriter Mereba has released a video for "Sandstorm" ft J.I.D., one that is as mesmerizing and emotional as the single itself.
Beabadoobee Imbues 'Loveworm (Bedroom Sessions)' With a Comfortable Warmth
July 9, 2019
'Loveworm (Bedroom Sessions)' is comprised of somber lullabies that somehow make you feel so warm and full, yet so sad and pensive.
SWMRS Inverts a Nirvana Classic in "Lose Lose Lose" Video
July 9, 2019
"Being a young person in 2019 feels a lot more like being in an inhospitable bingo club than being in the hyper-idealized vision of a punk show."
Mahalia's "Simmer" Is The Theme Song to Your Hot Girl Summer
July 9, 2019
Effortlessly infectious, diaphanous, and iridescent, Mahalia's new single has every one of us dancing our way to the beach with its cool summer vibes.
![Njomza - "Lonely Nights" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/njomza-live-ones-to-watch_1562621638.jpg)
Njomza - "Lonely Nights" [Live + Interview] | All Eyes On
July 8, 2019
Meet Njomza, Mac Miller protà¨gਠand pop's best-kept secret.
![Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/gia-woods-ones-to-watch-crop_1562621124.jpg)
Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]
July 8, 2019
In celebration of the new release, we sat down with Gia Woods to talk about her original inspirations, her passion for authenticity, and the creative direction behind her new video.
![ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vivii-ones-to-watch_1562616308.jpg)
ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]
July 8, 2019
Their hushed soundscape has been compared to the esteemed Lana Del Rey, but where they differ is found within ViVii's ability to draw listeners in with every romantic note.
Dominic Fike's "Phone Numbers" Is Your Soundtrack to Overcast Summer Days
July 8, 2019
If you're wondering why you didn't already have "Phone Numbers" playing on repeat, it's because the distinctive hip-hop and pop amalgamation nonchalantly dropped on the 4th of July.
Weekly Roundup: Duckwrth Helps Us "Find A Way", and More of the Best New Music
July 10, 2020
A weekly roundup of music, news, and videos.
Evann McIntosh Exudes Confident Feminine Energy on "WIYULD"
July 22, 2020
Sixteen-year-old singer/songwriter Evann McIntosh is back with her first new song of the year.
![Oranj Goodman's "Purple Glitter" Sparks Acceptance [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/oranj goodman ones to watch smaller_1597858756.jpg)
Oranj Goodman's "Purple Glitter" Sparks Acceptance [Premiere]
August 19, 2020
Pacific Northwest native Oranj Goodman has so much to say, and he's ready to say it.
![Shan's "Palomino" Is an R&B Time Machine [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/shan - palomino_1603459823.jpg)
Shan's "Palomino" Is an R&B Time Machine [Premiere]
October 23, 2020
For his debut single, LA-based singer-songwriter Shan (pronounced Shaun) is trying to restore that old feeling.
glaive Cements Himself as Hyperpop's Next Star With "eyesore"
November 15, 2020
The 15-year-old artist is already carving out an impressive discography, having released eight songs in 2020 alone.
Alix Page's "Frank" Reflects on Love and Loss
January 4, 2021
Inspired by the imagery and themes from Frank Ocean's "White Ferrari," "Frank" sees Alix Page building her own narrative recounting a missed opportunity between herself and a romantic interest.
Ally Nicholas Shows Guts and Guile on "Warning Signs"
February 3, 2021
22-year-old Ally Nicholas is the new kid on the alt-pop block who possesses a remarkably seasoned sound for a newcomer.
Internet Money's lilspirit Returns With Subversive New Single "4ever"
February 12, 2021
With his first release of 2021, Internet Money's lilspirit makes a triumphant return this week with his newest single "4ever."
![Boyish Release Studio Ghibli-Inspired "Howls" Ahead of Forthcoming EP [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/boyish-were-all-gonna-die-but-heres-my-contribution_1622139563.jpeg)
Boyish Release Studio Ghibli-Inspired "Howls" Ahead of Forthcoming EP [Premiere]
May 27, 2021
"We wanted it to feel sonically like we were in the meadow with Howl as he eats a fallen star."
Ambar Lucid Wants You to 'Get Lost in the Music'
June 21, 2021
Lucid's latest arrives as a cosmic escape from the humdrum monotony of any passing moment.