From the Site

Sachi Admires Internal Beauty Over Superficial Facades on "Rich Girls"
July 10, 2019
Sachi's blend of pop, R&B and alternative is a charming combination that is structured around the complexity of the human spirit.
Author:
Chuck Ramos

YUNGBLUD Enlists Justin Bieber for a Bar Fight and Might Run for Prime Minister | Quick 6
July 9, 2019
In anticipation of this year's rapidly approaching Lollapalooza, we have opened up the Ones To Watch vault to uncover footage from 2018′s festival.
Author:
Maxamillion Polo

The Visual for Mereba's "Sandstorm" feat J.I.D Gives Texture to a Haunting Track
July 9, 2019
R&B singer/songwriter Mereba has released a video for "Sandstorm" ft J.I.D., one that is as mesmerizing and emotional as the single itself.
Author:
Jess Myers

Beabadoobee Imbues 'Loveworm (Bedroom Sessions)' With a Comfortable Warmth
July 9, 2019
'Loveworm (Bedroom Sessions)' is comprised of somber lullabies that somehow make you feel so warm and full, yet so sad and pensive.
Author:
Jess Myers

SWMRS Inverts a Nirvana Classic in "Lose Lose Lose" Video
July 9, 2019
"Being a young person in 2019 feels a lot more like being in an inhospitable bingo club than being in the hyper-idealized vision of a punk show."
Author:
Jess Myers

Mahalia's "Simmer" Is The Theme Song to Your Hot Girl Summer
July 9, 2019
Effortlessly infectious, diaphanous, and iridescent, Mahalia's new single has every one of us dancing our way to the beach with its cool summer vibes.
Author:
Miranda Hyman
![Njomza - "Lonely Nights" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/njomza-live-ones-to-watch_1562621638.jpg)
Njomza - "Lonely Nights" [Live + Interview] | All Eyes On
July 8, 2019
Meet Njomza, Mac Miller protà¨gਠand pop's best-kept secret.
Author:
Maxamillion Polo
![Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/gia-woods-ones-to-watch-crop_1562621124.jpg)
Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]
July 8, 2019
In celebration of the new release, we sat down with Gia Woods to talk about her original inspirations, her passion for authenticity, and the creative direction behind her new video.
Author:
Miranda Hyman
![ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vivii-ones-to-watch_1562616308.jpg)
ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]
July 8, 2019
Their hushed soundscape has been compared to the esteemed Lana Del Rey, but where they differ is found within ViVii's ability to draw listeners in with every romantic note.
Author:
Alissa Arunarsirakul

Dominic Fike's "Phone Numbers" Is Your Soundtrack to Overcast Summer Days
July 8, 2019
If you're wondering why you didn't already have "Phone Numbers" playing on repeat, it's because the distinctive hip-hop and pop amalgamation nonchalantly dropped on the 4th of July.
Author:
Maxamillion Polo
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Ben Kessler and Lizzy McAlpine Paint a Picture of Pure Emotion on "False Art"
October 19, 2020
With what may be his most impressive release to date, Ben Kessler is back with "False Art" featuring Lizzy McAlpine.
Author:
Joey Legittino

What Red Bull Music Festival LA Event Should You Go To Based on Your Weirdly Specific Tastes?
January 31, 2019
In its sophomore year, Red Bull Music Festival Los Angeles is set to return this February bigger and better than ever.
Author:
Maxamillion Polo
![Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/armors-ones-to-watch.jpg)
Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]
February 14, 2019
Armors' first-ever music video was well worth the wait.
Author:
Alissa Arunarsirakul
![JIAER Comes To Terms With His Flaws On "Devil In Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jiaer-ones-to-watch.png)
JIAER Comes To Terms With His Flaws On "Devil In Me" [PREMIERE]
April 16, 2019
JIAER is a bedroom artist to the core, with the depth in order to carry out sonically lush music like "Devil In Me."
Author:
Greg Gaffney

quami.xyz Reflects on His Past, Present, and Future Self in "evolve"
May 16, 2022
"evolve" sees quami.xyz accepting himself, flaws, beauty, and all.
Author:
Ethan Ijumba

Pine Barons Pay Homage to Cult Japanese Band Fishmans With "Night Cruising"
May 17, 2022
With the tribute album <i>I Love Fish</i> set to release later this year, "Night Cruising" gives us a brief taste of what's in store.
Author:
Nathan Ahamed
![Cartel Celebrate “The End" With New Single [The Noise]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cartel-2022-1661276721.jpg)
Cartel Celebrate “The End" With New Single [The Noise]
August 22, 2022
"The End" is a reminder to cherish those special connections, romantic, platonic, or otherwise.
Author:
Alessandra Rincon

Fractures - "It's Alright" | Live at Black Rabbit Rose
July 16, 2019
Atmospheric is the only proper way to describe Fractures' music.
Author:
Maxamillion Polo

Frequent Ariana Grande Collaborators, Social House, Surprise Lolla Ahead of Debut EP
August 5, 2019
Though "boyfriend" is the first time Ariana Grande fans may have seen the name Social House, it's almost certainly not the first time they've heard artists' work.
Author:
Brady Moses

Yes Please Is Your Latest Alternative Hip-Hop and R&B Obsession
November 7, 2019
The project of two childhood friends, Yes Please's music is not lacking in surprises.
Author:
Bianca Brown