From the Site
Sachi Admires Internal Beauty Over Superficial Facades on "Rich Girls"
July 10, 2019
Sachi's blend of pop, R&B and alternative is a charming combination that is structured around the complexity of the human spirit.
YUNGBLUD Enlists Justin Bieber for a Bar Fight and Might Run for Prime Minister | Quick 6
July 9, 2019
In anticipation of this year's rapidly approaching Lollapalooza, we have opened up the Ones To Watch vault to uncover footage from 2018′s festival.
The Visual for Mereba's "Sandstorm" feat J.I.D Gives Texture to a Haunting Track
July 9, 2019
R&B singer/songwriter Mereba has released a video for "Sandstorm" ft J.I.D., one that is as mesmerizing and emotional as the single itself.
Beabadoobee Imbues 'Loveworm (Bedroom Sessions)' With a Comfortable Warmth
July 9, 2019
'Loveworm (Bedroom Sessions)' is comprised of somber lullabies that somehow make you feel so warm and full, yet so sad and pensive.
SWMRS Inverts a Nirvana Classic in "Lose Lose Lose" Video
July 9, 2019
"Being a young person in 2019 feels a lot more like being in an inhospitable bingo club than being in the hyper-idealized vision of a punk show."
Mahalia's "Simmer" Is The Theme Song to Your Hot Girl Summer
July 9, 2019
Effortlessly infectious, diaphanous, and iridescent, Mahalia's new single has every one of us dancing our way to the beach with its cool summer vibes.
![Njomza - "Lonely Nights" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/njomza-live-ones-to-watch_1562621638.jpg)
Njomza - "Lonely Nights" [Live + Interview] | All Eyes On
July 8, 2019
Meet Njomza, Mac Miller protà¨gਠand pop's best-kept secret.
![Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/gia-woods-ones-to-watch-crop_1562621124.jpg)
Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]
July 8, 2019
In celebration of the new release, we sat down with Gia Woods to talk about her original inspirations, her passion for authenticity, and the creative direction behind her new video.
![ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vivii-ones-to-watch_1562616308.jpg)
ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]
July 8, 2019
Their hushed soundscape has been compared to the esteemed Lana Del Rey, but where they differ is found within ViVii's ability to draw listeners in with every romantic note.
Dominic Fike's "Phone Numbers" Is Your Soundtrack to Overcast Summer Days
July 8, 2019
If you're wondering why you didn't already have "Phone Numbers" playing on repeat, it's because the distinctive hip-hop and pop amalgamation nonchalantly dropped on the 4th of July.
SG Lewis Sees the First Touches of 'Dawn' in the Euphoric "Blue"
February 15, 2019
"I'm trying to narrate the journey of a night out musically, trying to capture the highs and the lows in energy, and some of the euphoria experienced in those moments."
![Leven Kali Discusses "Sumwrong," Family, & How He Met The A&R Who Signed Him [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/leven-kali-ones-to-watch-2.jpg)
Leven Kali Discusses "Sumwrong," Family, & How He Met The A&R Who Signed Him [Q&A]
February 26, 2019
Blending soul and funk with psychedelia, the young talent has caught the industry's attention.
Deb Never and Kenny Beats Pay Homage to Steve Austin in "Stone Cold"
March 12, 2020
The attitude era of WWE is alive and well in Deb Never and Kenny Beats.
Christian Leave Basks in the Beauty of Life on 'Days Like Lost Dogs'
November 3, 2021
"I don't know where I'm going but I know who I am!"
6 Relatable Moments for Any Young Adult in Anna Clendening's 'Waves' EP
February 27, 2019
Anna Clendening is the very definition of relatable songwriting.
girl in red Scores Her Own Inner Turmoil in "i need to be alone."
March 13, 2019
"There's so many things happening all the time and it's kinda hard to keep up, I just wanna pull away from everything and be alone."
Help. I Can't Stop Playing the New Channel Tres and Polo & Pan Collab
June 7, 2021
"Tunnel" is the perfect summertime banger.
LØLØ and Maggie Lindemann Unite the Freaks and Geeks on "debbie downer"
February 10, 2022
LØLØ is cementing herself as a central pillar of the pop-punk revival.
Meet Samara Alofa, the Experimental Aotearoa Artist and 'Earth Punk'
July 6, 2022
"I was a colonized person on a journey of decolonising myself.”
Harry Hudson Proves He Knows When It's Over in "Pendulum"
September 13, 2019
"I'm not wondering 'what if' anymore and am confident enough to walk away when the back and forth starts and I know the person isn't right for me."