From the Site
![UFOs Wreak Havoc in Dark Pop Princess Final Child's "Ruthless Liar" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/final-child-ones-to-watch_1565809242.jpg)
UFOs Wreak Havoc in Dark Pop Princess Final Child's "Ruthless Liar" Video [PREMIERE]
August 14, 2019
"That's where the inspiration behind the video came from. Somebody's view on their own lies, trying to keep 'em under control."
NIKI's "Indigo" Has Us Believing in an Eternal Hot Girl Summer
August 14, 2019
NIKI is the undisputed queen of 88rising.
Leah Kate Shares Wistful "Visions" in New Single
August 13, 2019
Kate's creates irresistible and dance-worthy anthems garnering a fervent fanbase and placements on some of Spotify's most popular playlists.
Get Lost in the Soulful Artistry of YEBBA with "Where Do You Go"
August 13, 2019
The 24 year old Arkansas native, New York-based songwriter is giving us a small taste of what's to come with her debut studio album.
![Carlie Hanson - "Hazel" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/carlie-hanson-live_1565725582.jpg)
Carlie Hanson - "Hazel" [Live + Interview] | All Eyes On
August 13, 2019
Carlie Hanson is a mythical being that simultaneously exists in a world made up of late '90s rock and anthemic, empowering pop.
![Who Is Jack Harlow? [Setlist.Fm]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jack-harlow-ones-to-watch_1565721322.jpg)
Who Is Jack Harlow? [Setlist.Fm]
August 13, 2019
The 21-year-old rapper is on the fast track towards superstardom following the success of 2018′s project, 'Loose.'
Let Sault Walk You Through A Beautifully Orchestrated Sensory Overload
August 13, 2019
Anonymous trio Sault has managed to capture lightning in a bottle, reconstructing sounds of generations past while remaining rhythmically stimulating.
![R&B Heartthrob Chris LaRocca Gets Recruited by the Mafia in Edgy "Dice Out / Test On Me" Video [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/chris-larocca-ones-to-watch_1565652661.jpg)
R&B Heartthrob Chris LaRocca Gets Recruited by the Mafia in Edgy "Dice Out / Test On Me" Video [Q&A]
August 12, 2019
To celebrate the release of his new music, we recently chatted with LaRocca about his punk rock past, surprising music tastes, and of course, his new 'Saudade' EP.
'Happy Endings With An Asterisk' Is a Brilliant Showcasing of AUGUST 08′s Versatility
August 12, 2019
Though classified as a contemporary R&B artist, AUGUST 08 continues to blur the lines of what it means to be a "traditional" singer in the genre.
RUEL Puts a Magnifying Glass to Stan Culture in "Face to Face"
August 12, 2019
Beneath the track's lush, R&B-hued instrumentation, the singer messages his current pop star obsession on social media while running around Paris before her show.
Fall Into the Neon-Lit Rabbit Hole of Worry Club's "Jonesin"
October 14, 2021
"I wanted to create a dreamy soundscape where I could marry the concept of nostalgia with vulnerability."
Selfish Sons Are Capturing the Essence of Nostalgia with Their Captivating Authenticity
February 9, 2023
“We’re about making music, having fun at shows, and loving each other”.
![Just John x Dom Dias - "MINUTIA" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/just-john-dom-dias-ones-to-watch_1573149773.jpg)
Just John x Dom Dias - "MINUTIA" [Live + Interview] | Northside Sessions
November 7, 2019
Canada has a budding hip-hop star on their hands.
Gavin Haley's 'Unfolding' EP Is an Intimate Testimony on Growing Pains
November 18, 2020
Gavin Haley's latest EP, 'Unfolding,' is a great example of what can be achieved when you wholly let your ideas and emotions pour out uninhibited.
Bloody White Delivers an Incandescent Sonic Autobiography on 'Some Reflections'
December 8, 2020
Rising anti-pop icon bloody white rounds off a busy year of releases with his much-anticipated sophomore EP entitled 'some reflections.'
![Haiva Ru's "Oh, But Lover" Is a Poetic Letter About Loss [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ALLIEFINALS-38_1616773780.jpg)
Haiva Ru's "Oh, But Lover" Is a Poetic Letter About Loss [Premiere]
March 26, 2021
Newcomer Haiva Ru has directed a beautiful homage to her halcyon coping tools: her best friends, a shared house she loved, and the backdrop of her town in the video for "Oh, But Lover"
"Story of My Life" Sees Ant Clemons Reflecting on the Journey of a Lifetime
March 31, 2021
"Story of My Life" is a beautiful meditation on change and progress that looks to the past in order to move forward.
![THE BLOSSOM's '97 BLOSSOM' Flourishes at the Intersection of Joy and Pain [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/the-blossom-interview-97-blossom_1617739039.JPG)
THE BLOSSOM's '97 BLOSSOM' Flourishes at the Intersection of Joy and Pain [Q&A]
April 6, 2021
At the heart of <i>97 BLOSSOM</i> is a drive to reimagine the world.
Cody Lovaas Lays It All on the Line in the Emotionally-Charged "Rocket"
April 26, 2021
Lovaas' smooth pop music perfectly balances confessional lyrics and infectious melodies
NoMBe Tackles Toxic Masculinity in the Cosmic "Boys Don't Cry"
April 27, 2021
"Boys Don't Cry" floats though as if unbound by gravity, weightless and carefree in its effervescent daydream.