From the Site

Smino, Noname, and Saba Unite as Ghetto Sage in "Hà¤agen-Dazs"
October 18, 2019
Chicago's finest indeed.
Author:
Matthew Rudas

Mack Keane's 'Aquanetta Dr. - Pt. II' Is an R&B-Fueled Trip Down Memory Lane
October 18, 2019
Mack Keane continues to surprise us with some serious emotional and sonic heat.
Author:
Joey Legittino

Transviolet Takes a Stab at Donald Trump and Our Capitalist Hellscape in "Money Money" Visual
October 18, 2019
"Money Money" is a tongue-in-cheek ode to greed, corruption and rampant consumerism.
Author:
Precious Kato
![Au/Ra on Writing Fan Fiction, Anime, and Not Having to Always "Stay Happy" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/aura-ones-to-watch_1571351882.jpeg)
Au/Ra on Writing Fan Fiction, Anime, and Not Having to Always "Stay Happy" [Q&A]
October 17, 2019
Au/Ra may be the only artist we know who can speak Elvish.
Author:
Precious Kato
![Neo-Soul Artist Dana Williams Is Tired of You Being So "Hard" On Yourself [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dana-williams-ones-to-watch_1571342926.jpeg)
Neo-Soul Artist Dana Williams Is Tired of You Being So "Hard" On Yourself [PREMIERE + Q&A]
October 17, 2019
"'Hard' is a very introspective song about the pursuit of nonexistent perfection, and being so hard on yourself about being hard on yourself."
Author:
Precious Kato
![Riz La Vie Explores Emotional Intimacy in Heartbreaking "Napkins" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/riz-la-vie-2-ones-to-watch_1571331768.jpeg)
Riz La Vie Explores Emotional Intimacy in Heartbreaking "Napkins" Video [PREMIERE]
October 17, 2019
"This film is about perspective and life"
Author:
Bianca Brown
![O Future's "Telephone" Visual Is a Glossy, Hyperfutristic Trip [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/o-future-ones-to-watch_1571327932.jpg)
O Future's "Telephone" Visual Is a Glossy, Hyperfutristic Trip [PREMIERE]
October 17, 2019
"Telephone" takes a transparent look at existing in a manner you truly desire and the feeling of craving something more.
Author:
Maxamillion Polo

Daniela Andrade's "Gallo Pinto" Holds a Message for the Dreamers
October 16, 2019
"I wanted to bring a sense of honesty and humanness to what my family and other immigrants are striving for; hope and a better future."
Author:
Bianca Brown

UMI's "Sukidakara" Is a Japanese-Sung Twist on R&B the World Needs to Hear
October 16, 2019
UMI embraces her multicultural identity in a bedroom R&B track that plays out like a dream.
Author:
Matthew Rudas

Mark Diamond - "Steady" (Live) | All Eyes On
October 16, 2019
Diamond delivered a performance we will not be forgetting anytime soon.
Author:
Maxamillion Polo
![kenzie on TikTok, The Sims, and "Happy For Me" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kenzie-interview_1631296989.jpeg)
kenzie on TikTok, The Sims, and "Happy For Me" [Q&A]
September 10, 2021
"I feel like I always have to look so perfect on social media and that's toxic. I should just be posting whatever I want."
Author:
Paige MacDonald

carwash's 'soap water' Is a Brilliant Portrait of Fleeting Youth
September 20, 2021
soap water is music that calls to mind adolescent romance, indie rock of the '90s, and halcyon summer days.
Author:
Maxamillion Polo

Chloe Lilac Claps Back at Sexual Objectification in "Here's Your Song"
January 21, 2020
Lilac's first single of 2020 is triumphant.
Author:
Jessica Thomas
![Danny Zee Pours His Heart and Soul Out in 'Blue Butterfly' [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/danny-zee-ones-to-watch_1582823599.jpg)
Danny Zee Pours His Heart and Soul Out in 'Blue Butterfly' [Premiere + Q&A]
February 27, 2020
Zee's debut album arrives a poignant bout of grieving catharsis.
Author:
Alissa Arunarsirakul
![StaySolidRocky Is Jumping From TikTok's Trending Pages to the Billboard Hot 100 [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/staysolidrocky-party-girl-interview_1591899787.png)
StaySolidRocky Is Jumping From TikTok's Trending Pages to the Billboard Hot 100 [Q&A]
June 11, 2020
We catch up with the Virginia artist who, thanks to TikTok, finds himself with a self-funded Billboard Top 30 hit.
Author:
Ruby Scott
![Mei Reclaims His Identity and Shares New Single "Rudimental" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Mei - otw_1596824850.jpg)
Mei Reclaims His Identity and Shares New Single "Rudimental" [Q&A]
August 7, 2020
The artist FKA as Brandt Orange has announced his debut album and has shared the alt-pop tinged first single "Rudimental"
Author:
Malc.
![Lo Lo Reveals Her "Sweater Collection" from Ex-Boyfriends with Pop-Infused Melodies [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lo-lo-ones-to-watch.png)
Lo Lo Reveals Her "Sweater Collection" from Ex-Boyfriends with Pop-Infused Melodies [PREMIERE]
March 6, 2019
"Dating sucks."
Author:
Alissa Arunarsirakul

Your Definitive Fall Concert Calendar | 50 Tours Not to Miss
September 24, 2019
From BROCKHAMPTON to Lizzo, these are the shows you will be happy to rack up some credit card debt for.
Author:
Maxamillion Polo

Lexi Jayde Sings From the Heart in ‘closer to closure’
May 26, 2022
"Happiness, empowerment, betrayal, denial, heartbreak, self-sabotage, and closure."
Author:
Tatum Van Dam