From the Site

Smino, Noname, and Saba Unite as Ghetto Sage in "Hà¤agen-Dazs"
October 18, 2019
Chicago's finest indeed.
Author:
Matthew Rudas

Mack Keane's 'Aquanetta Dr. - Pt. II' Is an R&B-Fueled Trip Down Memory Lane
October 18, 2019
Mack Keane continues to surprise us with some serious emotional and sonic heat.
Author:
Joey Legittino

Transviolet Takes a Stab at Donald Trump and Our Capitalist Hellscape in "Money Money" Visual
October 18, 2019
"Money Money" is a tongue-in-cheek ode to greed, corruption and rampant consumerism.
Author:
Precious Kato
![Au/Ra on Writing Fan Fiction, Anime, and Not Having to Always "Stay Happy" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/aura-ones-to-watch_1571351882.jpeg)
Au/Ra on Writing Fan Fiction, Anime, and Not Having to Always "Stay Happy" [Q&A]
October 17, 2019
Au/Ra may be the only artist we know who can speak Elvish.
Author:
Precious Kato
![Neo-Soul Artist Dana Williams Is Tired of You Being So "Hard" On Yourself [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dana-williams-ones-to-watch_1571342926.jpeg)
Neo-Soul Artist Dana Williams Is Tired of You Being So "Hard" On Yourself [PREMIERE + Q&A]
October 17, 2019
"'Hard' is a very introspective song about the pursuit of nonexistent perfection, and being so hard on yourself about being hard on yourself."
Author:
Precious Kato
![Riz La Vie Explores Emotional Intimacy in Heartbreaking "Napkins" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/riz-la-vie-2-ones-to-watch_1571331768.jpeg)
Riz La Vie Explores Emotional Intimacy in Heartbreaking "Napkins" Video [PREMIERE]
October 17, 2019
"This film is about perspective and life"
Author:
Bianca Brown
![O Future's "Telephone" Visual Is a Glossy, Hyperfutristic Trip [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/o-future-ones-to-watch_1571327932.jpg)
O Future's "Telephone" Visual Is a Glossy, Hyperfutristic Trip [PREMIERE]
October 17, 2019
"Telephone" takes a transparent look at existing in a manner you truly desire and the feeling of craving something more.
Author:
Maxamillion Polo

Daniela Andrade's "Gallo Pinto" Holds a Message for the Dreamers
October 16, 2019
"I wanted to bring a sense of honesty and humanness to what my family and other immigrants are striving for; hope and a better future."
Author:
Bianca Brown

UMI's "Sukidakara" Is a Japanese-Sung Twist on R&B the World Needs to Hear
October 16, 2019
UMI embraces her multicultural identity in a bedroom R&B track that plays out like a dream.
Author:
Matthew Rudas

Mark Diamond - "Steady" (Live) | All Eyes On
October 16, 2019
Diamond delivered a performance we will not be forgetting anytime soon.
Author:
Maxamillion Polo

Cautious Clay, Still Woozy, Melanie Faye, and More Link on "Cheesin'," a Song in Support of MuisCares
April 22, 2020
The new charity-based single also features sophie meiers, Remi Wolf, Claud, and HXNS.
Author:
Emily Smith
Dreamer Boy's "Puppy Dog" Is a Dreamy Tale of Puppy Love
December 10, 2019
"It's lighthearted but still sincere. It's hoping that person you're into finally sees you as more than a friend."
Author:
Maxamillion Polo

Oliver Tree Has a Chainsaw and Does Not Give a "Fuck"
April 12, 2019
The living meme, viral sensation, and one-of-a-kind electronic artist is creating the most authentic music out there.
Author:
Maxamillion Polo

FACESOUL Announces Debut Project 'YSRA' With the Captivating "All I Need"
September 22, 2021
FACESOUL's music is akin to spiritual healing.
Author:
Maxamillion Polo

bbno$, Doja Cat, SHY Martin, and More Artists You Should Listen to Now | #NowWatching Playlist
November 8, 2019
This is what we have been streaming on repeat.
Author:
Maxamillion Polo

Conan Gray Leans Into His Vulnerability in "Heather" Video
August 24, 2020
In the highly anticipated music video to his newest smash single, Conan Gray will leave you asking one question: Who is Heather?
Author:
Lauryn Tauber
![Lennon Stella's Whirlwind of Success: First Headline Tour, Debut Album, & Opening for The Chainsmokers/5SOS [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lennon-stella-ones-to-watch- 2.jpeg)
Lennon Stella's Whirlwind of Success: First Headline Tour, Debut Album, & Opening for The Chainsmokers/5SOS [Q&A]
April 3, 2019
"Yeah, I'm still comprehending it; it won't feel real until it's happening."
Author:
Kelly Itatani

Yeek Does Not Waste a Moment in the Impressive 'IDK WHERE'
May 13, 2019
Yeek is thriving in a genreless era.
Author:
Maxamillion Polo

Fiji Blue Injects Us With a Much Needed Dose of Summer on "I Should've Told You"
July 9, 2020
Fiji Blue strikes again with another banger to get us through this long summer.
Author:
Joey Legittino

Bakar's Genre-Bending Artistry Makes Him the Newest Force in London's Budding Music Scene
September 11, 2019
As long as Bakar follows his trend of challenging the norm, it is only a matter of time before we have another British sensation.
Author:
Matthew Rudas