From the Site
![ALUS Puts a Sexual Twist on Willy Wonka in "Cherry" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alus-ones-to-watch-3_1572899419.jpg)
ALUS Puts a Sexual Twist on Willy Wonka in "Cherry" Video [Premiere]
November 4, 2019
"'Cherry' is a women's anthem for creating that fantasy world of desire."
Christian Kuria's "Losing You" Has Even Those of Us Without Synesthesia Seeing Colors
November 4, 2019
Kuria's latest single is brimming with color.
![mmmonika Makes Chores a Whole Lot More Fun in "Swamp Time" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mmmonika-ones-to-watch_1572897009.jpeg)
mmmonika Makes Chores a Whole Lot More Fun in "Swamp Time" Video [Premiere]
November 4, 2019
This is happy music for sad people.
Armani White's "2maro" Is a Spitfire Hip-Hop Declaration
November 4, 2019
White is a lyrical mastermind.
bbno$ and Yung Gravy's "shining on my ex" Is a Surefire Tik Tok Hit
November 4, 2019
"Dude, I'd be pissed off if this song blew up on TikTok."
Biig Piig Showcases Her Versatility and Dreamlike Vocals in 'No Place for Patience, Vol. 3'
November 4, 2019
Biig Piig has honed in on an innate ability to capture a unique feeling of comfort and groove.
Pink Sweat$, Omar Apollo, BENEE, and More Artists You Should Listen to Now | #NowWaatching Playlist
November 1, 2019
The best belated Halloween treat is a batch of new music.
Kid Hastings Invokes Fear of Change and Martin Scorsese in Debut EP 'Golden'
November 1, 2019
"There's a real fear in leaving home."
Dijon's "CRYBABY :*(" Is a Breathtaking Display of Raw Emotion
November 1, 2019
Dijon is the present and the future of indie music.
6LACK Hops on Snoh Aalegra's "I Want You Around" for a Timeless Work of Art
November 1, 2019
This is the definition of a match made in heaven.
Marco Luka Has No Ceilings on "pretty little lies"
April 5, 2021
"pretty little lies" has an inescapable bounce to it that will likely get stuck in your head for hours to come.
Teezo Touchdown Leaves His Mark on Milan Fashion Week With "I'm Just a Fan"
September 28, 2021
Teezo is a genreless creative like no other.
![With "Crystal Ball," Lila Drew's Future Looks Brighter Than Ever [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lila-drew-interview_1637175699.jpg)
With "Crystal Ball," Lila Drew's Future Looks Brighter Than Ever [Q&A]
November 17, 2021
Lila Drew is crafting some of the most pristine pop of recent memory.
Araya and DJ_Dave Heal Romantic Tensions on Live Coded "Kiss on the Train" Visual
March 2, 2022
"Kiss on the Train" is a fusion of raw, sincere indie pop and electronic music's fabled past and limitless future.
Belaganas Examine the Life Cycle of a Relationship in '80s-Inspired "Nevermind It To Hell"
March 15, 2022
"We wanted it to feel like a dreamscape movie sequence but show you all the good and the bad."
James Mantis Unleashes a Hard-Hitting "SUCKAPUNCH"
April 6, 2022
"I wanted to make something really fun that people could go crazy to and let loose."
Omar Apollo Cements His Star Power With 'Ivory'
April 8, 2022
<i>Ivory</i> is a humble wink at anyone who dared to doubt the inevitable star.
NYXEN Races Through the '80s-Evoking World of 'PXNK'
August 22, 2022
'PXNK' is a showcase of everything NYXEN has been learning on her rise to fame.
![Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sam-setton-ones-to-watch-2.jpg)
Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]
February 13, 2019
This is a super emotional song for me, inspired by a tough breakup I went through.
half•alive Delivers the Full Package of Indie Funk With "RUNAWAY"
June 13, 2019
The band name half ·alive is rather deceptive - there's nothing "half" about what these guys do.