From the Site
Alaina Castillo Is a Backseat-Driving Fashionista in "No Importa" Video
November 29, 2019
Castillo is securing her place as the next pop icon.
Baby Rose Delivers 'To: You' for All Your Holiday Feels
November 27, 2019
'To: You' is a soul-infused early holiday present neatly wrapped in R&B elegance.
![Jay Loud Escaped Naptown, and Now It's Shaping His Music [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jay-loud-ones-to-watch_1574882602.jpg)
Jay Loud Escaped Naptown, and Now It's Shaping His Music [Q&A]
November 27, 2019
"Naptown is like a maze... either you fail or you find a way to get out."
Anna Sofia Gets Roped Into Socializing in "No Fun" Video
November 27, 2019
An introvert's anthem.
Blossoms Go Straight for the Heartstrings in "The Keeper" Visual
November 26, 2019
Shot entirely on Super 8 film, Blossoms' new video has us asking who is our "keeper?"
![No Joy Is Going Through Their Radiohead 'Kid A' Phase [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/no-joy-ones-to-watch_1574880274.jpeg)
No Joy Is Going Through Their Radiohead 'Kid A' Phase [Q&A]
November 26, 2019
"It can be so easy to just keep making the same thing you do all of the time..." No Joy is striving for something different.
![Riker and The Beachcombers Escape to Sea in "She Just Wants to Be Famous" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/riker-lynch-and-the-beachcombs-ones-to-watch_1574793940.jpg)
Riker and The Beachcombers Escape to Sea in "She Just Wants to Be Famous" Video [Premiere]
November 26, 2019
"Tropical islands, the beach, good vibes, fun music, rum, and tequila." Riker and The Beachcombers have it all.
![New Music With a Side of Gratitude: Mt. Joy on What's Next in 2020 [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mt-joy-ones-to-watch_1574730961.png)
New Music With a Side of Gratitude: Mt. Joy on What's Next in 2020 [Q&A]
November 25, 2019
Mt. Joy has come a long way in a short time, and we cannot wait to see what 2020 has in store.
X Lovers' 'virgin' Is an Avalanche of Emotional Depth
November 25, 2019
X Lovers has dispatched a wellspring of emotions for you to bask in.
![Juke Ross Chronicles the Highs and Lows of His Life in 'Drifting Apart' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/juke-ross-ones-to-watch_1574712265.jpg)
Juke Ross Chronicles the Highs and Lows of His Life in 'Drifting Apart' [Q&A]
November 25, 2019
"I saved up some money, pawned the only jewelry I had, and bought my first guitar."
![#NowWatching 01-04-19 [PLAYLIST]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Dermot-Kennedy-Now-Watching-Playlist-Ones-To-Watch-2.jpg)
#NowWatching 01-04-19 [PLAYLIST]
January 5, 2019
Cheers to the first #NowWatching post of 2019!
conner Embraces a Punk Rock Attitude on "bite the bullet"
January 29, 2021
conner's recent single "bite the bullet" is a hard-hitting punk rock anthem.
appleby's 'While You Were Sleeping' Is a Siren Call to Home
August 6, 2021
</>While You Were Sleeping</i> is a love letter to young Black men in the midst of finding themselves.
![Tessa Kaye Battles Anxiety on "You Know Who You Are and I Hate You" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tessa kaye_1605727114.jpg)
Tessa Kaye Battles Anxiety on "You Know Who You Are and I Hate You" [Premiere]
November 18, 2020
Tessa Kaye provides us with a highly relatable track detailing her everyday struggles.
Phabo's "LNF" Is Cuffing Season Approved
December 15, 2020
Los Angeles singer Phabo has arrived with his cuffing season approved jam "LNF."
Unusual Demont Surpasses Expectations on His New Single "Pine"
February 3, 2021
With his sophomore single "Pine," Unusual Demont surpasses expectations and shows just how consistent of an artist he is.
![Yuki Dreams Again's "Pretty Face" Is a Mantra For Post-Pandemic Dating [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yuki-dreams-again-pretty-face_1618935415.jpg)
Yuki Dreams Again's "Pretty Face" Is a Mantra For Post-Pandemic Dating [Premiere]
April 20, 2021
In his latest single, Yuki Dreams Again proclaims there's more to life than a "Pretty Face."
Brevin Kim Delivers a Raw Intensity to New Single "Naples"
May 7, 2021
"Naples" sees Brevin Kim synthesizing brooding pop music with hard-hitting hip-hop percussion.
ella jane Displays a Quiet, Breathtaking Vulnerability on "Thief"
July 9, 2021
With each new single, ella jane continues to balance complex storytelling with angelic vocals.
![#NowWatching 02-01-19 [PLAYLIST]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/grandson-now-watching-playlist-ones-to-watch-3.jpg)
#NowWatching 02-01-19 [PLAYLIST]
February 2, 2019
February is shaping up to be a strong month, with a plethora of new releases from Ones To Watch artists on day one.