From the Site
Alaina Castillo Is a Backseat-Driving Fashionista in "No Importa" Video
November 29, 2019
Castillo is securing her place as the next pop icon.
Baby Rose Delivers 'To: You' for All Your Holiday Feels
November 27, 2019
'To: You' is a soul-infused early holiday present neatly wrapped in R&B elegance.
![Jay Loud Escaped Naptown, and Now It's Shaping His Music [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jay-loud-ones-to-watch_1574882602.jpg)
Jay Loud Escaped Naptown, and Now It's Shaping His Music [Q&A]
November 27, 2019
"Naptown is like a maze... either you fail or you find a way to get out."
Anna Sofia Gets Roped Into Socializing in "No Fun" Video
November 27, 2019
An introvert's anthem.
Blossoms Go Straight for the Heartstrings in "The Keeper" Visual
November 26, 2019
Shot entirely on Super 8 film, Blossoms' new video has us asking who is our "keeper?"
![No Joy Is Going Through Their Radiohead 'Kid A' Phase [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/no-joy-ones-to-watch_1574880274.jpeg)
No Joy Is Going Through Their Radiohead 'Kid A' Phase [Q&A]
November 26, 2019
"It can be so easy to just keep making the same thing you do all of the time..." No Joy is striving for something different.
![Riker and The Beachcombers Escape to Sea in "She Just Wants to Be Famous" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/riker-lynch-and-the-beachcombs-ones-to-watch_1574793940.jpg)
Riker and The Beachcombers Escape to Sea in "She Just Wants to Be Famous" Video [Premiere]
November 26, 2019
"Tropical islands, the beach, good vibes, fun music, rum, and tequila." Riker and The Beachcombers have it all.
![New Music With a Side of Gratitude: Mt. Joy on What's Next in 2020 [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mt-joy-ones-to-watch_1574730961.png)
New Music With a Side of Gratitude: Mt. Joy on What's Next in 2020 [Q&A]
November 25, 2019
Mt. Joy has come a long way in a short time, and we cannot wait to see what 2020 has in store.
X Lovers' 'virgin' Is an Avalanche of Emotional Depth
November 25, 2019
X Lovers has dispatched a wellspring of emotions for you to bask in.
![Juke Ross Chronicles the Highs and Lows of His Life in 'Drifting Apart' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/juke-ross-ones-to-watch_1574712265.jpg)
Juke Ross Chronicles the Highs and Lows of His Life in 'Drifting Apart' [Q&A]
November 25, 2019
"I saved up some money, pawned the only jewelry I had, and bought my first guitar."
'The Sun Will Come Up, The Seasons Will Change' but Nina Nesbitt Is the Future of Pop
February 1, 2019
Nesbitt's much-anticipated debut is brimming with everything the pop genre has to offer, but at no point does it ever begin to feel trite.
![Brighten Up Your Life With kwassa's Cheerful Love Songs [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kwassa-ones-to-watch-2_1557962343.jpeg)
Brighten Up Your Life With kwassa's Cheerful Love Songs [NEW ARTIST DISCOVERY]
May 15, 2019
Sunny summer days are calling our names, and British pop icon kwassa is sure to be the soundtrack of those warm, shining hours.
![Ones To Watch Presents: Cautious Clay - 'Context Tour' [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cautious-clay-tour-ones-to-watch-2_1560866654.jpg)
Ones To Watch Presents: Cautious Clay - 'Context Tour' [ANNOUNCEMENT]
June 18, 2019
Tickets for the Cautious Clay - 'Context Tour' will be available Friday, June 21 at 10:00 AM local time!
![Myles Cameron Is Looking For Beauty in the Midst of the Apocalypse [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/myles-cameron-black-boys-look-blue_1634661605.jpeg)
Myles Cameron Is Looking For Beauty in the Midst of the Apocalypse [Q&A]
October 19, 2021
"I hope people get some sense of peace, or wonder, or joy out of it."
Julia Michaels, Role Model, Scarypoolparty, BENEE & More | #NowWatching Playlist
June 28, 2019
Do you crave that "Fuck Up, Kinda" love?
![Alexander Mack Is Back With a Bop for the "Bachelors" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alexander-mack-ones-to-watch_1570563734.jpg)
Alexander Mack Is Back With a Bop for the "Bachelors" [PREMIERE]
October 8, 2019
Alexander Mack is back with something for the bachelors. Listen now.
Chloe Kae's "Misconception" Is a Gripping Case of Nostalgia
January 24, 2020
Kae's debut solo venture is an understated work of art.
Sam.Sts Steps Into His Own in "Only One I Know"
October 15, 2020
Sam.Sts captures a sound and feeling that is simultaneously wistful and heavenly.
min.a Creates a Futuristic Atmosphere in "Tape It Back Together"
May 1, 2020
min.a is an artist unafraid to constantly reinvent herself.
![bennytheghost Crash Lands With New Single "Supersonic" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/axelkab_axelkab-r18-071-34_1_1615390494.jpeg)
bennytheghost Crash Lands With New Single "Supersonic" [Q&A]
March 10, 2021
We had the absolute pleasure of sitting down and chatting *virtually* with bennytheghost about his music and his latest single "Supersonic."