From the Site
Winona Oak Paints a Portrait of Ethereal Melancholy in 'Closure'
January 10, 2020
In the succinct span of six tracks, Oak demonstrates her undeniable promise.
Easy Life's 'Junk Food' Is a Brilliant Showing of Their Peerless Dexterity
January 10, 2020
Balancing sun-soaked fun with a somber wit, Easy Life's latest mixtape sees them carving out their own niche.
Whethan and STRFKR Embark on a Tron-Inspired Joyride in "Stay Forever"
January 10, 2020
Whethan shows no signs of slowing down.
Conan Gray Shows Off a Softer Side in "The Story"
January 10, 2020
Ahead of his debut album, Gray gets sentimental and personal.
![Jac Ross' "It's Ok To Be Black" Is a Track and Message Everyone Needs to Hear [First Look + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jac-ross-ones-to-watch_1578673933.jpg)
Jac Ross' "It's Ok To Be Black" Is a Track and Message Everyone Needs to Hear [First Look + Q&A]
January 10, 2020
"It's a celebration of perseverance and success. It's my remedy to people to be comfortable in your skin."
Isaac Dunbar Stans Lady Gaga in a Haunting Cover of "Princess Die"
January 9, 2020
Dunbar stans Gaga, and in turn, we stan Dunbar.
The Ivy Is Crafting Riveting Retro Hits With Deep Oklahoma Ties
January 9, 2020
The Ivy is setting the stage to be the next LANY.
Welcome to the Transfixing World of sophie meiers
January 9, 2020
meiers is the Internet's best-kept secret. At least for now.
Amindi and Kari Faux's "Love Em Leave Em" Is the Decade's First Anthem for Ladies
January 9, 2020
Heed the advice of Amindi and Kari Faux. Chase a bag, not a man.
![girl in red Is Telling Her Truth [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/girl-in-red-ones-to-watch-2_1578507704.jpeg)
girl in red Is Telling Her Truth [Q&A]
January 8, 2020
In our first interview of 2020, we speak to girl in red about Greta Thunberg, Billie Eilish, and painting the world in red.
NFTs Have Investors Opening Their Wallets, Fans Opening Their Hearts, and Artists Granting Lifelong Concert Tickets
April 7, 2021
We dive headfirst into the exciting and terrifying world of a music industry funded by NFTs.
Making Tyler, the Creator His Brown Sugar Salmon
August 3, 2021
This one is dedicated to Tyler Baudelaire.
LØLØ Is Done Feeling Sad on "u look stupid"
October 1, 2021
"It's about standing up for yourself and letting people know you can't be fucked with."
Paris Michael Blends Punk and Hip Hop on His Debut 'PUBLICITY STUNT'
September 11, 2020
Paris Michael's rebellious attitude and ear for gritty and industrial instrumentals make his debut EP, PUBLICITY STUNT, an engaging and memorable listen.
LIA LIA's "Night Call" Is Pop for After Midnight
October 2, 2020
Berlin-based vocalist and songwriter LIA LIA gets into an autumn vibe with her new single "Night Call," a cooling tonic of sound adding mystery to the shortening days, a plea for something to end and begin anew.
![Daz Rinko Takes a Page Out of The 'Insecure' Handbook in His Video for "Broke Lawrence" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/daz rinko-ones-to-watch-2.jpg)
Daz Rinko Takes a Page Out of The 'Insecure' Handbook in His Video for "Broke Lawrence" [PREMIERE]
January 30, 2019
"As a fan of the show, I relate to the character of Lawrence and how he deals with the everyday struggles of being a black male making his way in the world."
![Minimalistic-Pop Duo Drinker Urges Us to Go on a "Holiday" [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/drinker-ones-to-watch.jpg)
Minimalistic-Pop Duo Drinker Urges Us to Go on a "Holiday" [PREMIERE + Q&A]
February 27, 2019
"It's a song about the early steps of that transition. I think I was somewhere between denial and acceptance at the time this one came through."
![Let KIAN Shatter Your Self-Consciousness With "Summer Insecurity" Live [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kian-ones-to-watch-2_1560270330.jpg)
Let KIAN Shatter Your Self-Consciousness With "Summer Insecurity" Live [PREMIERE + Q&A]
May 9, 2019
KIAN is taking airwaves by storm with his luscious alternative stylings drizzled with hip hop, soul, and R&B.
347aidan's Latest Track "WHEN THE DEVIL CRIES" Releases Alongside Absurd New Video
March 19, 2021
With his second single of the year, 347aidan returns to us this week with his newest track/video "WHEN THE DEVIL CRIES."
Evann McIntosh Is Making Music Like "Nobody Else"
May 4, 2021
McIntosh provides all the talent and tension required for an artist to puncture through the clutter, staking claim to a sound all their own.