From the Site
Who Is 2021's Best New Artist?
January 27, 2020
Chances are it's probably someone who will go viral on TikTok in the next six months.
girl in red Makes Her Horror Film Debut in "Kate's Not Here"
January 27, 2020
Prepare to enter the terrifying world of <i>The Turning</i>.
Poppy Ajudha and Mahalia's "Low Ride" Is the Ultimate Night Drive Mood
January 27, 2020
"Low Ride" brings back the charm of late '90s R&B queens.
Kota the Friend Keeps It Real in 'Lyrics to Go, Vol. 1'
January 27, 2020
Kota the Friend's distinctive brand of hip-hop is rooted in complex ideas and thoughtful interpretation.
iyla Replaces Feelings With a Crown in "Tattoo Tears"
January 25, 2020
"Tattoo Tears" dominates as a sophisticated resignation of feelings.
ROSALàA, Doja Cat, Tate McRae, and More Artists You Should Listen to Now | #NowWatching Playlist
January 25, 2020
The best new music playlist on Ones To Watch.
Alaina Castillo Wants You to Treat Every Day Like Its "valentine's day"
January 24, 2020
Castillo reminds us that "valentine's day" is not just about February 14.
Chloe Kae's "Misconception" Is a Gripping Case of Nostalgia
January 24, 2020
Kae's debut solo venture is an understated work of art.
sophie meiers' Haunting New Vision Is "unforgettable"
January 24, 2020
"unforgettable" is a noted departure for meiers, and one that is impossible to forget.
Zachary Knowles' "ghost" Is a 21st Century Ode to Vanishing Relationships
January 24, 2020
A song for anyone who has ever been ghosted.
![Wingtip Embraces the Bittersweet in "Happiness" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/wingtip-ones-to-watch-2_1564000097.jpeg)
Wingtip Embraces the Bittersweet in "Happiness" Video [PREMIERE]
July 24, 2019
"If you find happiness, hold on to it."
Jack Harlow Embodies Youthful Bliss In New Single & Video, "THRU THE NIGHT (feat. Bryson Tiller)"
August 22, 2019
+ Catch Jack Harlow on "THE MISSION TOUR" kicking off this October!
Welcome to the Transfixing World of sophie meiers
January 9, 2020
meiers is the Internet's best-kept secret. At least for now.
The Driver Era Take Us On Tour in Energetic "Feel You Now" Music Video
April 16, 2019
From disregarding genre boundaries to walking away from their record deal with Hollywood Records, the Lynch brothers are fearless.
salem ilese Pens an Ode to "Ben & Jerry," the Only Guys Who'll Never Do You Wrong
August 20, 2021
There are only two men I trust in this world and they made half baked ice cream.
![Betcha's "If That's Alright" Is a Song For Any Mood [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/betcha-if-it's-alright_1583425914.jpg)
Betcha's "If That's Alright" Is a Song For Any Mood [Premiere]
March 5, 2020
"'If That's Alright' captures a sound we feel we've been chasing for years."
AUDREY NUNA Flexes Her Dynamic Range in "Long Night"
March 23, 2020
"Long Night" finds AUDREY NUNA in her element.
mxmtoon Drops a DJ K.K. Remix of "fever dream" Because the World Is Good
May 1, 2020
"after playing 120 hours of animal crossing, it felt wrong not to give 'fever dream' the kk slider treatment !"
Destin Conrad and Ambré Team Up For Silky Smooth Banger "Fraud"
June 29, 2020
Its woozy guitars and buttery bass-line evoke the warmth of resignation into a comfortable and unchallenged relationship.
![Electro-pop Duo Bahari Shuts Down One-Sided Relationships with ":(" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bahari-ones-to-watch.jpg)
Electro-pop Duo Bahari Shuts Down One-Sided Relationships with ":(" [PREMIERE]
May 9, 2019
Bahari is a growing force with a strong mission to console those who are hurting and seeking comfort with their electro-pop melodies.