From the Site

Who Is 2021's Best New Artist?
January 27, 2020
Chances are it's probably someone who will go viral on TikTok in the next six months.
Author:
Maxamillion Polo

girl in red Makes Her Horror Film Debut in "Kate's Not Here"
January 27, 2020
Prepare to enter the terrifying world of <i>The Turning</i>.
Author:
Alissa Arunarsirakul

Poppy Ajudha and Mahalia's "Low Ride" Is the Ultimate Night Drive Mood
January 27, 2020
"Low Ride" brings back the charm of late '90s R&B queens.
Author:
Krista Marina Apardian

Kota the Friend Keeps It Real in 'Lyrics to Go, Vol. 1'
January 27, 2020
Kota the Friend's distinctive brand of hip-hop is rooted in complex ideas and thoughtful interpretation.
Author:
Emily Bird

iyla Replaces Feelings With a Crown in "Tattoo Tears"
January 25, 2020
"Tattoo Tears" dominates as a sophisticated resignation of feelings.
Author:
Janette Ayub

ROSALàA, Doja Cat, Tate McRae, and More Artists You Should Listen to Now | #NowWatching Playlist
January 25, 2020
The best new music playlist on Ones To Watch.
Author:
Maxamillion Polo
Alaina Castillo Wants You to Treat Every Day Like Its "valentine's day"
January 24, 2020
Castillo reminds us that "valentine's day" is not just about February 14.
Author:
Krista Marina Apardian

Chloe Kae's "Misconception" Is a Gripping Case of Nostalgia
January 24, 2020
Kae's debut solo venture is an understated work of art.
Author:
Precious Kato

sophie meiers' Haunting New Vision Is "unforgettable"
January 24, 2020
"unforgettable" is a noted departure for meiers, and one that is impossible to forget.
Author:
Maxamillion Polo

Zachary Knowles' "ghost" Is a 21st Century Ode to Vanishing Relationships
January 24, 2020
A song for anyone who has ever been ghosted.
Author:
Jenna Singer

Hot Flash Heat Wave Continue to Reinvent Themselves With "Where I'm @"
December 9, 2021
"'Where I'm @' is about love, growth, and the willingness to accept change."
Author:
Nathan Ahamed
![Experience the Raw and Whimsical Honesty of Albon's "14 For The Hell Of It" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/albon-ones-to-watch_1580402842.jpg)
Experience the Raw and Whimsical Honesty of Albon's "14 For The Hell Of It" [Premiere]
January 30, 2020
Albon feels like a wily collaboration between Modest Mouse and (Sandy) Alex G.
Author:
Mike Olinger
![Appleby Wants to Normalize the Stigma Around Self-Doubt [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Appleby - otw2_1599005534.jpg)
Appleby Wants to Normalize the Stigma Around Self-Doubt [Q&A]
September 2, 2020
We caught up with Appleby for a candid interview.
Author:
Malc.

The Aces, BENEE, Joesef, and More Artists You Should Listen to Now | #NowWatching
July 17, 2020
The Best New Music Playlist from Ones to Watch.
Author:
Malc.

Kipp Stone Impresses Again with "Cheap Sangria"
August 21, 2020
Dropping as a late summer vibe, Stone explores themes of getting out and moving on with his latest "Cheap Sangria."
Author:
Precious Kato

Michi Finds Solace on "Escondida"
September 4, 2020
Documenting her own self-discovery journey, Michi crafted a masterpiece that celebrates isolation.
Author:
Rachael Jansky
![Cuffed Up Share Live Performance of Donny Darkà¶ff [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Cuffed_Up_-_Donny_Darköff_(live)_1603742622.gif)
Cuffed Up Share Live Performance of Donny Darkà¶ff [Premiere]
October 26, 2020
LA-based indie-punk quartet Cuffed Up has returned with a live version of their song "Donny Darkà¶ff" inspired by a very famous Don.

myKeL's "DCMBR"is Emotive, Innovative, and Unrestricted by Genre
December 28, 2020
myKEL's latest track "DCMBR" is a climactic building track that transitions from a stripped back guitar driven ballad to a pulsing electronic instrumental.
Author:
Tyler Borland

Brother. Drop Cryptic New Visuals for "EZ"
March 19, 2021
Indie/alt band Brother. have just unveiled their video for their latest single "EZ."
Author:
Joe Beer

kxvg Breaks Free and Soars to New Heights on 'cloudburst*' EP
May 24, 2021
Inspired by themes of youth, discovery, love, and loss, kxvg delivers a collection of futuristic bangers.
Author:
Carter Fife