From the Site
Who Is 2021's Best New Artist?
January 27, 2020
Chances are it's probably someone who will go viral on TikTok in the next six months.
girl in red Makes Her Horror Film Debut in "Kate's Not Here"
January 27, 2020
Prepare to enter the terrifying world of <i>The Turning</i>.
Poppy Ajudha and Mahalia's "Low Ride" Is the Ultimate Night Drive Mood
January 27, 2020
"Low Ride" brings back the charm of late '90s R&B queens.
Kota the Friend Keeps It Real in 'Lyrics to Go, Vol. 1'
January 27, 2020
Kota the Friend's distinctive brand of hip-hop is rooted in complex ideas and thoughtful interpretation.
iyla Replaces Feelings With a Crown in "Tattoo Tears"
January 25, 2020
"Tattoo Tears" dominates as a sophisticated resignation of feelings.
ROSALàA, Doja Cat, Tate McRae, and More Artists You Should Listen to Now | #NowWatching Playlist
January 25, 2020
The best new music playlist on Ones To Watch.
Alaina Castillo Wants You to Treat Every Day Like Its "valentine's day"
January 24, 2020
Castillo reminds us that "valentine's day" is not just about February 14.
Chloe Kae's "Misconception" Is a Gripping Case of Nostalgia
January 24, 2020
Kae's debut solo venture is an understated work of art.
sophie meiers' Haunting New Vision Is "unforgettable"
January 24, 2020
"unforgettable" is a noted departure for meiers, and one that is impossible to forget.
Zachary Knowles' "ghost" Is a 21st Century Ode to Vanishing Relationships
January 24, 2020
A song for anyone who has ever been ghosted.
benny mayne Proves He Belongs in the Spotlight on "Hardest"
February 26, 2021
After establishing himself as a veteran writer by penning hits behind the scenes for Blackbear and G-Eazy, benny mayne has now proven that he belongs in the spotlight.
THE BLOSSOM Celebrates Their Insecurities in "SHAPESHIFTER"
March 9, 2021
"'Shapeshifter' is a reminder I'm not worthless and neither are you."
Richie Quake Delivers Immaculate Vibes and Indie-Pop Ear Candy on 'Voyager'
July 2, 2021
<i>Voyager</i> is the perfect summertime project.
Evann McIntosh Aims to Define What Comes Next on 'Character Development'
August 27, 2021
"Character Development is one of many phases of my life I've been able to encapsulate."
FRENSHIP Previews Their Debut Album With the Captivating "Keep You Close"
April 24, 2019
FRENSHIP returns with yet another breathtaking number.
![Julius Cowdrey Takes Us on an Emotional Voyage with Impassioned Double Release [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/julius-cowdrey-ones-to-watch.jpg)
Julius Cowdrey Takes Us on an Emotional Voyage with Impassioned Double Release [PREMIERE]
April 25, 2019
Both singles narrate a trying time in Cowdrey's life, illustrating a feeling of being let down by the ones you loved and trusted the most.
Rence Unveils His "Darkside" in Moody New Single
August 23, 2019
"'Darkside' is about realizing that the angel on your shoulder and the devil on your shoulder got together...."
![Spencer Barnett's "Waste My Time" Is for Anyone Tired of Mind Games [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/spencer-barnett-ones-to-watch_1572543616.jpg)
Spencer Barnett's "Waste My Time" Is for Anyone Tired of Mind Games [PREMIERE + Q&A]
October 25, 2019
"They generally are the worst and a huge waste of time." Agreed.
Yoshi Flower Yearns for Only One Thing in "7 Days" Video
February 13, 2020
The all-consuming nature of love clearly its hold over Yoshi Flower.
Ruben Young - "Rachel Green" | Northside Sessions
February 19, 2020
Young delivers an ode to the <i>Friends</i> '90s dream girl made famous by Jenifer Aniston.