From the Site

Who Is 2021's Best New Artist?
January 27, 2020
Chances are it's probably someone who will go viral on TikTok in the next six months.
Author:
Maxamillion Polo

girl in red Makes Her Horror Film Debut in "Kate's Not Here"
January 27, 2020
Prepare to enter the terrifying world of <i>The Turning</i>.
Author:
Alissa Arunarsirakul

Poppy Ajudha and Mahalia's "Low Ride" Is the Ultimate Night Drive Mood
January 27, 2020
"Low Ride" brings back the charm of late '90s R&B queens.
Author:
Krista Marina Apardian

Kota the Friend Keeps It Real in 'Lyrics to Go, Vol. 1'
January 27, 2020
Kota the Friend's distinctive brand of hip-hop is rooted in complex ideas and thoughtful interpretation.
Author:
Emily Bird

iyla Replaces Feelings With a Crown in "Tattoo Tears"
January 25, 2020
"Tattoo Tears" dominates as a sophisticated resignation of feelings.
Author:
Janette Ayub

ROSALàA, Doja Cat, Tate McRae, and More Artists You Should Listen to Now | #NowWatching Playlist
January 25, 2020
The best new music playlist on Ones To Watch.
Author:
Maxamillion Polo
Alaina Castillo Wants You to Treat Every Day Like Its "valentine's day"
January 24, 2020
Castillo reminds us that "valentine's day" is not just about February 14.
Author:
Krista Marina Apardian

Chloe Kae's "Misconception" Is a Gripping Case of Nostalgia
January 24, 2020
Kae's debut solo venture is an understated work of art.
Author:
Precious Kato

sophie meiers' Haunting New Vision Is "unforgettable"
January 24, 2020
"unforgettable" is a noted departure for meiers, and one that is impossible to forget.
Author:
Maxamillion Polo

Zachary Knowles' "ghost" Is a 21st Century Ode to Vanishing Relationships
January 24, 2020
A song for anyone who has ever been ghosted.
Author:
Jenna Singer

ceo@business.net's 'incentivize unpaid overtime' Is Not What You Think it Is
February 24, 2020
The dream of GeoCities is alive in ceo@business.net's fervent vision.
Author:
Krista Marina Apardian

Rex Orange County's "Face To Face" May Be His Most Exciting and Personal Single Yet
October 23, 2019
"THIS SONG IS ABOUT BEING AWAY FROM HOME, FEELING TRAPPED IN AN UNDESIRABLE SITUATION & FINDING IT DIFFICULT TO TRUST PEOPLE."
Author:
Matthew Rudas

glaive Kicks Off the Next Era of His Life With the Electrifying "minnesota is a place that exists"
June 24, 2022
"It's the perfect song for the next phase of my career and life."
Author:
Alessandra Rincon

Gracie Abrams Grapples With Self-Growth in "Block Me Out"
April 11, 2022
Even amid the busiest season of her career, Abrams still manages to find time to carve out a tender moment of vulnerability.
Author:
Kelly Park

Khamari Releases the Introspective "Doctor, My Eyes"
November 23, 2021
LA-based artist Khamari has a knack for making his personal introspection relatable.
Author:
Malcolm J. Gray

10 Questions WIth Izzy Spears on His New Single "BAD NEWS”
September 21, 2022
"I always just want to look like what my 13-year-old self would think is cool. I'm just always tryna impress my younger self."
Author:
DJ Connor

Tamino on Lana Del Rey, Personal Sacrifice, and Revisiting 'Amir'
October 16, 2019
"When you're in this profession, there is a lot of sacrifice, so it has to be worth it, you know?"
Author:
Anna Scholfield

New Zealand's Will Swinton Exceeds Expectations on His Sophomore Single "Cocaine"
August 31, 2021
Swinton's music is in no way confined to the New Zealand city in which he makes it.
Author:
Tyler Borland

Lewis Capaldi's 'Divinely Uninspired to a Hellish Extent' Is Not Completely Shit
May 17, 2019
'Divinely Uninspired to a Hellish Extent' arrives as a deeply human debut, chronicling the scars, downfalls, and rejoicings of the myriad of highs and lows that accompany a life lived.
Author:
Maxamillion Polo
![Ren Details Her Complicated Love Life In Vulnerable Music Video for "Waves" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ren-ones-to-watch 2.jpeg)
Ren Details Her Complicated Love Life In Vulnerable Music Video for "Waves" [PREMIERE]
February 22, 2019
"I used the ocean as a metaphor for this relationship, something we know so little about which scares us. Yet, we find what we know so beautiful so we always go back."
Author:
Kelly Itatani