From the Site
Who Is 2021's Best New Artist?
January 27, 2020
Chances are it's probably someone who will go viral on TikTok in the next six months.
Author:
Maxamillion Polo
girl in red Makes Her Horror Film Debut in "Kate's Not Here"
January 27, 2020
Prepare to enter the terrifying world of <i>The Turning</i>.
Author:
Alissa Arunarsirakul
Poppy Ajudha and Mahalia's "Low Ride" Is the Ultimate Night Drive Mood
January 27, 2020
"Low Ride" brings back the charm of late '90s R&B queens.
Author:
Krista Marina Apardian
Kota the Friend Keeps It Real in 'Lyrics to Go, Vol. 1'
January 27, 2020
Kota the Friend's distinctive brand of hip-hop is rooted in complex ideas and thoughtful interpretation.
Author:
Emily Bird
iyla Replaces Feelings With a Crown in "Tattoo Tears"
January 25, 2020
"Tattoo Tears" dominates as a sophisticated resignation of feelings.
Author:
Janette Ayub
ROSALàA, Doja Cat, Tate McRae, and More Artists You Should Listen to Now | #NowWatching Playlist
January 25, 2020
The best new music playlist on Ones To Watch.
Author:
Maxamillion Polo
Alaina Castillo Wants You to Treat Every Day Like Its "valentine's day"
January 24, 2020
Castillo reminds us that "valentine's day" is not just about February 14.
Author:
Krista Marina Apardian
Chloe Kae's "Misconception" Is a Gripping Case of Nostalgia
January 24, 2020
Kae's debut solo venture is an understated work of art.
Author:
Precious Kato
sophie meiers' Haunting New Vision Is "unforgettable"
January 24, 2020
"unforgettable" is a noted departure for meiers, and one that is impossible to forget.
Author:
Maxamillion Polo
Zachary Knowles' "ghost" Is a 21st Century Ode to Vanishing Relationships
January 24, 2020
A song for anyone who has ever been ghosted.
Author:
Jenna Singer
Chelsea Cutler's "I Was In Heaven" Is a Remedy for Heartbreak
December 6, 2019
"As much as love is a part of the human condition, so is heartbreak."
Author:
Bianca Brown
Aries Returns With "Fool's Gold," an Intoxicating Joyride From Start to Finish
November 6, 2020
Aries' first taste of new music in 568 days arrives at perfectly the right time.
Author:
Ruby Scott
The 25 Best Albums of 2021 | Ones To Watch Staff Picks
December 14, 2021
These are the projects that soundtracked one hell of a year.
Author:
Staff
Mallory Merk Reminds Us of the Important Distinction Between Being Lonely and Alone
February 24, 2020
Sometimes it is better to be alone than to be around people who make you feel lonely.
Author:
Krista Marina Apardian
For dodie, a Bit of Madness Is Key [Q&A]
September 5, 2019
Dodie speaks on her friendship with Tessa Violet, being labeled a YouTuber, and gifting a purpose to your pain.
Author:
Maxamillion Polo
2020 GRAMMYs Predictions: Who Is the Next "Best New Artist?"
February 11, 2019
With Dua Lipa taking home the honor at the 2019 GRAMMY Awards, who is next in line for the crown?
Author:
Maxamillion Polo
R&B Stunner Mereba Predicts a "Sandstorm" of Passionate Love in Today's Forecast
February 25, 2019
Just a tiny glimpse of what to expect from Mereba's enticing new album, 'The Jungle Is the Only Way Out,' on Feb. 27.
Author:
Alissa Arunarsirakul
A R I Z O N A Enlists Cute Animals for the Infectious "Find Someone" Video
February 28, 2019
"We love animals and literally couldn't contain ourselves the entire day we were shooting this. It probably shows."
Author:
Maxamillion Polo
RINI Performs Live From Home | All Eyes On(line)
May 21, 2020
Live from home, RINI brings his velvety smooth R&B directly to you.
Author:
Ruby Scott
aldn's Unconventional Approach Makes "i'm alright" His Best Single Yet
May 20, 2021
"i'm alright" is dark, ominous, and perfectly emotive.
Author:
Tyler Borland