From the Site
Mallory Merk Reminds Us of the Important Distinction Between Being Lonely and Alone
February 24, 2020
Sometimes it is better to be alone than to be around people who make you feel lonely.
April and "The Impossible Task of Feeling Complete"
February 24, 2020
April's debut single is a sonic hug brimming with warmth in spite of its somber soundscape.
100 gecs Hits Up Charli XCX, Rico Nasty, and Kero Kero Bonito For the "ringtone (remix)"
February 24, 2020
100 gecs and friends are pushing hyper pop to its limits.
ceo@business.net's 'incentivize unpaid overtime' Is Not What You Think it Is
February 24, 2020
The dream of GeoCities is alive in ceo@business.net's fervent vision.
![Stars and Rabbit Reveals a Utopian Soundscape in "Naked King" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/stars-and-rabbit-naked-king_1582571269.jpg)
Stars and Rabbit Reveals a Utopian Soundscape in "Naked King" [Premiere]
February 24, 2020
The Indonesian duo crafts an infectious blend of indie pop and indie rock that straddles the line between Mazzy Star and early Bjà¶rk.
Kyle Dion, UMI, and Duckwrth Make for an R&B Dream Team in "Play Too Much"
February 24, 2020
A three-way match made in heaven.
Grimes, REI AMI, Oliver Malcolm, and More Artists You Should Listen to Now | #NowWatching
February 21, 2020
The best new music playlist on Ones To Watch
Elohim's "Group Therapy" Is the Ultimate Remedy
February 21, 2020
The new single arrives ahead of Elohim's first U.S. headlining tour.
dhruv Channels His Inner Hopeless Romantic in "moonlight"
February 21, 2020
"moonlight" feels like just the start for dhruv.
chloe moriondo's "Ghost Adventure Spirit Orb" Is Equal Parts Candid and Triumphant
February 21, 2020
"'Ghost Adventure Spirit Orb' is inspired by my experiences dealing with mental illness in high school and the ways I cope with it."
Alaina Castillo Wants You to Treat Every Day Like Its "valentine's day"
January 24, 2020
Castillo reminds us that "valentine's day" is not just about February 14.
Blu DeTiger Showcases Her Musical Virtuosity on "Vintage"
February 25, 2021
Any fan of groovy, funky pop music should be sure to check out Blu DeTiger's latest single, "Vintage."
Cochise's "Pocket Rocket" Is Finally Here. Does He Have Another Viral Hit On His Hands?
August 20, 2021
"Pocket Rocket" sounds like Playboi Carti if he was dropped into the Sonic the Hedgehog universe.
Cassowary Makes a Beautiful and Radically Adventurous Debut
April 29, 2020
Cassowary creates jazz-infused music for early mornings, lazy afternoons, and everything in between.
![Zella Day Has Arrived, Renewed [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zella-day-where-does-the-devil-hide-interview_1589395507.jpg)
Zella Day Has Arrived, Renewed [Q&A]
May 13, 2020
In 2015, Day was set to be the new face of Americana pop. What followed was radio silence, at least until now.
boyband Releases "get home safely," With All Proceeds Going to NAACP Legal Defense Fund and RAINN
June 12, 2020
"get home safely" is as much a response to recent events as it is a response to a deep-seated anxiety for far too many Americans.
![Fana Hues Continues to Amaze With "Icarus" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/fana hues - otw_1601033460.jpg)
Fana Hues Continues to Amaze With "Icarus" [Premiere]
September 25, 2020
We'd like to introduce you to "rising" R&B artist Fana Hues, as she shares her second single "Icarus."
Patricia Lalor Is the Perfect Addition to Your Quarantine Soundtrack
October 21, 2020
In covering everyone from The Maràas to Radiohead, the 15-year-old Irish artist perfectly captures the powerful feeling of self-discovery.
bülow Continues Her Reign As Pop Royalty with 'Crystalline' EP
April 8, 2019
Known for her edgy lyrics and relentlessly catchy melodies, pop songstress bülow is digging even deeper into the young female experience with her new EP.
22 Rising Artists on the First Record They Ever Bought
April 13, 2019
These are the records that shaped our favorite artists.