From the Site

Ella Collier Is a Pop Star on the Rise
November 2, 2020
Ella Collier's new single, "cinderella," is a bold statement.
Author:
Lexi Vaganos

abrahamblue Is Nostalgic and Vocally Breathtaking on His Debut EP
November 2, 2020
Pop and R&B newcomer abrahamblue is clearly doing what he was born to do.
Author:
Tyler Borland

Kembe X's "Scared" Is an Honest and Aggressive Lyrical Display
November 2, 2020
The Chicago born rapper Kembe X is a master at conveying internal struggle over dark and ominous instrumentals.
Author:
Tyler Borland

little luna Presents a Moving Sonic Offering in "shift & go: cinematic"
November 2, 2020
"shift & go: cinematic" brings forth a new and tangible depth to Little Luna's debut song.
Author:
Jessica Thomas

Bakar, LÉON, Ivy Sole, and More Artists You Should Be Listening To | #NowWatching
November 2, 2020
The Best New Music Playlist from Ones to Watch.
Author:
Malc.

Brevin Kim Rejects Tradition on 'no less than three'
October 31, 2020
Brevin Kim perfectly toe the line between accessibility and boundary-pushing experimentation.
Author:
Tyler Borland

Clairo and Her Best Friends Have Formed Your New Favorite Band, Shelly
October 30, 2020
It looks like 2020 isn't a complete wash.
Author:
Ruby Scott

bbno$'s 'good luck have fun' Will Have You Wishing You Could Stay
October 29, 2020
<i>good luck have fun</i> is the perfect dose of lyrical levity and heavy, hard-hitting rhythms.
Author:
Krista Marina Apardian
![WOLF Reminisces on a Dreamy Basketball Court in Hoops Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Wolf_-_Hoops_1603993396.gif)
WOLF Reminisces on a Dreamy Basketball Court in Hoops Video [Premiere]
October 29, 2020
Indie-pop singer-songwriter WOLF keeps it "real from the start" in her infectious ode to her friends on her newest release "Hoops."
Author:
Rachel Lai

King Mala Drops an Anthem for the Introverts With "Homebody"
October 29, 2020
Los Angeles based KiNG MALA (a.k.a Areli Castro) gives us "Homebody" - voicing a gentle reminder of the power in living authentically and not shying away from who you truly are.
Author:
Malc.
![Elliot Lee Is Done Feeling like "Dirt" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Photo Mar 01, 5 50 31 PM_1561662161.jpg)
Elliot Lee Is Done Feeling like "Dirt" [PREMIERE]
June 27, 2019
With an eccentric fashion style and distinctive sound, Lee is fearless, bold and authentically herself.
Author:
Chloe Robinson

R&B Crooner Peter Manos Takes Multi-tasking to a New Level in "You Don't Know Me" Live Video
August 14, 2019
+ Revisit our premiere of Manos' first-ever release, "In My Head."
Author:
Alissa Arunarsirakul

William Ryan Key Explains Recent Rock Departure With New Electronic EP
February 15, 2022
"This is it. You've found the place that makes you the most happy creating music."
Author:
Alessandra Rincon

Octavian Is Sparking a Social Media Movement With His "Bet" Video
March 1, 2019
#OKBETCHALLENGE
Author:
Anna Scholfield

bülow Continues Her Reign As Pop Royalty with 'Crystalline' EP
April 8, 2019
Known for her edgy lyrics and relentlessly catchy melodies, pop songstress bülow is digging even deeper into the young female experience with her new EP.
Author:
Anna Scholfield

22 Rising Artists on the First Record They Ever Bought
April 13, 2019
These are the records that shaped our favorite artists.
Author:
Alissa Arunarsirakul
![Ananya Birla Shares 5 Artists Helping Her Change Indian Music Stereotypes [TABLES TURNED]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ananya-birla-ones-to-watch 2.jpeg)
Ananya Birla Shares 5 Artists Helping Her Change Indian Music Stereotypes [TABLES TURNED]
March 5, 2019
Birla is the first Indian born-and-raised artist to go platinum with an English track in India.
Author:
Kelly Itatani
![Ones To Watch and The Noise Present: Chase Atlantic's 'Phases North American Tour' [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/chase-atlantic-ones-to-watch-3.jpeg)
Ones To Watch and The Noise Present: Chase Atlantic's 'Phases North American Tour' [ANNOUNCEMENT]
April 8, 2019
Tickets will go on sale Friday, April 12 at 10am local time!
Author:
Jimmy Smith

Blu DeTiger Showcases Her Musical Virtuosity on "Vintage"
February 25, 2021
Any fan of groovy, funky pop music should be sure to check out Blu DeTiger's latest single, "Vintage."
Author:
Jordan Shickman
![Lillian Hepler Is Aiming to Be a Real Pop Star [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lillian-hepler-used-to-it_1623879750.jpg)
Lillian Hepler Is Aiming to Be a Real Pop Star [Q&A]
June 16, 2021
"I don't care to put on this picture-perfect human being. I'm more than willing to show my flaws."
Author:
Joey Legittino