From the Site
![JORD4NEVERDIED Needs You to Take Things "Slowly" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jordanneverdied_1605724834.jpg)
JORD4NEVERDIED Needs You to Take Things "Slowly" [Premiere]
November 18, 2020
JORD4NEVERDIED is an emerging artist and producer from Boston, MA.
Sabrina Lee Shows off Her Songwriting Maturity on "Be There"
November 16, 2020
Virginia native Sabrina Lee is at the forefront of contemporary pop.
Dro Kenji Is Making Melodic Rap on His Own Terms
November 16, 2020
Dro Kenji continues his hot streak with his debut project 'Tears and Pistols.'
B.Miles Is a Bridge to Pop Music's Future
November 16, 2020
We recently caught up with alt-pop maven B.Miles to discuss how she handled chasing success after "Salt" became a hit, the concept behind her debut 'In Order of Appearance,' what she learned about herself as a songwriter, and more.
Get Lost in "Oblivion" With Alaska Reid
November 16, 2020
Produced by A.G. Cook and Rodaidh McDonald, "Oblivion" feels deeply personal, like finding a stranger's journal on the street.
Tones And I, Billie Eilish, Fousheé, & More Artists You Should Listen To | #NowWatching
November 16, 2020
Now Watching is the best new music playlist from Ones to Watch.
![Imugi Have a Knack for Honest Lyrics With Warm Vibes [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Imugi-714x396_1606958725.jpg)
Imugi Have a Knack for Honest Lyrics With Warm Vibes [Q&A]
November 16, 2020
Electronic duo Imugi makes the kind of music that's hard to condense into a neat little introductory sentence. We caught up with the pair ahead of their killer set at the very first Ones to Watch showcase to chat collaboration, the good kind of DMs, and the virtue of taking some time out once in a while.
glaive Cements Himself as Hyperpop's Next Star With "eyesore"
November 15, 2020
The 15-year-old artist is already carving out an impressive discography, having released eight songs in 2020 alone.
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Miloe's 'Greenhouse" Is a Sunny Escape From 2020's Melodrama
November 12, 2020
Miloe, aka Bobby Kabeya, is a 19-year-old artistic dynamo.
remy's "he's not your boyfriend, he's your boy friend" is Pure Optimism
November 11, 2020
Watch the exclusive ones to watch premiere of remy's new video for "he's not your boyfriend, he's your boy friend."
Audrey Links Up With Jack Harlow For "Comic Sans" Video
January 7, 2020
Watch Audrey and Jack Harlow trade bars in the video for "Comic Sans."
![KAIRO Is Aiming to Be the Pop Stars They Never Saw in the Mirror [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kairo-love-letters-to-houston_1653496033.jpeg)
KAIRO Is Aiming to Be the Pop Stars They Never Saw in the Mirror [Q&A]
May 25, 2022
"I'm happy that we... are able to make our music with our skin, our hair, our real appearance, and be confident."
Peach Fuzz Get Personal in Debut EP 'Can Mary Dood the Moon?'
August 2, 2022
The indie-pop supergroup leaves an effervescent mark with their debut EP.
csndra Serves Up a Cocktail of Wounded Love and Perreo in "dmlo"
July 22, 2022
csndra cuts no corners when it comes to the quality of her art.
beabadoobee Makes Her Stunning Reintroduction With 'Our Extended Play'
June 23, 2021
With her latest EP, beabadoobee doubles down on her new alt-rock-meets-brit-pop persona.
binki Distinguishes Himself as a Singular Artist on 'Motor Function'
August 17, 2021
Following a time of personal and professional upheaval, Motor Function arrives at a pivotal moment for binki.
![Inayah Channels Self Love Through Storytelling [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Inayah_1581721003.jpg)
Inayah Channels Self Love Through Storytelling [Q&A]
February 14, 2020
We sat down with R&B Songstress, Inayah, ahead of the release of her upcoming docuseries.
![j ember Takes Us Into the Studio For "Lower Than Low" Live Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/j-ember-ones-to-watch_1583254311.jpeg)
j ember Takes Us Into the Studio For "Lower Than Low" Live Video [Premiere]
March 3, 2020
"Lower Than Low' is a stream of consciousness confronting the toxicity that can arise after a breakup."
The Aces Release "My Phone is Trying to Kill Me," Detail Vulnerable Sophomore Album
May 6, 2020
"If you felt too vulnerable, if it scared you, then you had to keep going."
Tate McRae Delivers a Hypnotic Pop Stunner With "don't be sad"
August 21, 2020
McRae's latest single continues to make good on her promise as a new generation's pop star.