From the Site

'Oh No, Not Again!' Sees Alexander 23 Writing His Feelings in Permanent Ink
February 19, 2021
Like crying alone in the Target parking lot, there is a unique universality to Alexander 23's touching moments of personal reflection.
Author:
Krista Marina Apardian

Eloise Is Back With "Hungover"
February 19, 2021
British singer-songwriter Eloise has released a new single and video, "Hungover," produced by Bruno Major.
Author:
Gregory Castel

DWLLRS Return With the Lovesick New Single "You"
February 18, 2021
The pop duo DWLLRS has been one of the most exciting new artists of the past year.
Author:
Tyler Borland

Collective O2worldwide Release Their Full Length Project 'BACK ON TRACK'
February 18, 2021
Oklahoma-based O2Worldwide has been steadily building anticipation for a full-length project and it's finally here.
Author:
Tyler Borland

conner Drops the Defiant New Music Video for "bite the bullet"
February 18, 2021
conner is leading this new wave of artists who have a modern interpretation of 90′s punk sounds.
Author:
Tyler Borland

The Wait Is Over - BETWEEN FRIENDS Release Video for "shiny" & New Mixtape
February 17, 2021
Sibling duo, BETWEEN FRIENDS, returns from their hiatus with their newest mixtape 'tape 001' - the first in a series of three.
Author:
Carter Fife

Victoria Monét's "F.U.C.K" Challenges and Embraces Traditional Romance
February 17, 2021
Industry powerhouse Victoria Monét returns with her newest single "F.U.C.K."
Author:
Carter Fife

slowthai's 'TYRON' Endorses Personal Growth With Hard-Hitting UK Bangers
February 17, 2021
UK rapper slowthai returns with his sophomore record TYRON, a two-disc project providing fans with over a dozen eclectic tracks.
Author:
Carter Fife

'Who Am I?' Is the Optimistic and Resilient Return of Pale Waves
February 17, 2021
Fans have been excitedly anticipating the return of the Manchester pop-punk-meets-indie-rock group, and Pale Waves has finally rewarded their patience with 11 new tracks.
Author:
Carter Fife

Conan Gray's "Maniac" Proves That the Scariest Thing This Halloween Is Your Ex
October 28, 2019
Gray gives newfound meaning to the term "psycho ex."
Author:
Bainca Brown

16-Year-Old Tate McRae Is Destined to Become Pop Royalty
December 3, 2019
Come 2020, McRae is a name you will be seeing everywhere.
Author:
Matthew Rudas
![Erika Tham Embraces Her Sexuality on the Smoldering "Shhh" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Erika-Tham-interview-shhh_1642634115.jpeg)
Erika Tham Embraces Her Sexuality on the Smoldering "Shhh" [Q&A]
January 19, 2022
"I could write and sing whatever I wanted to, and it didn't matter what I looked like or where I came from. That was freeing."
Author:
DJ Connor

Mahalia Sends a Not-So-Subtle Warning in "Letter To Ur Ex"
February 22, 2022
On her latest standout single, Mahalia explores the moments of a partnership often left unexplored.
Author:
Arielle Lana LeJarde
![Alt-Rocker Briston Maroney Loses Control In "Small Talk" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/briston-maroney-ones-to-watch_1558112336.jpg)
Alt-Rocker Briston Maroney Loses Control In "Small Talk" Video [PREMIERE]
May 17, 2019
What's most noteworthy about "Small Talk" is its overall message: be honest and no one gets hurt.
Author:
Alissa Arunarsirakul

Meet EASHA, the Stanford Student Crafting Blissful Bedroom Pop
June 30, 2022
EASHA is the artist we’re craving right now, ripping pages out of all of our journals and setting our secrets free.
Author:
Jazmin Kylene
![Valley Lets Us Join The Band With a BTS Look At Their Fall Tour [TOUR DIARY + PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Valley-ones-to-watch-smaller_1569529453.jpeg)
Valley Lets Us Join The Band With a BTS Look At Their Fall Tour [TOUR DIARY + PREMIERE]
September 26, 2019
Now, they're on the road again with The Band Camino for a major fall tour with 34 stops across America.
Author:
Precious Kato
![Arlo Parks Wants to Be for Others What She Did Not Have for Herself [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/arlo-parks-ones-to-watch_1571777270.jpeg)
Arlo Parks Wants to Be for Others What She Did Not Have for Herself [Q&A]
October 22, 2019
"If I can't find anyone that's like me, then I'm just going to have to keep being me."
Author:
Tanja Toubro

Saweetie and GALXARA Grab Back in "Sway With Me"
February 3, 2020
Saweetie and GALXARA deliver a Latin-infused feminist anthem for the ages.
Author:
Jessica Thomas

aldrch Is the Latest Artist Breaking Hyperpop's Boundaries
September 28, 2021
"I love having the ability to curate a collection of what I think is cool... and show everyone what's next in music."
Author:
Carter Fife