From the Site
Fall Down the Rabbit Hole with Aibai on Her New Self-Titled EP
March 29, 2021
23-year-old Minneapolis producer Aibai has just unveiled her debut EP.
The Polar Boys are Top Tier Genre Benders
March 26, 2021
The dynamic Miami trio Polar Boys is hitting the ground running in 2021.
![Dog Trainer Return With 'Scrolling to feel better...part one' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/image1_1616800668.jpeg)
Dog Trainer Return With 'Scrolling to feel better...part one' [Q&A]
March 26, 2021
We caught up with Dog Trainer to talk about how they found their voice and the highs and lows of creating an album during a pandemic.
![Lars Martin Shares His Love Story for the Ages on Debut "Plans" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tumblr_e470da87a312ef28c3a4eb15777c7889_faef2812_2048_1616793459.jpeg)
Lars Martin Shares His Love Story for the Ages on Debut "Plans" [Premiere]
March 26, 2021
Debuting his artist project, producer and songwriter, Lars Martin shares his inspiring love story with his wife on his single "Plans."
![Haiva Ru's "Oh, But Lover" Is a Poetic Letter About Loss [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ALLIEFINALS-38_1616773780.jpg)
Haiva Ru's "Oh, But Lover" Is a Poetic Letter About Loss [Premiere]
March 26, 2021
Newcomer Haiva Ru has directed a beautiful homage to her halcyon coping tools: her best friends, a shared house she loved, and the backdrop of her town in the video for "Oh, But Lover"
BK Rockstar's Delivers a Wild, High Energy Performance on "Smoke"
March 25, 2021
Brooklyn native, BK Rockstar, is relatively new to the hip hop scene, but he raps as if he's an established veteran.
Jelani Aryeh Is Blissfully Sentimental on New Single "Marigold"
March 25, 2021
Jelani Aryeh is a name you should definitely be familiar with.
Cheb Rabi Lets His Music Speak on His Behalf on "Void"
March 25, 2021
You can hear the pained emotion in Cheb Rabi's strained vocal inflections as he laments on past love on his latest song "Void."
Noah Jack Paves His Own Path on "ANGST"
March 25, 2021
The newest artist to pave his own path in hyperpop is the Pennsylvania native, Noah Jack.
KOAD Emanates Creative Energy on His Debut "pots n' pans"
March 25, 2021
The self-described rapper, singer, and "magician" known as KOAD makes his debut this month with "pots n' pans."
Forget "What You Heard;" The Otherworldly R&B Trio Sonder Is Back
February 25, 2019
2019 has seen the return of Sonder's otherworldly take on R&B, and we are here for every moment of it.
![Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/malu-trevejo-ones-to-watch-3.jpeg)
Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]
February 13, 2019
Her most recent single, "Como TຠMe Quieres," is a bilingual sensation with all the hallmarks of a crossover hit.
Joji and Don Krez Close Out the Summer in "Breathe"
September 12, 2019
"I wanted my fans to have a song before the summer ended - one that is fun and free."
What the Fuck Is a Genre?
February 26, 2020
Gen Z killed the music genre. RIP.
Florida Rapper Cochise Is Finally Getting His Flowers
June 8, 2021
Cochise's music is a testament to the power of being yourself and making art that you believe in.
Cat Clyde Narrates an Unconventional Love Story in Soulful "All the Black"
February 11, 2019
Cat Clyde's powerfully haunting vocals shine through in her latest single.
![Alternative Rocker Samia Is The Voice Of Her Generation [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/samia-ones-to-watch-1.png)
Alternative Rocker Samia Is The Voice Of Her Generation [NEW ARTIST DISCOVERY]
March 12, 2019
The singer-songwriter has taken it upon herself to share what she knows to be true for not only herself, but so many others.
Monsune Treats Us to the Grooviest Synths & Childish Gambino-esque Vocals In "Outta My Mind"
September 3, 2019
Monsune's utterly soulful vocals blended with his steady ear for tasteful pop melodies are more than enough to win us over.
Emotional Oranges' "Bonafide" Is a Reminder to Not Let Hard Times Phase Your Love
January 25, 2021
"Heavily inspired by The xx and Sade," "Bonafide" is unsurprisingly buttery smooth.
![Mons Vi's "Come On Violet" Is a Heartbreaking Portrait of Addiction [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mons-vi-ones-to-watch-2_1563488107.jpg)
Mons Vi's "Come On Violet" Is a Heartbreaking Portrait of Addiction [PREMIERE]
July 18, 2019
If there's one thing we know to be true about Brooklyn-based artist Mons Vi, it's that he works in words the way other artists work in watercolor or clay.