From the Site
Escape With Gatlin For a Dreamy Adventure in "What If I Love You"
April 8, 2021
Gatlin appeals to the open road as a place where possibilities seem more endless and new hopes more readily acquired.
NFTs Have Investors Opening Their Wallets, Fans Opening Their Hearts, and Artists Granting Lifelong Concert Tickets
April 7, 2021
We dive headfirst into the exciting and terrifying world of a music industry funded by NFTs.
C.S. Fulp's "Ego Death" Is a Dreamlike Self-Reflection
April 7, 2021
"'Ego Death' is about the struggle of moving on after a relationship and finding healing independently."
Laica's "love u lately" Visual Will Leave You Pining For More
April 7, 2021
Carefully crafting a seductive concoction of electro-pop, R&B, and hip-hop percussion, Laica delivers her fans a smoldering banger.
![THE BLOSSOM's '97 BLOSSOM' Flourishes at the Intersection of Joy and Pain [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/the-blossom-interview-97-blossom_1617739039.JPG)
THE BLOSSOM's '97 BLOSSOM' Flourishes at the Intersection of Joy and Pain [Q&A]
April 6, 2021
At the heart of <i>97 BLOSSOM</i> is a drive to reimagine the world.
Florida Collective seeyousoon Is Breaking New Ground in 2021
April 6, 2021
If you're a fan of hip-hop collectives or internet rap, seeyousoon should be an immediate addition to your weekly rotation.
Max Leone Chases the Ultimate High in "the craziest thing i've ever done"
April 5, 2021
"the craziest thing i've ever done" arrives as Leone's most romantic and enthralling track to date.
WizTheMc's "World Is Fucked" Presents a Sober Vision of Reality
April 5, 2021
"For me, this song sums up my current perspective on the world around me while also making sure I don't lose sight of love and light."
Marco Luka Has No Ceilings on "pretty little lies"
April 5, 2021
"pretty little lies" has an inescapable bounce to it that will likely get stuck in your head for hours to come.
Junior Varsity Makes an Electric Debut With "Cold Blood"
April 5, 2021
What started as the LA music scene's most well-known secret has now become a social media phenomenon.
ROLE MODEL's "hello!" Is a Sunlit Romp Through Loneliness
October 15, 2019
Bewitching, quirky, and reminiscent of early Elton John? Role Model's latest single has us hooked.
Amindi and Kari Faux's "Love Em Leave Em" Is the Decade's First Anthem for Ladies
January 9, 2020
Heed the advice of Amindi and Kari Faux. Chase a bag, not a man.
![SSGKobe Lives By One Rule: "Don't Miss" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ssgkobe-interview-dont-miss_1643391349.jpeg)
SSGKobe Lives By One Rule: "Don't Miss" [Q&A]
January 28, 2022
SSGKobe on Pop-Tarts, Harry Potter, and his past year of viral fame.
Alé Araya and aisu Craft a Dancefloor Dream With "Citrine"
August 24, 2022
Araya and aisu find themselves intertwined in perfect harmony.
24kGoldn and Kaash Paige Connect For the Compelling Ballad "Unbelievable"
April 30, 2020
The chemistry between these two superstars in the making is undeniable.
![seeyousoon Needs You to "Shut Up" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Animated GIF-downsized_large_1593097870_1593461733.gif)
seeyousoon Needs You to "Shut Up" [Premiere]
June 25, 2020
Them Florida boys (and girl) are back at it again.
Etta Bond Beautifully Captures The Grey-Area Where Love Resides with 'He's Mine' Album
April 1, 2019
"As soon as I was able to be honest and acknowledge something within myself, especially in music, things changed. This is the most important moment in my life right now."
![For Kareen Lomax, Creating 'Hard Feelings' Was Therapy [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kareen-lomax-hard-feelings-interview_1620073512.jpeg)
For Kareen Lomax, Creating 'Hard Feelings' Was Therapy [Q&A]
May 3, 2021
For budding R&B artist Kareen Lomax, the story of her career thus far has not been a straight trajectory but a winding road.
Remi Wolf, Dominic Fike, UMI, and More Artists You Should Listen to Now | #NowWatching
June 26, 2020
The best new music playlist on Ones To Watch.
Hinds' "Good Bad Times" Is a Superpowered Bop
February 4, 2020
"When people hear this record I want them to freak out and just go, 'What?'"