From the Site

Escape With Gatlin For a Dreamy Adventure in "What If I Love You"
April 8, 2021
Gatlin appeals to the open road as a place where possibilities seem more endless and new hopes more readily acquired.
Author:
Rachel Lai

NFTs Have Investors Opening Their Wallets, Fans Opening Their Hearts, and Artists Granting Lifelong Concert Tickets
April 7, 2021
We dive headfirst into the exciting and terrifying world of a music industry funded by NFTs.
Author:
Krista Marina Apardian

C.S. Fulp's "Ego Death" Is a Dreamlike Self-Reflection
April 7, 2021
"'Ego Death' is about the struggle of moving on after a relationship and finding healing independently."
Author:
Tyler Borland

Laica's "love u lately" Visual Will Leave You Pining For More
April 7, 2021
Carefully crafting a seductive concoction of electro-pop, R&B, and hip-hop percussion, Laica delivers her fans a smoldering banger.
Author:
Carter Fife
THE BLOSSOM's '97 BLOSSOM' Flourishes at the Intersection of Joy and Pain [Q&A]
April 6, 2021
At the heart of <i>97 BLOSSOM</i> is a drive to reimagine the world.
Author:
Ruby Scott

Florida Collective seeyousoon Is Breaking New Ground in 2021
April 6, 2021
If you're a fan of hip-hop collectives or internet rap, seeyousoon should be an immediate addition to your weekly rotation.
Author:
Carter Fife

Max Leone Chases the Ultimate High in "the craziest thing i've ever done"
April 5, 2021
"the craziest thing i've ever done" arrives as Leone's most romantic and enthralling track to date.
Author:
Lexi Vaganos

WizTheMc's "World Is Fucked" Presents a Sober Vision of Reality
April 5, 2021
"For me, this song sums up my current perspective on the world around me while also making sure I don't lose sight of love and light."
Author:
Rachel Lai

Marco Luka Has No Ceilings on "pretty little lies"
April 5, 2021
"pretty little lies" has an inescapable bounce to it that will likely get stuck in your head for hours to come.
Author:
Tyler Borland

Junior Varsity Makes an Electric Debut With "Cold Blood"
April 5, 2021
What started as the LA music scene's most well-known secret has now become a social media phenomenon.
Author:
Maddy Quach

Isaac Dunbar Stans Lady Gaga in a Haunting Cover of "Princess Die"
January 9, 2020
Dunbar stans Gaga, and in turn, we stan Dunbar.
Author:
Maxamillion Polo

Jade Bird Demonstrates a Quick-Witted Songwriting Genius in "I Get No Joy"
January 18, 2019
"This song is about the stream of thought that runs through your head at all times as an over thinker."
Author:
Maxamillion Polo
![Savannah Britt Shares 10 Tips For Becoming A Great Publicist [INDUSTRY INFILTRATION]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Savannah-britt-ones-to-watch.jpg)
Savannah Britt Shares 10 Tips For Becoming A Great Publicist [INDUSTRY INFILTRATION]
May 2, 2019
With a focus in public relations, marketing, and content creation, Britt's agency has made strategic moves for clients such as DJ Khaled, 2 Chainz, Alessia Cara, and more.
Author:
Savannah Britt

slowthai's 'Nothing Great About Britain' Is the Only Good Thing About Living in a Post-Brexit World
May 20, 2019
This album resounds like a momentous wake-up call for a nation, as well as the debut of a new force in the English rap game.
Author:
Maxamillion Polo

Meet Willow Kayne, the Unapologetic Gen Z Artist Rewriting the Rules
April 19, 2022
The UK rising star makes pop that is brash, infectious, and wholly true to herself.
Author:
Kelly Park
Hayley Warner Tells the First of Her Many Stories in "You Were Once"
May 27, 2022
"'You Were Once' details the feeling of a bittersweet goodbye."
Author:
DJ Connor

TSHA Gives us a Glimpse of 'Capricorn Sun' With the Infectious "Giving Up"
June 23, 2022
"Giving Up" provides a momentary escape from life and an opportunity to lose yourself in the moment.
Author:
Nathan Ahamed

HONNE and Pink Sweat$' "What Would You Do?" Is the Perfect Post-Quarantine Anthem
June 29, 2021
This song is the perfect soundtrack to your carpe diem moment.
Author:
Krista Marina Apardian

ericdoa Dives Headfirst Into Angst and Confidence in "back n forth"
August 13, 2021
ericdoa further cements his role as one of the young voices leading the coming tidal wave that is hyperpop.
Author:
EJ Saftner

Shay Lia - "Good Together" (Live + Interview) | Northside Sessions
February 25, 2020
Shay Lia delivers a captivating performance of "Good Together."
Author:
Maxamillion Polo