From the Site
Buppy. Rejects the Blueprint on the Ominous "TELL ME YOU'RE SORRY"
April 28, 2021
Ominous, dejected, and introspective, "TELL ME YOU'RE SORRY" recounts a toxic relationship in undeniably raw fashion.
NoMBe Tackles Toxic Masculinity in the Cosmic "Boys Don't Cry"
April 27, 2021
"Boys Don't Cry" floats though as if unbound by gravity, weightless and carefree in its effervescent daydream.
The Spirit of the '90s Is Alive in Phabo and Destin Conrad's "Slippery" Visual
April 26, 2021
"Slippery" is a journey through R&B's golden years.
Cody Lovaas Lays It All on the Line in the Emotionally-Charged "Rocket"
April 26, 2021
Lovaas' smooth pop music perfectly balances confessional lyrics and infectious melodies
papichuloteej's "Boyfriend" Is an Instant Earworm
April 23, 2021
"Boyfriend" is a song designed to be played on replay.
DWLLRS Return With the Effortlessly Infectious "Fiction"
April 22, 2021
With a massive TikTok audience and a cosign from Justin Bieber, DWLLRS are on the cusp of a breakthrough moment.
![George Eve's "I Don't Mind" Is Raw, Simple Bliss [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/george-eve-i-dont-mind_1619106813.jpg)
George Eve's "I Don't Mind" Is Raw, Simple Bliss [Premiere]
April 22, 2021
"I Don't Mind" is an easygoing and impeccable vibe from start to finish.
Hugo Ronen Makes a Name For Himself in Debut EP 'The Sol Demos'
April 20, 2021
The <i>Sol Demos</i> is the perfect introduction to what makes the newcomer so magnetic.
![Yuki Dreams Again's "Pretty Face" Is a Mantra For Post-Pandemic Dating [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yuki-dreams-again-pretty-face_1618935415.jpg)
Yuki Dreams Again's "Pretty Face" Is a Mantra For Post-Pandemic Dating [Premiere]
April 20, 2021
In his latest single, Yuki Dreams Again proclaims there's more to life than a "Pretty Face."
"Heterochromia" Sees kxvg Experiencing Double Vision
April 19, 2021
"Heterochromia" is a fast-paced genre-bending cut synthesizing hip-hop, pop, and electronic music into one harmonious union.
![10 Questions With the Lara Project [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/the-lara-project-interview-1656343918.jpeg)
10 Questions With the Lara Project [Q&A]
June 27, 2022
The Lara Project's new single "Control" is a tantalizing dose of summer heat.
Chiiild Will Have You Hopping on Their 'Synthetic Soul' Train
March 2, 2020
Chiiild is an entrancing mix of old and new.
![Experimental Genius Absofacto Is a Game Changer in Modern Radio [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/absofacto-ones-to-watch-5_1563506706.jpg)
Experimental Genius Absofacto Is a Game Changer in Modern Radio [Q&A]
July 17, 2019
His breakout hit single, "Dissolve" is more than enough to convince you that Absofacto is truly a game changer in modern radio.
From SoundCloud to Rolling Loud, $NOT is Solidifying His Place in Hip-Hop's Next Wave
December 18, 2019
Hello, world. Meet $NOT, Gen Z's hip-hop star.
Hoeing, Sexual Freedom, and the Pop Banger That Is Kim Petras' "Do Me"
May 30, 2019
"To all my fellow hoes out there... Please STANd for ur national anthem."
sky Explores the Intricacies of Grief in Debut EP 'good grief'
April 15, 2021
With <i>good grief</i>, sky transforms the grieving process into a standout debut project rife with self-realization.
Col3trane Explores the Kaleidoscopic Nature of Love in Debut Album 'Lush Life'
May 6, 2022
"My <i>Lush Life</i> tells a story of loving until something hurts."
Even in Difficult Times, Alexander 23 Wants You to Be There For Others
March 19, 2020
"...being there for people when things get hard is hard. It's the latter that really defines a compassionate relationship."
Abhi the Nomad Proves Himself a Veritable Entertainer in "Long Nights"
May 13, 2020
Abhi strikes an exquisite balance between hard-hitting sonics and impressive lyrical flow.
!["Love You Now, Love You Later" Is Yet Another Testament to Ben Kessler's Diverse Songwriting [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/_AA_0405 (3)_1614208794.jpg)
"Love You Now, Love You Later" Is Yet Another Testament to Ben Kessler's Diverse Songwriting [Premiere]
February 24, 2021
Continuing our everlasting journey with Ben Kessler, we're extremely excited to premiere his latest single "Love You Now, Love You Later."