From the Site

"west" Is Cybertrash at His Most Inventive
May 4, 2021
Unlike anything he's made before, "west" sees Cybertrash taking huge experimental risks.
Author:
Tyler Borland

marcos g Dances Around the Issue of Commitment in "cold feet"
May 4, 2021
"Being scared of commitment and settling is a big fear so to write a pretty, fun song about this scary feeling was great."
Author:
Tyler Borland

Evann McIntosh Is Making Music Like "Nobody Else"
May 4, 2021
McIntosh provides all the talent and tension required for an artist to puncture through the clutter, staking claim to a sound all their own.
Author:
DJ Connor

BabyJake's "Do I Fit In Your Shoes?" Is the Ultimate Dig at the Recording Industry
May 3, 2021
"It's not easy talking about bad experiences, even harder letting the entire world hear about them."
Author:
Joey Legittino
![For Kareen Lomax, Creating 'Hard Feelings' Was Therapy [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kareen-lomax-hard-feelings-interview_1620073512.jpeg)
For Kareen Lomax, Creating 'Hard Feelings' Was Therapy [Q&A]
May 3, 2021
For budding R&B artist Kareen Lomax, the story of her career thus far has not been a straight trajectory but a winding road.
Author:
Jessica Thomas

Zac Greer Shows Off His Sentimental Side in "melatonin"
May 3, 2021
Singer, songwriter, and producer Zac Greer has yet to miss.
Author:
Tyler Borland

The Band CAMINO's "Sorry Mom" Is an Honest, Heartfelt Confessional
April 30, 2021
"Sorry Mom" is a reminder that your mistakes do not have to define you, and most importantly, to call your mom.
Author:
Rachael Jansky

Emmit Fenn Releases Cinematic Visual Accompaniments to Debut Album 'Far From Here'
April 30, 2021
"With this album, I wanted to be completely open about my past on a very intimate level and show how I've grown from it."
Author:
Jessica Thomas

KUÄŒKA Ascends to Experimental Pop Stardom With the Ethereal 'Wrestling'
April 30, 2021
Whether you like to go out and listen to Ariana Grande, or sit in your room meditating to Merzbow, <i> Wrestling</i> is a masterclass in forward-thinking pop.
Author:
Carter Fife

Kyle Dion and Kari Faux Are Effortlessly Charismatic on "PURR"
April 30, 2021
Over a bouncy and experimental R&B cut, Dion and Faux truly embody the subtle art of the perfect collaboration.
Author:
Tyler Borland
![bennytheghost Crash Lands With New Single "Supersonic" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/axelkab_axelkab-r18-071-34_1_1615390494.jpeg)
bennytheghost Crash Lands With New Single "Supersonic" [Q&A]
March 10, 2021
We had the absolute pleasure of sitting down and chatting *virtually* with bennytheghost about his music and his latest single "Supersonic."
Author:
Paige MacDonald

IDK Trades Agony For Affection on 'USEE4YOURSELF'
July 9, 2021
<i>USEE4YOURSELF</i> stands as an exercise of painstaking emotional catharsis from one of music's most promising artists.
Author:
Carter Fife

Elijah Waters Hits His Creative Stride on New Single "Grey"
August 20, 2021
"Grey" is Elijah Waters at his best.
Author:
Tyler Borland

KayCyy's "ASTK!" Takes Us on the Trip of a Lifetime Ahead of His Debut Project
September 16, 2021
The Kanye West protegée is up next.
Author:
Carter Fife

Cuco, Clairo, Hope Tala, & More | #NowWatching Playlist
July 26, 2019
Cuco's debut album is finally here and there's another "Old Town Road" remix? This week's new music playlist is not to be missed.
Author:
Maxamillion Polo

RMR, JAWNY, 100 gecs, and More Artists You Should Listen to Now | #NowWatching
February 28, 2020
The best new music playlist on Ones To Watch.
Author:
Maxamillion Polo
![AQUIHAYAQUIHAY Is Bringing M-Pop to the World [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/AHAH_Muack_Press3 - otw_1598556733.jpg)
AQUIHAYAQUIHAY Is Bringing M-Pop to the World [Q&A]
August 27, 2020
We caught up with the M-Pop pioneers for a Q&A.
Author:
Sal Moreno

kmoe's Unconventional Style Makes "flutter" a Must Listen
October 9, 2020
"flutter" is a pop ballad with an electronic instrumental and a climactic build to a glitchy outro.
Author:
Tyler Borland

The Days of RAT BOY Being 'Internationally Unknown' Are History
January 28, 2019
I was trying to find that sweet spot between hip-hop and punk, and Tim [Armstrong] really understands that stuff."
Author:
Maxamillion Polo

Shae Jacobs - "Fuck Me Up" | Live at Black Rabbit Rose
May 1, 2019
"Guys don't usually open up, but I am doing it for them."
Author:
Maxamillion Polo