From the Site
HYRA's "Rendezvous" Displays Her Vibrant Vocals and Engaging Storytelling
June 3, 2021
"Rendezvous" is a colorful electronic pop track brimming with life.
conner's "good for nothing" Is an Alternative-Fueled Love Letter
June 3, 2021
conner epitomizes what made the '90s alternative scene so exciting.
![Huron John Invites You to Experience the Trauma-Exorcism of 'cartoon therapy' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/huron-john-cartoon-therapy_1622651200.jpeg)
Huron John Invites You to Experience the Trauma-Exorcism of 'cartoon therapy' [Q&A]
June 2, 2021
"Life is your movie and you are the main character. Allow your adventure to surprise you."
B.I Opens the Page on a New Chapter With Debut Album 'WATERFALL'
June 1, 2021
A king is coming for his crown ðŸ''
again&again Delivers an Irresistible Vibe on "baby"
June 1, 2021
The breakneck pacing at which again&again embraces their rotating spotlight.
'Kennecott' Is Hayden Everett's Somber Love Letter to the Wild
June 1, 2021
Everett's pastoral poetry is as haunting as it is understated.
Cameron Hardy's " I Thought You Were Lonely" Is Only the Beginning
June 1, 2021
"I knew going into this, I didn't want to half-ass anything."
![KIM! Is the 14-Year-Old Indonesian Rising Star You Need on Your Radar [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kim-care-4-u_1622482787.jpg)
KIM! Is the 14-Year-Old Indonesian Rising Star You Need on Your Radar [Premiere + Q&A]
May 31, 2021
And we have the first look at her new music video for "Care 4 U."
The Happy Fits Share Their AAPI Playlist Full of Modern Hits
May 31, 2021
Featuring everything from the surf rock stylings of Best Coast to the laidback dance floor jams of Toro Y Moi.
IAMREBELWILL Acts as a Voice For the Underrepresented in "Addicted"
May 28, 2021
"As a proud queer black man I wanted to create something that gave a voice to my experience and a voice to folks whose stories the majority of time are not told."
Meet Luke Prost, a Hyper Pop Producer With Limitless Promise
March 25, 2020
Prost has a dauntless vision for pop music and beyond.
RICEWINE Walks Us Through 'Lovesick,' His Mesmerizing LoFi Meditation on Love
April 24, 2020
Now is the time to get familiar with RICEWINE and his infectious brand of "dreamhop."
Jean Dawson's "Starface*" Is an Infectious Sonic Fireworks Show
September 22, 2020
With each release, the experimental pop provocateur gives further credence to his undeniable one-of-a-kind vision.
![Marco McKinnis Illustrates Love, Growth, and the Beginning of an Artistic Evolution in 'E'Merse' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/marco-mckinnis-ones-to-watch-2_1561567761.png)
Marco McKinnis Illustrates Love, Growth, and the Beginning of an Artistic Evolution in 'E'Merse' [Q&A]
June 26, 2019
R&B's best-kept secret isn't so much of a secret anymore.
Remi Wolf Digs Mac DeMarco's Uncle Style | Quick 6
November 19, 2019
Wolf thinks of Mac DeMarco as a fashion icon. Honestly, same.
half•alive Hits the Bullseye Once Again With "arrow" Video
January 18, 2019
More than just experts at putting together phenomenal music videos, half•alive's true talent lies in how they transform inner turmoil into purely infectious indie pop.
Indie-Pop Darling UPSAHL Combats Superficiality with "Drugs"
January 22, 2019
19-year-old UPSAHL's latest single is a powerfully provocative piece of indie pop that isn't even about taking drugs.
Kevin Abstract's 'ARIZONA BABY' Is the Rap Album We've Needed for Ages
April 26, 2019
Rap and the gay experience have historically existed at odds, but in ARIZONA BABY, being an openly gay man builds the emotional crux for an album poised to go down as one of 2019's crowning achievements in hip-hop.
Bryce Vine Is the Ringmaster of His Own 'Carnival' of Melodic Hip Hop Bangers
July 29, 2019
"It's supposed to make people accentuate the good feelings and decrease the bad ones."
RIIKI's "Share Your Luv" is Exactly What We Need Right Now
June 12, 2020
RIIKI's latest single, "Share Your Luv," expresses a sentiment that is much in demand. And while the lyrics may have been meant more specifically, I think the buoyancy of the song, that baseline especially, serves this time succinctly.