From the Site
![Lillian Hepler Is Aiming to Be a Real Pop Star [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lillian-hepler-used-to-it_1623879750.jpg)
Lillian Hepler Is Aiming to Be a Real Pop Star [Q&A]
June 16, 2021
"I don't care to put on this picture-perfect human being. I'm more than willing to show my flaws."
Hope Tala's "Mad" Sublimely Captures a Relationship on the Brink
June 16, 2021
Hope Tala's music is a lucid daydream given sonic form.
![Skip Waiters Takes Aim With Fervent "Handgun" Visual [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Skip-Waiters-handgun_1623856183.jpeg)
Skip Waiters Takes Aim With Fervent "Handgun" Visual [Premiere]
June 16, 2021
Rife with staccato bravado familiar to fans of Kendrick Lamar, Skip Waiters delivers on every front.
Carol Ades Memorializes a Snippet of Youth in Debut "I Can't Wait to Be British"
June 15, 2021
In her debut single, Ades encapsulates a moment of profound self-realization.
TANISAKO Reaches New Heights on Sophomore Single "Young & Dangerous"
June 15, 2021
In the span of two singles, TANISAKO has already established a somber, distinctive sound.
Jean Dawson's "DUMMY" Video Is a Fever Dream You Won't Want to Wake From
June 15, 2021
Jean Dawson simply does not miss.
Tall Heights Unveil "The Mountain," a Touching Tale of Longing and Loss
June 15, 2021
Every moment of "The Mountain" is spine-chilling.
BETWEEN FRIENDS Take Hold of the Aux Cord on 'i like when you shine!'
June 14, 2021
<i>i like when you shine!</i> is everything a mixtape should be and more.
Deb Never's "Disassociate" Is a Haunting Reflection on the Past Year
June 14, 2021
In her latest single, Never muses on substance abuse, growing older, and the fear of fading into nothingness.
IDK's "Peloton" Is The Perfect Song For Getting Over Your Toxic Ex
June 14, 2021
With three successful singles and a Migos co-sign under his belt, 2021 is certainly shaping up to be IDK's year.
Ambar Lucid Welcomes You to the Mesmerizing 'Garden of Lucid'
April 13, 2020
<i>Garden of Lucid</i> is a world unto itself.
![fijitrip Releases 'Tech,' an Ode to Love Expressed Over Experimental Sounds [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/fijitrip-tech_1587405469.jpg)
fijitrip Releases 'Tech,' an Ode to Love Expressed Over Experimental Sounds [Premiere]
April 20, 2020
"It feels like I made this EP ages ago, and it's really me just tryna find a sound."
mxmtoon and chloe moriondo Join Forces For a Charming Rendition of "1, 2"
July 20, 2020
The new rendition appears on mxmtoon's latest remix EP, <i>dawn (the edits)</i>.
Berel's Thirteenth Floor' Is a Silky Smooth Ode to Falling In (and Out) of Love
October 15, 2019
Berel's voice is the sonic personification of cashmere.
beabadoobee, Ghetto Sage, Sasha Sloan, and More Artists You Should Listen to Now | #NowWatching Playlist
October 18, 2019
New Music Friday has never sounded better.
Hannah Diamond Pushes Past the Limitations of Pop in 'Reflections'
November 22, 2019
Listening to 'Reflections' at times feels like the equivalent of finding yourself thrust into an ultramodern museum.
Valentina's 'Unmanageable' Is Pure, Soulful Catharsis
May 1, 2019
'Unmanageable' cements Valentina as a soulful voice in the realm of pop, but on a larger scale, it arrives as a rallying cry for anyone who has ever been told they were not good enough.
Koffee Sets "Rapture" Ablaze With Remix Feat. Govana
May 31, 2019
Meet the Jamaica native who writes meteoric hip-hop/reggae crossover hits that are as fiery as her home nation's cuisine.
Brianna Mazzola, Betcha, Sophie Simmons, & Ayoni | Baà±o Flaco Recap
June 12, 2019
It's official; Baà±o Flaco is BACK and bigger than ever.
Slayyyter's 'Troubled Paradise' Is Pop at Its Most Uninhibited
June 11, 2021
In her euphoric debut album, Slayyyter holds absolutely nothing back.