From the Site

347aidan Presents a Wholly Infectious Double Vision on 'Troubled Memories!'
June 22, 2021
Falling somewhere between emo, hip-hop, and hyperpop, 347aidan's sound is nothing if not intoxicating.
Author:
Maxamillion Polo

THE BLOSSOM's "Spike Collar" Is Gritty Pop at Its Finest
June 22, 2021
THE BLOSSOM takes an omnivorous approach to music, synthesizing everything they come into contact with.
Author:
Maxamillion Polo

grandson and Jessie Reyez Join Forces For "Rain," Set to Appear on 'The Suicide Squad' Soundtrack
June 22, 2021
"Rain" leverages its stars' distinctive strengths to their fullest.
Author:
Maxamillion Polo

EMELINE Expects Nothing Less Than "flowers & sex"
June 22, 2021
"What can I say, flowers and sex are a girl's best friend."
Author:
Chloe Robinson

Ambar Lucid Wants You to 'Get Lost in the Music'
June 21, 2021
Lucid's latest arrives as a cosmic escape from the humdrum monotony of any passing moment.
Author:
Maxamillion Polo

Griff's 'One Foot in Front of the Other' Is an Emotional and Sonic Triumph
June 21, 2021
This feels like not just an introduction to Griff but a testament to the mainstream appeal of the rapidly rising UK star.
Author:
Giselle Libby

Serena Isioma's "HUH?" Is an Unapologetic Celebration of Identity
June 21, 2021
"HUH?" is a perfectly-timed celebration from an artist who is never afraid to reinvent themselves.
Author:
Carter Fife

Johan Lenox's 'chamber johan' Turns His Hits Into Striking Symphonies
June 21, 2021
<i>chamber johan</i> almost feels like a victory lap, one where the horns are replaced by lush string orchestration.
Author:
Carter Fife

Kwame Adu and Zay Celebrate Juneteenth With KWAMZAY EP 'Motherland!'
June 21, 2021
Evoking comparisons to the likes of Ohbliv, Madlib, and The Alchemist, KWAMZAY is heady hip-hop at its finest.
Author:
Carter Fife
![With 'Stains,' De'Wayne Aims to Become a Generation-less and Genre-less Star [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dewayne-stains-interview_1624046448.jpg)
With 'Stains,' De'Wayne Aims to Become a Generation-less and Genre-less Star [Q&A]
June 18, 2021
"Every song on this record is urgent because it has to be."
Author:
Alessandra Rincon

Ryan Beatty, $NOT, Raveena, and More Artists You Should Listen to Now | #NowWatching
January 31, 2020
The best new music playlist on Ones To Watch.
Author:
Maxamillion Polo

D. Muà±oz Struggles Through a Troublesome Relationship in "Comfort" Video
March 9, 2020
D. Muà±oz' latest music video has us completely in our feels.
Author:
Alissa Arunarsirakul

Collective O2worldwide Release Their Full Length Project 'BACK ON TRACK'
February 18, 2021
Oklahoma-based O2Worldwide has been steadily building anticipation for a full-length project and it's finally here.
Author:
Tyler Borland
![Huron John Invites You to Experience the Trauma-Exorcism of 'cartoon therapy' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/huron-john-cartoon-therapy_1622651200.jpeg)
Huron John Invites You to Experience the Trauma-Exorcism of 'cartoon therapy' [Q&A]
June 2, 2021
"Life is your movie and you are the main character. Allow your adventure to surprise you."
Author:
Carter Fife

BIM Speaks on the Black Voices Who Changed Music For Her
June 24, 2021
BIM charts out a legacy of impressive black talent that shaped today's music landscape.
Author:
DJ Connor

Whethan, ericdoa, and glaive Kick Off a New Era With "Think You Right"
September 17, 2021
Whethan, ercidoa, and glaive play by their own rules.
Author:
Maxamillion Polo

Kembe X's "Scared" Is an Honest and Aggressive Lyrical Display
November 2, 2020
The Chicago born rapper Kembe X is a master at conveying internal struggle over dark and ominous instrumentals.
Author:
Tyler Borland

Elroy Challenges the Status Quo on "BONES"
February 9, 2021
The enigmatic Elroy is back with his new single "BONES."
Author:
Tyler Borland

Casper Jones Is Passionate From Miles Away in "Ghost Town" Visual
March 8, 2021
Fresh from the success of last year's 'GRAY' EP, NY-based pop artist Casper Jones returns to us with the video for "Ghost Town."
Author:
Carter Fife

'TEMPORARY HIGHS IN THE VIOLET SKIES' Is a Defining Snoh Aalegra Record
July 12, 2021
Whether she's reveling in euphoric bliss or wrestling with love-fueled insecurity, Aalegra never fails to deliver.
Author:
Carter Fife