From the Site
347aidan Presents a Wholly Infectious Double Vision on 'Troubled Memories!'
June 22, 2021
Falling somewhere between emo, hip-hop, and hyperpop, 347aidan's sound is nothing if not intoxicating.
THE BLOSSOM's "Spike Collar" Is Gritty Pop at Its Finest
June 22, 2021
THE BLOSSOM takes an omnivorous approach to music, synthesizing everything they come into contact with.
grandson and Jessie Reyez Join Forces For "Rain," Set to Appear on 'The Suicide Squad' Soundtrack
June 22, 2021
"Rain" leverages its stars' distinctive strengths to their fullest.
EMELINE Expects Nothing Less Than "flowers & sex"
June 22, 2021
"What can I say, flowers and sex are a girl's best friend."
Ambar Lucid Wants You to 'Get Lost in the Music'
June 21, 2021
Lucid's latest arrives as a cosmic escape from the humdrum monotony of any passing moment.
Griff's 'One Foot in Front of the Other' Is an Emotional and Sonic Triumph
June 21, 2021
This feels like not just an introduction to Griff but a testament to the mainstream appeal of the rapidly rising UK star.
Serena Isioma's "HUH?" Is an Unapologetic Celebration of Identity
June 21, 2021
"HUH?" is a perfectly-timed celebration from an artist who is never afraid to reinvent themselves.
Johan Lenox's 'chamber johan' Turns His Hits Into Striking Symphonies
June 21, 2021
<i>chamber johan</i> almost feels like a victory lap, one where the horns are replaced by lush string orchestration.
Kwame Adu and Zay Celebrate Juneteenth With KWAMZAY EP 'Motherland!'
June 21, 2021
Evoking comparisons to the likes of Ohbliv, Madlib, and The Alchemist, KWAMZAY is heady hip-hop at its finest.
![With 'Stains,' De'Wayne Aims to Become a Generation-less and Genre-less Star [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dewayne-stains-interview_1624046448.jpg)
With 'Stains,' De'Wayne Aims to Become a Generation-less and Genre-less Star [Q&A]
June 18, 2021
"Every song on this record is urgent because it has to be."
Myles Cameron's "Counting Sheep" Is an Illustration of Isolation, Hope, and Love
January 29, 2020
There is no denying that this next chapter of Myles Cameron will be something cherish.
![chromonicci. on SoundCloud, Making a Space For Himself, and Being Very Black [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/chromonicci-artist-profile-ones-to-watch_1645645604.jpg)
chromonicci. on SoundCloud, Making a Space For Himself, and Being Very Black [Q&A]
February 23, 2022
chromonicci. takes us through the death of SoundCloud and carving out a space for himself in the beat scene.
Mini Trees' "Want Me To Stay" Is an Ethereal Portrait of Unrequited Love
May 7, 2020
Mini Trees' bittersweet wish is all too relatable.
![Maude Latour Captures the Final Days of Normal College Life in "Furniture" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/maude-latour-furniture_1589559783.JPG)
Maude Latour Captures the Final Days of Normal College Life in "Furniture" Video [Premiere]
May 15, 2020
"My real life. Nothing else. I can't get over how much fun we had."
Goldroom's "Guess I'm Jaded" is an Anthem For Anyone Who's Just Simply Over it.
July 10, 2020
Goldroom's new single "Guess I'm Jaded" is the perfect song to dance to... alone.
!["Grass Stains" Is The Perfect Alt Coming of Age Tune [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Laura Wurster OTW smaller_1600969186.JPG)
"Grass Stains" Is The Perfect Alt Coming of Age Tune [Premiere]
September 24, 2020
Laura Wurster's work is like that of the millennial child Phoebe Bridgers and Joni Mitchell should've had.
347aidan and Kenny Beats Team up for "IDWK"
January 29, 2021
Between its infectious chorus and raw, unpolished sound, "IDWK" is a compelling follow up to 347aidan's intoxicating single "Dancing in my Room."
Teezo Touchdown's Unconventional Approach Shines on "Technically"
February 12, 2021
Teezo Touchdown is giving his audience a front-row seat to his own eccentric world that he builds with each new video.
Zac Greer Shows Off His Sentimental Side in "melatonin"
May 3, 2021
Singer, songwriter, and producer Zac Greer has yet to miss.
Samaria Releases Mesmerizing 'Looper' Inspired "Out the Way" Visual
October 12, 2021
In her enchanting video, Samaria explores the concept of time and the struggle to move on.