From the Site

347aidan Presents a Wholly Infectious Double Vision on 'Troubled Memories!'
June 22, 2021
Falling somewhere between emo, hip-hop, and hyperpop, 347aidan's sound is nothing if not intoxicating.
Author:
Maxamillion Polo

THE BLOSSOM's "Spike Collar" Is Gritty Pop at Its Finest
June 22, 2021
THE BLOSSOM takes an omnivorous approach to music, synthesizing everything they come into contact with.
Author:
Maxamillion Polo

grandson and Jessie Reyez Join Forces For "Rain," Set to Appear on 'The Suicide Squad' Soundtrack
June 22, 2021
"Rain" leverages its stars' distinctive strengths to their fullest.
Author:
Maxamillion Polo

EMELINE Expects Nothing Less Than "flowers & sex"
June 22, 2021
"What can I say, flowers and sex are a girl's best friend."
Author:
Chloe Robinson

Ambar Lucid Wants You to 'Get Lost in the Music'
June 21, 2021
Lucid's latest arrives as a cosmic escape from the humdrum monotony of any passing moment.
Author:
Maxamillion Polo

Griff's 'One Foot in Front of the Other' Is an Emotional and Sonic Triumph
June 21, 2021
This feels like not just an introduction to Griff but a testament to the mainstream appeal of the rapidly rising UK star.
Author:
Giselle Libby

Serena Isioma's "HUH?" Is an Unapologetic Celebration of Identity
June 21, 2021
"HUH?" is a perfectly-timed celebration from an artist who is never afraid to reinvent themselves.
Author:
Carter Fife

Johan Lenox's 'chamber johan' Turns His Hits Into Striking Symphonies
June 21, 2021
<i>chamber johan</i> almost feels like a victory lap, one where the horns are replaced by lush string orchestration.
Author:
Carter Fife

Kwame Adu and Zay Celebrate Juneteenth With KWAMZAY EP 'Motherland!'
June 21, 2021
Evoking comparisons to the likes of Ohbliv, Madlib, and The Alchemist, KWAMZAY is heady hip-hop at its finest.
Author:
Carter Fife
![With 'Stains,' De'Wayne Aims to Become a Generation-less and Genre-less Star [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dewayne-stains-interview_1624046448.jpg)
With 'Stains,' De'Wayne Aims to Become a Generation-less and Genre-less Star [Q&A]
June 18, 2021
"Every song on this record is urgent because it has to be."
Author:
Alessandra Rincon
![Alt Bloom Smoothly Creates "Potential" in Life and Love [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alt-bloom-ones-to-watch_1564601712.jpg)
Alt Bloom Smoothly Creates "Potential" in Life and Love [Premiere + Q&A]
July 31, 2019
"The song itself is a reflection on dating. I'm always finding myself on the edge of diving in with someone rather than jumping."
Author:
Janette Ayub

Greyson Chance Tackles Pop's Cowboy Obsession in "Boots"
November 8, 2019
Chance asks himself what would Johnny Cash do?
Author:
Maxamillion Polo
![Christian French Reminds Us That This Is the "time of our lives" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/christian-french-time-of-our-lives_1579275574.jpg)
Christian French Reminds Us That This Is the "time of our lives" [Premiere]
January 17, 2020
"Life moves pretty fast. If you don't stop and look around once in awhile, you could miss it."
Author:
Maxamillion Polo

Kim Petras' "Malibu" Is Picture-Perfect Pop Escapism
May 7, 2020
"I just want 'Malibu' to be a fizzy, refreshing drink that comes to you during this quarantine and makes you forget all your anxieties."
Author:
Maxamillion Polo

Deb Never Explores the Human Condition on 'Where Have All the Flowers Gone?'
September 10, 2021
<i>Where Have All the Flowers Gone?</i> is one of the most human projects of the year.
Author:
Maxamillion Polo

Carlie Hanson Shaves Off Any and All Labels on the Deb Never-Assisted "Snot"
October 29, 2021
"I'm showing everyone that I can look however I want - no labels."
Author:
Alessandra Rincon
![Homeschool Sounds Happier Than Ever in "The Strangest Thing" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/homeschool-the-strangest-thing-book-ii_1649346303.jpg)
Homeschool Sounds Happier Than Ever in "The Strangest Thing" [Premiere]
April 7, 2022
"Music has shown me what I don't want, not just in the industry but in my life..."
Author:
DJ Connor
![10 Questions With Magsy on His Life and New EP 'Brite Nite' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/magsy-interview-brite-nite-1654618614.jpg)
10 Questions With Magsy on His Life and New EP 'Brite Nite' [Q&A]
June 7, 2022
Let Magsy take you on a nostalgia-inducing joyride.
Author:
DJ Connor

Maude Latour Dances Through the Unknown Chaos of "Probabilities"
July 25, 2022
Probabilities” is a beautiful snapshot of real life.
Author:
Giselle Libby

Charlotte Cardin's "Drive" Is a Mesmerizing Excursion Worth Taking
January 9, 2019
There is a mystical quality to Charlotte Cardin's jazz-infused pop.
Author:
Maxamillion Polo