From the Site
347aidan Presents a Wholly Infectious Double Vision on 'Troubled Memories!'
June 22, 2021
Falling somewhere between emo, hip-hop, and hyperpop, 347aidan's sound is nothing if not intoxicating.
THE BLOSSOM's "Spike Collar" Is Gritty Pop at Its Finest
June 22, 2021
THE BLOSSOM takes an omnivorous approach to music, synthesizing everything they come into contact with.
grandson and Jessie Reyez Join Forces For "Rain," Set to Appear on 'The Suicide Squad' Soundtrack
June 22, 2021
"Rain" leverages its stars' distinctive strengths to their fullest.
EMELINE Expects Nothing Less Than "flowers & sex"
June 22, 2021
"What can I say, flowers and sex are a girl's best friend."
Ambar Lucid Wants You to 'Get Lost in the Music'
June 21, 2021
Lucid's latest arrives as a cosmic escape from the humdrum monotony of any passing moment.
Griff's 'One Foot in Front of the Other' Is an Emotional and Sonic Triumph
June 21, 2021
This feels like not just an introduction to Griff but a testament to the mainstream appeal of the rapidly rising UK star.
Serena Isioma's "HUH?" Is an Unapologetic Celebration of Identity
June 21, 2021
"HUH?" is a perfectly-timed celebration from an artist who is never afraid to reinvent themselves.
Johan Lenox's 'chamber johan' Turns His Hits Into Striking Symphonies
June 21, 2021
<i>chamber johan</i> almost feels like a victory lap, one where the horns are replaced by lush string orchestration.
Kwame Adu and Zay Celebrate Juneteenth With KWAMZAY EP 'Motherland!'
June 21, 2021
Evoking comparisons to the likes of Ohbliv, Madlib, and The Alchemist, KWAMZAY is heady hip-hop at its finest.
![With 'Stains,' De'Wayne Aims to Become a Generation-less and Genre-less Star [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dewayne-stains-interview_1624046448.jpg)
With 'Stains,' De'Wayne Aims to Become a Generation-less and Genre-less Star [Q&A]
June 18, 2021
"Every song on this record is urgent because it has to be."
ASHS' "Paranoid" Sets the Stage for Her Dark Pop Takeover
November 29, 2019
"'Paranoid' gives an audible sneak peek into my subconscious."
![Sofi de la Torre's Relationship Changes With the City Lights in "Pero No" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sofi-de-la-torre-ones-to-watch_1563560352.jpg)
Sofi de la Torre's Relationship Changes With the City Lights in "Pero No" Video [PREMIERE]
July 19, 2019
Though the lights in de la Torre's relationship are burning out, the city lights are just turning on.
UMI Somehow Makes Going Back to "High School" Sound Amazing
January 28, 2019
The nostalgic portrayal is perfectly at home alongside UMI's wistful vocals that hint at lost love, in spite of not evening know what love was at the time.
Hip-Hop Heavyweight Al-Doms Releases Powerful New EP 'NEW DREAM'
March 19, 2021
This month, Virginia rapper Al-Doms returns with his latest project 'NEW DREAM,' a nine-track EP full of some of the hardest hip-hop tracks to enter the scene this year.
girlhouse Walks Us Through Her Cathartic 'the second EP,' Track By Track
October 4, 2021
gilrhouse takes us through the trials and errors of what relationships hand us, the ups and downs and everything in between.
Godford's 'I You She' Is Intimate Dance Music You Can Feel
December 6, 2021
"We want people to feel the music, close your eyes and just feel."
![Bren Joy on 'Arcane,' Revisiting Tumblr-Era R&B, and Manifesting Good Days [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bren-joy-interview_1642019997.jpeg)
Bren Joy on 'Arcane,' Revisiting Tumblr-Era R&B, and Manifesting Good Days [Q&A]
January 11, 2022
Joy is making the most of his 20s.
$NOT and A$AP Rocky Collide on "Doja" Cat-Inspired Visual
February 7, 2022
"Doja" is a hard-hitting hit written in praise of one of hip-hop's most celebrated icons.
Rewind: Our 5 Favorite Music Videos of Last Week
May 17, 2022
Enjoy your weekly dose of must-see music videos.
![Benjamin Carter's Sonics May Change, But the Message Stays the Same [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/benjamin-carter-interview-1661879900.jpg)
Benjamin Carter's Sonics May Change, But the Message Stays the Same [Q&A]
August 30, 2022
Justice, the journey, and the Black Experience are at the heart of Carter's impactful message.